Senior Brand Communications Designer

As a visionary Senior Brand Communications Designer, you will lead and elevate our brand's visual identity across all platforms. You will shape the design direction and mentor a growing team to ensure consistency, innovation, and strategic alignment in all brand communications. Your responsibilities will include owning the visual language of the brand, aligning creative output with brand strategy, tone, and positioning. You will lead, inspire, and mentor junior and mid-level designers to foster a collaborative and high-performing creative environment. Collaborating with marketing, product, retail, and content teams, you will translate business objectives into powerful design solutions. You will conceptualize and execute creative campaigns across digital, print, retail, and experiential channels. Establishing and upholding brand guidelines and design systems will be crucial to ensure visual consistency across all brand touchpoints. Overseeing product packaging, in-store design, and point-of-sale branding will enhance customer engagement. Contributing to the visual design and user experience of the brand's website and e-commerce platforms will be part of your oversight. Leveraging emerging AI-based design tools and techniques to enhance productivity and creative output will be essential. Staying ahead of design and consumer trends to keep the brand visually fresh, modern, and culturally relevant will be key. You will need a Bachelor's degree in Visual Communication, Graphic Design, or a related field along with 5 years of experience in brand design, preferably within a fast-paced brand or agency setting. A strong portfolio showcasing brand development, campaign design, and multi-channel execution is required. Proficiency in Adobe Creative Suite, Figma, and AI design tools is necessary. Strong leadership, communication, and time management skills will be essential to balance creative vision with business goals and timelines. The benefits include ESI, PF, and Health Insurance.,