Social Media Specialist

Job Overview

We are seeking a creative and results-driven Social Media Specialist to join our online clothing brand. The ideal candidate will have a passion for social media, a keen understanding of digital marketing strategies, and the ability to engage audiences across various platforms. This role is crucial in enhancing our brand presence, driving engagement, and supporting our overall marketing objectives.

Duties

• Develop and implement effective social media strategies to increase brand awareness and engagement.
• Create compelling content tailored for various social media platforms including Facebook, Instagram.
• Manage daily social media activities including posting, responding to comments, and engaging with followers.
• Analyze social media metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
• Collaborate with the marketing team to align social media efforts with overall advertising and e-commerce initiatives.
• Stay up-to-date with the latest trends in social media marketing, SEO, and public relations to ensure our strategies remain relevant.
• Conduct research on industry trends and competitor activities to identify opportunities for growth.
• Assist in managing online advertising campaigns across Google and other platforms to drive traffic and conversions.

Requirements

• Proven experience in social media management or digital marketing.
• Strong skills in content creation, advertising, and e-commerce strategies.
• Knowledge in video editing and reels creation.
• Ability to work collaboratively within a team while also being self-motivated.
• A creative mindset with the ability to think outside the box while maintaining brand consistency.

If you are passionate about leveraging social media to build brand loyalty and drive engagement, we encourage you to apply for this exciting opportunity as we continue to grow our online presence!

Job Type: Part-time

Expected hours: 10 – 16 per week

Experience:

• Social media marketing: 1 year (Required)

Location:

• Tirupur, Tamil Nadu (Preferred)

Work Location: Remote