Sales and Marketing Specialist

As a Marketing Specialist with a focus on international markets, you will be responsible for conducting thorough market research to identify potential markets globally. Your role involves analyzing market trends, competitors, and customer needs to develop strategic insights into consumer behavior and preferences in target regions. With your strong analytical skills, you will create comprehensive marketing strategies aligned with organizational goals. Developing international marketing plans and budgets for specific regions or countries will be a key part of your responsibilities. You will tailor marketing materials and messaging to resonate with diverse international audiences, considering cultural, economic, and regulatory factors. Your role will also involve positioning products and services effectively in each market to drive brand awareness and sales growth. You will oversee digital marketing campaigns across various platforms such as social media, search engines, and email marketing to enhance brand visibility and generate leads globally. Monitoring campaign performance, optimizing strategies based on data insights, and reporting key metrics will be essential tasks. Additionally, you will identify and establish partnerships with key stakeholders, distributors, influencers, and industry leaders in target markets. Collaboration with sales teams to support distributor relationships and ensure effective market entry strategies is crucial. Working closely with product development and other departments to align marketing strategies with product launches, promotions, and sales initiatives is also part of your role. Your responsibilities will include visiting customers, attending exhibitions, coordinating logistics, providing samples, and ensuring timely delivery of products to international customers. Qualifications: - Proven working experience in sales and marketing, particularly in the same industry with knowledge of Indian and International geography. - Strong analytical skills and data-driven thinking. - BS/MS degree in marketing or a related field. Your role as a Marketing Specialist will involve strategic planning, market analysis, digital campaign management, partnership building, and cross-functional collaboration to drive international growth and enhance competitive positioning.,