Ad Sales - Business Development Lead

8 - 12 years

0 Lacs

Posted:6 days ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

The Business Development Head for Ad Sales plays a crucial role in driving revenue growth and expanding the client base for a company operating in the advertising, media, or related sectors. As a Business Development Head, your primary responsibilities will include building and maintaining relationships with direct clients and agencies, collaborating with top agencies and advertisers to scale up India business, and managing revenue targets and relationships with agency groups. You will also be responsible for forging strategic partnerships in the digital space, executing marketing campaigns, and identifying business development opportunities. Your key duties will involve delivering against assigned sales, receivables, and product mix targets for the region, while building and maintaining strong relationships with key clients, agencies, and brands. Additionally, you will be expected to lead, train, and motivate the team to achieve performance goals, handle new business development, and onboard brands and agencies for In-App advertising opportunities on the platform. Monitoring industry trends, competitor activities, and market performance will also be part of your role, along with utilizing data and analytics to inform decision-making and improve sales performance. Collaboration with marketing, product development, and creative teams to deliver tailored advertising solutions, as well as coordination with operations teams to ensure smooth campaign execution, will be essential for success in this position. To qualify for this role, you should have at least 8 years of experience in media sales, advertising, or business development, along with a proven track record of meeting or exceeding sales targets. Strong communication and negotiation skills, a deep understanding of digital and traditional media platforms, leadership and team management capabilities, and proficiency in sales and CRM tools are crucial skills required for this position. A Bachelor's degree in Business, Marketing, or a related field is necessary, while an MBA is preferred to excel in this role.,

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