4 Retention Campaigns Jobs

eXchange1 is a next-generation digital asset marketplace, registered as a UAB in Lithuania. Operating as a Web3 utility platform, eXchange1 is singularly focused on achieving a balance of compliance and business excellence. We strongly believe in the vision of "1 World, 1 Exchange" a global, regulated ecosystem where all processes are legal and transparent. With comprehensive authorization for multiple digital asset services (VASP), eXchange1 is positioned to serve both retail and institutional clients worldwide, ensuring a fully compliant and secure marketplace for all users. We are also FIU registered compliant and unlocking growth in Indian Markets. We are seeking a data-driven and strategic Director of Retention Marketing to own and optimize the client retention and lifecycle marketing strategy. This role will focus on increasing client lifetime value, reducing churn, and building long-term customer engagement through targeted campaigns. The ideal candidate will be responsible for planning and execution of acquisition and retention campaigns via various channels such as Push, In-App, Email, Social, etc. Driving gamified and incentive-based programs/campaigns with a well-defined social element attached to it while understanding the target group, positioning, offer/CTA. Supervising the execution, monitoring, and measurement of marketing campaigns and their success, and also maintaining regular measurement of the ROI of campaigns. Ensuring that the organization's brand and identity are adhered to in campaigns and in all communication channels. Leading all the efforts required for go-to-market (GTM) plans for various products and services and working closely with the various internal stakeholders to ensure GTM plans can be effectively implemented and iterated. Partnering with the Analytics team to dig deep into the data and provide actionable insights, identifying new opportunities. Using user & market research, user feedback, user usage, and competitive analysis to identify new campaign opportunities and enhancements. What We're Looking For: - 7+ years of product marketing experience in a growing business - 4+ years of core growth marketing experience - experiment-driven growth process at a high-growth company with a proven track record of driving high retention of the existing users - Excellent understanding of user segmentation and cohorts based on various surrogates, events, and attributes - Excellent problem-solving, creative thinking, and analytical skills - Ability to drive insights into campaigns - Practical and Proven expertise on tools like Mo-Engage, Amplitude, etc. - Knowledge of testing and optimization - Experience driving campaigns in a crypto/fintech, e-commerce, gaming, and/or internet environment - Ability to succeed in a rapidly changing environment If you are interested, please send your resume to hr@exchange1.com or apply directly.,

Key Responsibilities Develop and implement retention marketing strategies to reduce churn and increase customer lifetime value Analyze customer behavior and data to uncover insights that improve retention efforts Design and execute multi-channel campaigns (email, WhatsApp, SMS, in-app) with targeted, personalized messaging Collaborate with product, sales, and customer support to align efforts and improve customer experience Use A/B testing to measure and optimize campaign effectiveness Leverage marketing automation tools (e.g., CleverTap) for triggered and behavior-based campaigns Monitor retention KPIs with the data analytics team to guide decision-making Stay up to date on customer retention trends, tools, and best practices

You are an experienced Performance Marketer who will be responsible for developing and executing effective Performance campaigns to drive app growth. With at least 3 years of experience, you have proven expertise in Meta Ads (Facebook Ads) and Google Ads. You are familiar with app download campaigns, App Engagement, and Retention campaigns. Your responsibilities include managing and optimizing ad budgets, bids, and targeting to ensure maximum performance of the campaigns. You will also analyze campaign performance and implement data-driven decisions to further enhance the results. If you are ready to join our team and work on brewing something amazing together, please send us your resume at nidhi@code-brew.com.,

ABOUT PIIC: PIIC is a nationally registered not for profit organization striving to advance childrens rights and equality for girls, thus creating a lasting impact in the lives of vulnerable and excluded children and their communities. Since 1979, PIIC and its partners have improved the lives of millions of children and young people by enabling them access to protection, quality education and healthcare services, a healthy environment, livelihood opportunities and participation in decisions which affect their lives. Plan India is a member of the Plan International Federation, an independent development and humanitarian organization that advances childrens rights and equality for girls. Plan International is active in more than 70 countries. To know more about PIIC visit www.planindia.org KEY RESPONSIBILITIES: 1. Team Leadership & Performance Management Lead, supervise, and motivate a team of telefundraisers to achieve individual and team fundraising targets. Conduct regular performance reviews, provide feedback, and implement performance improvement plans as needed. Organize regular training sessions, including mock calls and objection-handling exercises, to enhance team effectiveness. Coach team members on donor communication and product knowledge. 2. Donor Communication & Fundraising Oversee donor outreach through emails and calls, ensuring high engagement and conversion rates. Ensure a minimum of 2080 acquisition calls per month are made collectively to meet organizational goals. Monitor and improve call quality and donor experience. 3. Data Management & Reporting Share daily online donation confirmation sheets with the backend team for timely processing. Submit income sheets detailing donations collected through both acquisition and retention calls. Ensure timely and accurate maintenance of submission and reporting sheets. 4. Event Participation & Lead Generation Represent the organization in fundraising events organized by the events team. Generate leads and follow up with potential donors post-event. Send follow-up emails and updates to event participants to convert leads into donors. 5. Donor Support Coordination Liaise with the donor support team to ensure tax receipts and acknowledgments are shared with donors on priority. QUALIFICATIONS AND EXPERIENCE: Graduate/Postgraduate in any discipline. 3–5 years of experience in fundraising and telecalling, with at least 1–2 years in a team leadership role. Strong verbal and written communication skills in English and Hindi. Excellent interpersonal, motivational, and convincing skills. Proficiency in MS Office (Excel, Word, Outlook). Prior experience in the NGO sector will be an added advantage. COMPETENCIES Good interpersonal skills and the ability to interact effectively with diverse groups Proactive, results and service-oriented Excellent listening skills and confidence in talking to people both in groups and on a one-to-one basis. COMPENSATION & EMPLOYMENT The plan is an equal opportunity employer and qualified women candidates are encouraged to apply Interested candidates can share their resume along with a suitability note on Parvinder.kaur@planindia.org. Kindly mention “Team Lead- Tele Fundraiser” in the subject line