Associate Program Marketing Manager

3 - 8 years

6 - 9 Lacs

Posted:1 week ago| Platform: Naukri logo

Apply

Work Mode

Work from Office

Job Type

Full Time

Job Description

Description
Position at WebMD

About the Company:

WebMD Health Corp., an Internet Brands Company, is the leading provider of health information services, serving patients, physicians, health care professionals, employers, and health plans through our public and private online portals, mobile platforms, and health-focused publications. The WebMD Health Network includes WebMD Health, Medscape, Jobson Healthcare Information, prIME Oncology, MediQuality, Frontline, QxMD, Vitals Consumer Services, MedicineNet, eMedicineHealth, RxList, OnHealth, Medscape Education, and other owned WebMD sites. WebMD , Medscape , CME Circle , Medpulse , eMedicine , MedicineNet , theheart.org , and RxList are among the trademarks of WebMD Health Corp. or its subsidiaries.

All qualified applicants will receive consideration for employment without regard to race,

color, religion, sex, sexual orientation, gender identity, national origin, disability, or

veteran status.

For company details visit our website: www.webmd.com /www.internetbrands.com

Education:

Bachelor s degree in a related field, or similar years of relatable experience

Experience:

3+ years experience in any of the following:
Digital marketing (email, programmatic, media channels), Digital campaign management,
Marketing Operations, Ad operations

Work time:

12PM to 9PM

Work Mode:

Work from office

Overview:

The Associate Program Marketing Manager plays a key role on the Global Medscape program marketing team, responsible for developing, optimizing and delivering marketing campaigns and digital marketing assets that support direct-to-physician promotional programs (e.g. microsites, content destinations)

Main duties and responsibilities:

Work autonomously to setup, launch and deliver campaigns accurately and efficiently
Collaborate with Account Managers, Project Managers, and Business Intelligence teams to execute marketing tasks during the campaign setup.
Learn and execute optimization techniques to live campaigns to ensure traffic goals and client KPIs are met
Analyze campaign metrics/ data to closely monitor and adjust campaign ensuring smooth performance and delivery
Follow Global documentation and guidelines provided to ensure best practices are followed
Track portfolio of multiple campaigns and their optimizations daily
Identify performance/ delivery issues and troubleshoot with internal teams to find a solution effectively and/or flag to Senior Manager for escalation
Collaborate closely with Sales and Client facing teams to provide performance updates and insights

Skills, qualifications and experience required:

Previous working experience in Digital Advertising/ Digital Marketing, Digital Ad Ops Campaign Management
Experience working on projects timelines e.g. Workfront/ MS Project
Proven ability to efficiently handle high volumes of standardized marketing tasks on a daily basis in a fast- paced evolving environment
Excellent written and verbal communication skills
Strong MS Excel, Access and Analytical skills
Great attention to detail, highly organized and results- driven
Proficient in Salesforce, Google Ad Manager, and Tableau is preferred
Experience in Pharmaceutical Marketing is a plus

Mock Interview

Practice Video Interview with JobPe AI

Start Digital Marketing Interview
cta

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

coding practice

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now
Webmd Guru logo
Webmd Guru

Healthcare Information

Healthtown

RecommendedJobs for You

Navi Mumbai, Maharashtra, India

Navi Mumbai, Maharashtra, India