Senior Communications Specialist

Tricog is a healthcare tech product-based company situated in Bangalore, with a vision to transform healthcare through predictive virtual diagnostic solutions for cardiovascular diseases. The organization is embarking on a journey to redesign the healthcare management system through a new initiative. We are seeking a dedicated communications specialist who is passionate about leading our brand storytelling and positioning endeavors. In this role, you will collaborate closely with the CEO to develop engaging narratives that foster public trust and showcase our impact in the cardiovascular med-tech field. As the initial communications hire, you will be tasked with shaping and amplifying Tricog's voice across various platforms, breathing life into the human stories behind our technology and establishing our presence as a reputable and recognizable brand in the healthcare sector. **Key Responsibilities** Brand Storytelling: Devise and implement a unified communication strategy that produces content showcasing the tangible effects of our innovations. Content Creation: Produce and refine top-notch narratives, encompassing case studies, articles, press releases, and social media content by conducting interviews with clinicians, patients, and internal teams. PR & Visibility: Enhance Tricog's media visibility through press engagements, events, and thought leadership driven by the founder. Campaigns & Fieldwork: Take charge of both online and offline brand campaigns. Visit hospitals/clinics to gather real-life stories, visuals, and testimonials. Cross-Functional Alignment: Engage with product, marketing, and sales teams to ensure a cohesive brand message. Brand Monitoring: Monitor media presence, audience interaction, and brand perception; adjust strategies as needed. **Ideal Profile** - 7-10 years of experience in communications, PR, or content roles (experience in healthcare, tech, or B2B sectors preferred) - A background in Mass Communications or Journalism is essential - Proficient writing skills with an aptitude for storytelling and simplifying complex topics - Strategic thinker with a strong sense of ownership and execution capability - Previous experience collaborating closely with founders or CXOs is advantageous - Openness to travel and engage with frontline stakeholders such as doctors, hospitals, and clinics.,