Assistant Manager Social Media

As an Assistant Manager Social Media at Xiaomi India, you will be responsible for leading the social media strategy, enhancing brand presence, and driving engagement through unique storytelling across various platforms in India. Your role will involve developing and implementing tailored strategies, managing campaigns, and collaborating with cross-functional teams to align social media efforts with business goals. Your key responsibilities will include: - Developing and implementing a comprehensive strategy for each social media platform. - Driving brand storytelling, product launches, and campaigns for different consumer segments. - Utilizing insights to refine and evolve the social media strategy. - Leading content planning and calendar management to ensure a diverse mix of content types. - Collaborating with the creative team to design engaging content for the target audience. - Tracking and analyzing the performance of social campaigns to optimize content and strategy. - Working closely with various teams to align social media efforts with overall business objectives. - Monitoring, responding to, and engaging with followers to build a strong online community. The ideal candidate for this role will possess: - 4-6 years of hands-on experience in managing social media for reputed brands or agencies. - Proficiency in social media metrics, tools, and best practices. - Excellent communication, storytelling, and copywriting skills. - Experience in managing product or brand campaigns at scale. - Ability to handle multiple projects in a fast-paced environment. - Knowledge of performance marketing and digital advertising will be an advantage. - Experience in the technology or consumer electronics sector is desirable but not mandatory.,