Product Management Team -OTC Chemist Sales

Kee Pharma

4 - 7 years

5 - 9 Lacs

Gurugram

Posted:6 hours ago| Platform:

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Skills Required

OTC Product Development Product Promotion Product Management Otc Sales Product Positioning New Product Launch

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Objective:

To drive brand strategy, product positioning, and marketing activities for OTC products sold through chemist channels. The role involves close coordination with the sales team, vendors, and cross-functional teams to increase product visibility and revenue.

Role & responsibilities

Develop and execute
marketing strategies
for OTC products targeting chemist/pharmacy outlets.
Design and implement
chemist-focused promotional campaigns
, including POP materials, schemes, and trad marketing activities.
Conduct
market analysis
, competitor tracking, and gather chemist-level insights to support brand planning.
Work closely with
field sales teams
to drive sales performance and ensure product availability.
Coordinate with the supply chain, design, and regulatory teams for product lifecycle management.
Handle
training
for field staff and ensure marketing material alignment.
Ensure monthly and quarterly reviews of product performance and take corrective actions where needed.
Manage
budget allocation
and vendor coordination for marketing initiatives.

Preferred candidate profile

Strong understanding of the
OTC / pharmacy sales environment
Marketing acumen with knowledge of
consumer behaviour
at the chemist level
Excellent communication and interpersonal skills
Ability to handle multiple brands and work in a fast-paced environment

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