Salesforce Marketing Cloud Campaign Manager

As a Salesforce Marketing Cloud Expert with 5-6 years of experience, you will demonstrate functional expertise in Salesforce Marketing Cloud and possess a solid understanding of the end-to-end campaign management process. Your knowledge of both Agile (SCRUM) and Waterfall delivery principles will be crucial for successful project execution. You should also be well-versed in the importance of SDLC and coding methodology principles. Understanding workflow processes and systems within a marketing/sales cycle, along with a solid grasp of email best practices and compliance, are essential for this role. Your responsibilities will include planning, building, and executing cross-channel communications, campaigns, and nurture programs in a flexible and timely manner. You will design and implement personalized journeys for consumers and guests across various platforms leveraging Salesforce Marketing Cloud. Additionally, you will ensure successful rendering across different email clients and browsers, set up basic infrastructure in Salesforce Marketing Cloud, and have experience with advanced concepts such as Managing Deliverability, IP Warmups, Throttling, and Reputation Management. Your expertise in HTML, CSS, and Salesforce Marketing Cloud tools like Data Extensions, Queries, Triggered Send Definitions, and Microsites will be put to use. You should have a keen eye for troubleshooting, excellent communication skills, and the ability to manage your time effectively. Working well in both individual and team environments, you must think strategically and possess a can-do attitude. Thriving in a fast-paced, deadline-driven environment is a must, as is providing training and documentation for users. Your responsibilities will involve managing the set-up and configuration of data-driven campaigns, creating and implementing test strategies, overseeing campaigns from creation to reporting, and designing personalized journeys across various platforms. You will also be expected to perform other duties as required. Overall, this role requires a highly motivated individual with a strong technical skill set and a passion for delivering successful marketing campaigns using Salesforce Marketing Cloud. If you possess the necessary qualifications and qualities, we encourage you to apply and be a part of our dynamic team at Social Beat.,