190 Marketing Programs Jobs - Page 6

Coordination with vendors & agencies for preparation of promotional material Prepare Pre/Post event reports & activity feedback Event Claim/submission & Marketing activities Prepare plan for marketing & enquiry generation & execution of the same Required Candidate profile 1. Candidate should have worked in similar role for at least 3 years. 2. Candidate should have excellent communication skill & have experience of handling a team

Join Amazon Business, where were revolutionizing B2B commerce. As a rapidly growing $35 billion global business, were building a future where businesses of all sizes can find, discover, and purchase everything they need with unprecedented ease and intelligence. Our mission: to become the worlds most customer-centric company and the preferred strategic partner for smart business buying. From solo entrepreneurs to Fortune 500 companies, we serve diverse business customers across nine countries, reimagining procurement with innovative solutions that drive efficiency and growth. At Amazon Business, its still Day 1. If youre passionate about solving complex challenges, creating disruptive solutions, and making history, this is your opportunity. Bring your insight, imagination, and healthy disregard for the impossible as we unlock the vast potential of B2B commerce in India. Amazon Business is seeking a enterprising and results-driven Head of Growth Marketing to spearhead our customer acquisition and engagement strategies for the MSME segment. This pivotal role will lead a dynamic team of marketing managers in strategizing, defining, and executing effective performance marketing campaigns across all digital channels, both on and off Amazon platforms. As the Head of Growth Marketing, you will: 1.Develop and implement comprehensive growth strategies that align with Amazon Businesss ambitious goals for the MSME sector. 2.Lead a team of skilled marketing managers, fostering a culture of innovation, customer obsession, and data-driven decision making. 3.Oversee the full spectrum of digital marketing channels, including paid search, paid social, email marketing, push notifications, and WhatsApp outbound marketing, ensuring seamless integration and optimal performance. 4.Own and optimize multi-million dollar marketing investments across channels, making strategic decisions that balance immediate revenue generation with sustainable long-term growth. 5.Pioneer new acquisition programs and engagement campaigns that drive significant growth in customer base and increase customer lifetime value. 6.Collaborate with cross-functional teams to ensure marketing initiatives are aligned with product development, sales objectives, and overall business strategy. 7.Leverage advanced analytics and marketing technologies to continuously optimize campaign performance and ROI. 8.Stay at the forefront of digital marketing trends and emerging technologies, applying innovative approaches to drive growth in the competitive B2B space. 9.Develop and present strategic plans and performance reports to senior leadership, articulating the impact of marketing initiatives on business objectives. 7+ years of marketing experience 7+ years of developing and managing acquisition marketing or channel programs experience Experience building, executing and scaling cross-functional marketing programs Experience communicating results to senior leadership Experience using data and metrics to measure impact and determine improvements Expertise in performance marketing, customer acquisition strategies, and engagement tactics across multiple digital channels Experience driving direction and alignment with large cross-functional teams and agency partners Experience designing and executing joint marketing plans with strategic alliance partners with global footprint

A Demand Lead is responsible for the design, development and optimization for omni-channel marketing programs associated with demand motions: 1.Strategy Planning & Customer Journey Design Understand the market landscape, business objectives, target personas, key use cases and product offers for your product Translate business objectives into actionable marketing outcomes across the funnel Create an omnichannel digital journey for key audiences, including but not limited toorganic search, paid search, web, email, and routing Ongoing experimentation and manical focus on outcomes Ongoing experimentation and maniacal focus on outcomes Design the customer journey for specific segments across strategic accounts 2.Execution Orchestration Communicate demand strategy to relevant stakeholders, including but not limited toPLG team, digital stakeholders, geo hub teams, field marketing, BU stakeholders etc. Manage the execution of actions for your specific PLG product team Partner with content, digital, and email experts to create & execute an omnichannel experimentation plan 3.Performance Optimization Understand brand to demand performance trends for the assigned product & optimize performance issues Deep analysis of marketing performance across aspects such as tactic type, content asset, channel, audience segment or business line Evaluation of relevant KPIs (such as impressions, web traffic, organic search performance, leads, pipeline or wins) with a keen eye on benchmarks and yield rates Readiness to explain emerging performance opportunities or challenges Strategies to deliver “next best actions” and support targeted pipeline coverage and revenue for the business Insight into action – cycling of performance insights directly back into planning and orchestration Required education Master's Degree Preferred education Master's Degree Required technical and professional expertise 10+ years relevant work experience, including experience in a digital marketing Deep critical thinking skills and curiosity to pursue open-ended problems Strong presentation skills and ability to effectively communicate data and action plans to stakeholders and leadership Understands Geo/Market strategies and localization requirements Business acumen with the ability to develop data-driven business recommendations Demonstrated ability to multitask and prioritize with a proven ability to meet tight deadlines Preferred technical and professional experience 6+ years experience in omni-channel demand generation or related role

Description About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP WPP Media s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . Overview of job: We are looking for Manager- eCommerce. We seek a collaborative and results-driven eCommerce Executive with a passion for delivering an exceptional online customer experience to join our eCommerce team. Reporting of the role This role reports to the E-commerce Director 3 best things about the job: 1. Opportunity to work with one of the fastest growing industry 2. Culture of learning, opportunities, creativity, and teamwork 3. Opportunity to work with some of the biggest brands across industries In this role, your goals will be: In three months: You will be able to get a decent grip on the business that you are supporting Work closely with partners/ marketplaces to build plans, AOPs pitches Develop and advice on campaign strategies for clients across marketplaces, platform and properties, in accordance with brand goals Ensure consistent and efficient planning, execution, analysis, and optimization of campaigns as per brand s objectives to ensure stellar customer experience Review performance of key metrics against set goals, benchmarks and previous performance Work closely with the internal stake holders / subject matter experts / channel intelligence team to ensure comprehensive e-commerce approach for both media non- Media Identify trends, benchmarks and best practices Support new business pitches and onboarding Maintain PL to ensure profitability and optimum utilization of resources for concerned cluster. In six months: You will have started making significant business impact through your understanding, knowledge, and initiatives In 12 months: You would have successfully accelerated this vertical in the agency What your day job looks like at WPP Media: Drive eCommerce sales through effective and efficient campaigns Ensuring Client success on listing new products and campaigns Coordinate with teams across the group on content, execution of brand and e-commerce activities Mapping trends, reviewing and advising client on campaign success on ecom Capitalise on the latest marketing opportunities on ecom sites Support in managing operations for new projects Gather key insights for performance improvement, developing marketing programs/campaigns Prepare and present budget and forecast reports Basic knowledge and understanding of other channels - Facebook, Google, Programmatic Minimum qualifications: Bachelor s degree 3-5 years experience in Ecom. Experience preferable at brand side or private label at ecom marketplace. Any experience on platform search on ecommerce sites is a plus Sound knowledge of prevailing procedures and ways of working in e-commerce overall Digital marketing Unmatched supervision, research, and troubleshooting skills. Exceptional consulting and quality assurance abilities Exceptional presentation and communication skills Analytical, organized and detail-oriented Collaborative partner, even tempered in a deadline-driven environment Assertive and collaborative with ability to motivate others to succeed Life at WPP Media Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics . We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy ) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.

About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP WPP Media s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . Overview of job: We are looking for Manager- eCommerce. We seek a collaborative and results-driven eCommerce Executive with a passion for delivering an exceptional online customer experience to join our eCommerce team. Reporting of the role This role reports to the E-commerce Director 3 best things about the job: 1. Opportunity to work with one of the fastest growing industry 2. Culture of learning, opportunities, creativity, and teamwork 3. Opportunity to work with some of the biggest brands across industries In this role, your goals will be: In three months: You will be able to get a decent grip on the business that you are supporting Work closely with partners/ marketplaces to build plans, AOPs pitches Develop and advice on campaign strategies for clients across marketplaces, platform and properties, in accordance with brand goals Ensure consistent and efficient planning, execution, analysis, and optimization of campaigns as per brand s objectives to ensure stellar customer experience Review performance of key metrics against set goals, benchmarks and previous performance Work closely with the internal stake holders / subject matter experts / channel intelligence team to ensure comprehensive e-commerce approach for both media non- Media Identify trends, benchmarks and best practices Support new business pitches and onboarding Maintain PL to ensure profitability and optimum utilization of resources for concerned cluster. In six months: You will have started making significant business impact through your understanding, knowledge, and initiatives In 12 months: You would have successfully accelerated this vertical in the agency What your day job looks like at WPP Media: Drive eCommerce sales through effective and efficient campaigns Ensuring Client success on listing new products and campaigns Coordinate with teams across the group on content, execution of brand and e-commerce activities Mapping trends, reviewing and advising client on campaign success on ecom Capitalise on the latest marketing opportunities on ecom sites Support in managing operations for new projects Gather key insights for performance improvement, developing marketing programs/campaigns Prepare and present budget and forecast reports Basic knowledge and understanding of other channels - Facebook, Google, Programmatic Minimum qualifications: Bachelor s degree 3-5 years experience in Ecom. Experience preferable at brand side or private label at ecom marketplace. Any experience on platform search on ecommerce sites is a plus Sound knowledge of prevailing procedures and ways of working in e-commerce overall Digital marketing Unmatched supervision, research, and troubleshooting skills. Exceptional consulting and quality assurance abilities Exceptional presentation and communication skills Analytical, organized and detail-oriented Collaborative partner, even tempered in a deadline-driven environment Assertive and collaborative with ability to motivate others to succeed Life at WPP Media Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics . We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy ) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Senior Product Manager Senior Product Manager, Business Experimentation & Optimization ? Overview The Services team is a key differentiator for Mastercard, providing cutting-edge products and services that help our customers. Focused on thinking big and scaling quickly around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base including issuers, acquirers, and merchants. Centered on data-driven technologies and innovation, these services include payments-focused consulting, loyalty and marketing programs, business experimentation (Test & Learn), and data-driven information and risk management services. As a member of the Business Experimentation Product Management team, you will build industry-leading experimentation software which brings sophisticated analytic techniques to businesses and users around the world. We are rapidly building new products, improving existing products, and expanding the ways we deliver Test & Learn to our clients. We are looking for innovators who can execute and evolve our product strategy, tackling the big challenges of the future. Role Product Manager for Mastercard s Test & Learn product, an analytic platform used by the worlds largest organizations to make multi-million-dollar decisions. Develop product strategy derived from user research, market trends, customer pain points, and commercial priorities. Translate a deep understanding of our users into an actionable roadmap. Leverage user research, market research, sales/marketing expertise, and usage data to inform priorities. Own end-to-end feature development. Identify and prioritize problems, define use cases, design solutions, write requirements, support development and testing, and measure impact to inform future decisions. Work as a part of a cross-functional product team to bring ideas to life. Work together with UX designers, engineers, and other product managers to improve our products. All About You Can work closely with cross-functional partners like engineers, designers, sales, marketing, and users. A quick learner with the ability to multi-task in a team environment, not afraid to ask questions and make decisions. Enthusiastic, effective team member and mentor. Broad strategic thinking skills, adept in translating product vision/strategy into an actionable roadmap. Creative problem-solver, can balance competing needs and prioritize thoughtfully. Strong professional presence. Excellent interpersonal, written, and oral communication skills. 5+ years of professional experience in a similar role, or equivalent. Corporate Security Responsibility Every person working for, or on behalf of, Mastercard is responsible for information security. All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and therefore, it is expected that the successful candidate for this position must: Abide by Mastercard s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard s guidelines.

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary Senior Product Manager Senior Product Manager, Business Experimentation Optimization Who is Mastercard Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all. Overview The Services team is a key differentiator for Mastercard, providing cutting-edge products and services that help our customers. Focused on thinking big and scaling quickly around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base including issuers, acquirers, and merchants. Centered on data-driven technologies and innovation, these services include payments-focused consulting, loyalty and marketing programs, business experimentation (Test Learn), and data-driven information and risk management services. As a member of the Business Experimentation Product Management team, you will build industry-leading experimentation software which brings sophisticated analytic techniques to businesses and users around the world. We are rapidly building new products, improving existing products, and expanding the ways we deliver Test Learn to our clients. We are looking for innovators who can execute and evolve our product strategy, tackling the big challenges of the future. Role Product Manager for Mastercard s Test Learn product, an analytic platform used by the worlds largest organizations to make multi-million-dollar decisions. Develop product strategy derived from user research, market trends, customer pain points, and commercial priorities. Translate a deep understanding of our users into an actionable roadmap. Leverage user research, market research, sales/marketing expertise, and usage data to inform priorities. Own end-to-end feature development. Identify and prioritize problems, define use cases, design solutions, write requirements, support development and testing, and measure impact to inform future decisions. Work as a part of a cross-functional product team to bring ideas to life. Work together with UX designers, engineers, and other product managers to improve our products. All About You Can work closely with cross-functional partners like engineers, designers, sales, marketing, and users. A quick learner with the ability to multi-task in a team environment, not afraid to ask questions and make decisions. Enthusiastic, effective team member and mentor. Broad strategic thinking skills, adept in translating product vision/strategy into an actionable roadmap. Creative problem-solver, can balance competing needs and prioritize thoughtfully. Strong professional presence. Excellent interpersonal, written, and oral communication skills. 5+ years of professional experience in a similar role, or equivalent. Corporate Security Responsibility Every person working for, or on behalf of, Mastercard is responsible for information security. All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and therefore, it is expected that the successful candidate for this position must: Abide by Mastercard s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard s guidelines. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach, and Complete all periodic mandatory security trainings in accordance with Mastercard s guidelines.

- Develop and execute marketing strategies to promote company products/services. - Manage social media channels and create engaging content. - Plan and oversee digital marketing campaigns (SEO, PPC, email marketing, etc.). - Conduct market research

Job description This exciting and interesting position will have the below responsibilities Architecting requirements analysis providing marketing insight in other phases across existing and identified marketing programs ensuring delivery on planned value Playing a key liaison role during technology implementation providing direction and requirements clarity and testing new and enhanced capabilities prior to release into production Being able to do requirements gathering campaign Design customer data mapping solution design development and deployment of campaign solutions Contributing to developing marketing capabilities at Mindtree Must have deep understanding of different kind of marketing programs in a multichannel Campaign and Marketing world that clients are leaning towards and how clients measure the returns on investments Must demonstrate understanding of the latest trends in the digital marketing market space including integration with mobile channel data management in the new space integration of online and offline channels and how its enables using some of the technologies Have participated in the Pre sales and or Sales support function for marketing Automation and have led large teams in either technology implementation or marketing services like projects Must Have 1 campaign management experience and hands on data management experience for customer data 2 Must exhibit a through conceptual understanding of the entire marketing promotions process capabilities that support these using one of the above mentioned Technology stack 3 Worked on at least two full lifecycle of campaign management or MRM projects SFMC Adobe Campaign other digital marketing tools 4 Must have clear understanding and preferable working experience across digital channels NBA Next Best Action event based campaign triggers Real time marketing 5 Overall understanding of marketing cloud data architecture model Understanding of SAP IP warming social studio and Advertising studio knowledge 6 Must have adequate knowledge on Journey builder Content builder Contact builder Audience builder and Automation email studio Mobile connect REST and SOAP API Integration with 3rd party data 7 Send management Segmentation and reporting Integration with microsite and salesforce AB testing RMM AMP script cloud pages landing pages Smart capture knowledge on HTML and CSS lead management account configuration AMP script Dynamic content custom reports trigger send knowledge on Agile scrum 8 Should be able to gather requirement effectively and provide best practices and solution to client can work independently to deliver end product Good to Have 1 Develop proposals of technical solutions including recommendations on selection architecture licensing configuration sizing and scalability 2 Have worked on any other Custom or packaged Campaign Management product 3 Front end Development using HTML CSS 4 Good SQL skills and experience with Customer data management 5 Administration and installation skills on any one of the marketing Technologies 6 Exposure to advanced Digital marketing skills like Personalization using AEM Autonomy etc SEM SEO DMP and exposure to third party ad exchanges 7 Understanding of 2nd party and 3rd party data sources and how to integrate it in a multichannel Campaign set up 8 JavaScript XML Web services and SOAP Calls and other Integration Technologies like REST using APIs etc used in integration of Marketing platforms 9 Solution architecture capabilities and understanding of the cloud based platforms and how they integrate interface with the rest of the Marketing CRM eco system

MAIN PURPOSE OF ROLE Manage a group of customers to achieve designated sales target levels. Develop profitable business with new and existing customers. MAIN RESPONSIBILITIES Possess and apply detailed product knowledge as well as thorough knowledge of clients business. Responsible for the direct sales process, aiming at meeting and/or exceeding sales targets. Is in charge of sales expansion, introduce new products/services to clients and organize visits to current and potential clients. Submit short and long-range sales plans and prepare sales strategies utilizing available marketing programs to reach nominated targets. Responsible for retaining long-term customer relationships with established clients. Ensure that clients receive high quality customer service. Inform clients of new products and services as they are introduced, Migrate information to appropriate sales representative when clients have additional service needs.

Lincoln Electric is the world leader in the engineering, design, and manufacturing of advanced arc welding solutions, automated joining, assembly and cutting systems, plasma and oxy-fuel cutting equipment, and has a leading global position in brazing and soldering alloys Lincoln is recognized as the Welding Expert?for its leading materials science, software development, automation engineering, and application expertise, which advance customers' fabrication capabilities to help them build a better world Headquartered in Cleveland, Ohio, Lincoln Electric is a $4 2B publicly traded company (NASDAQ:LECO) with over 12,000 employees around the world, with operations in 71 manufacturing and automation system integration locations across 21 countries and maintains a worldwide network of distributors and sales offices serving customers in over 160 countries Location: Chennai Employment Status: Salary Full-Time Function: Sales Req ID: 26714 Job Responsibilities Control Selling expenses as per budget and minimize costs No Excess and Obsolete stock Growth in Overall Sales and establish with >10% Growth over Previous Year Growth in Local manufacturing through new customer and new distributor development Drive focused Industry Segment sales and marketing programs with specific target customers and executable sales plans for each segment & customer Develop and maintain welding demonstration capability within the Region to effectively support segment/process focus agenda Report Monthly / Weekly KPI reports of South team on time Job Requirements Knowledge on Welding Equipment & Applications Experience in Industry Segmented Customers Visionary and Team Player Vast experience in South Region covering Tamil Nadu , Andhra Pradesh and Karnataka Lincoln Electric is an Equal Opportunity Employer We are committed to promoting equal employment opportunity for applicants, without regard to their race, color, national origin, religion, sex (including pregnancy, childbirth, or related medical conditions, including, but not limited to, lactation), sexual orientation, gender identity, age, veteran status, disability, genetic information, and any other category protected by federal, state, or local law Show more Show less

Lead global industry marketing programs Drive and execute sponsorship participation in industry events Develop marketing artefacts and collateral along with messaging for the website Formulate work with Inside Sales external vendors on demand-gen programs Support the analyst relations program garner mentions by driving participation in relevant studies

Supervisory Responsibilities:- Hires and trains BDE. Organizes and oversees the schedules, territories, and performance of the sales team. Conducts performance evaluations that are timely and constructive. Handles discipline and termination of employees by company policy. Roles and Responsibilities:- Provides leadership to the assigned region, overseeing sales activities. Reviews and analyzes regional sales and operational records and reports; uses data to project sales, determine profitability and targets, and identify potential new markets. Collaborates with sales managers/BDE/BDM to develop sales goals for each location, monitors progress toward those goals, and develops strategies to attract and retain customers. Develops marketing programs and promotions to increase sales and/or introduce new products and services. Identifies opportunities for improvement in the sales region; designs and implements training, strategies, policies, goals, and other resources to maximize productivity and morale. Schedules and directs regular sales meetings and events to share information, set and revise goals, and increase morale. Collaborates with executive leadership to develop territories, sales quotas, and strategies. Prepares and implements region-wide budget; monitors and approves expenses. Maintains knowledge of market, competition, and best practices and trends in sales techniques and strategies. Performs other duties as assigned. Promoting the companys existing Genetic tests to the market. Meet and engage with current clients (Doctors, Hospitals and Labs/ Collection centers/Research institutes/Pharma companies) in the region to retain and increase business from them. Follow defined sales processes and conduct business accordingly. Implement marketing activities identified for the region to help in brand building and generating additional revenue. Engage in KOL Management activities with key prescribers including organizing CME/ Conference. Coordinate with marketing and technical departments in the execution of activities as required Timely management of financial areas including invoicing, payment collection, referral service and outstanding collection of all applicable clients as per policies. Regular follow-up with clients to ensure and coordinate with logistics, if required, to ensure samples are picked and reports delivered on time. Work with the logistics team to create arrangements for sample pick-up and delivery from any new client added into the system before handing over to the local servicing team for day-to-day servicing Develop effective marketing and sales strategy and ability to work across teams and functions effectively. Maintain awareness of competitor activity and general healthcare updates. Contribute to the development and implementation of strategies to grow the business and improve market position

Strong knowledge onMarketoAdministration - Ability to understand, implement solutions usingMarketo- Munchkin tracking code and key settings. Ability to audit, better understanding of transactional vs promotional setup Good understanding of data, web-development - includes responsive web-pages, Email templates. Strong knowledge on JS and APIs Better understanding of analytics - Website Tracking, Multi-Channel Interactions, External Tracking setup etc Primary Skills: Strong knowledge on B2B and CRM integrations Understanding the client strategies and providing/suggesting the better/optimised solutions based on client requirements. Enables the solution to address the agreed business and technical requirements. Identify new opportunities and nurture the sales pipeline with the goal to accelerate qualified prospects and drive revenue Good knowledge on Nurture Programs, Lead Generations, Progressive Profiling, Lead Scoring strategies. Ability to suggest clients Understanding the B2C and B2B differences and ability to setup integrate multi-channel communications. Experience in both B2C and B2B marketing and will have at least 5+ years of hands-on experience building digital marketing programs that fuel a direct-to-consumer and business-to-business sales pipeline. Ability to guide/lead the team members or similar experience preferred Provides written documents and verbal presentations for each client to guide the creation of new marketing plans and strategies Works within the client's budget to produce effective promotional materials and advertising opportunities Establishes marketing tracking methods to help each client evaluate performance over time Good with either Java Scripting or Velocity Scripting, HTML/CSS Good to have End user training capability onMarketoor any similar marketing tools. Secondary Skills: Certifications -MarketoCertified Expert(or any similar certification - mandatory) Certifications -MarketoCertified Associate (optional/not mandate) Strong knowledge on B2 skillsets + addition to that strong knowledge on Events setup, running Webinars Strong knowledge on Subscription Centers - Managing preferences

Contribute to the long-term growth of Abbott Nutrition products in territory by increasing awareness among Health Care Professionals on the important role of nutrition in improving quality of life, and the superiority of Abbott products to competitor brands. Gain new business and grow existing business through a omnichannel, customer engagement strategy that builds HCP confidence in and loyalty to Abbott brand products. Develop and sustain the knowledge, customer engagement skills, and business acumen of Medical reps to build a high performing ethical sales team. Develop KOL relationships to promote the Abbott brand and influence the perception of Abbott products as the brand of choice, by HCPs in all specialties and at all levels. Core Job Responsibilities Enable ethical field force to meet regional and team KPIs Analyze market ,category and channel opportunities within territory/area using real-time omnichannel business intelligence to identify opportunities for market share growth at the customer/account level Leverage business analytics and customer insights to conduct on-going analysis of growth potential throughout the region and create an omnichannel engagement strategy to establish Abbott as the brand of choice throughout the region Develop and support the execution of account plans using an integrated customer omnichannel engagement strategy Deploy marketing programs to target customers and accounts via the Medical Reps, including education, execution, and tracking of program impact/success Observe and provide progressive, real-time coaching and feedback to Medical reps on every aspect of the customer engagement process Accelerate the development of digital knowledge and application in Medical reps through mentoring, coaching and role-modeling Build and maintain relationships with customers and accounts across digital, remote/virtual and face to face channels to increase awareness and loyalty to Abbott brand products Collaborate with the training/SFE to Optimize team performance by identifying knowledge and skill gaps in Medical reps across the team and create individual development plans to elevate capabilities across the territory/area Provide direct, on-going support to Medical reps in the field through collaborative problem-solving, mentoring, coaching, feedback and escalations Develop and expand network of KOLs throughout the territory/area, reflecting to influence at all levels of an account (not limited to HCPs) Work cross-functionally with Marketing ,Analytics and SFE to gather and interpret customer and market behavior data, translating omnichannel engagement data into real-world activities

The Strategy & Consulting Global Network Song Practice | Salesforce Marketing Senior Manager Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change. Practice: Strategy & Consulting Global Network Song I Areas of Work: Salesforce Marketing Cloud, Marketing Cloud Account Engagement (Pardot) | Level: Senior Manager | Location: Gurugram / Mumbai / Bengaluru /Hyderabad/ Chennai / Pune | Years of Exp: 12+ years Explore an Exciting Career at Accenture Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build, and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consultings Customer, Sales & Service practice. The Practice- A Brief Sketch The Strategy & Consulting Global Network Song practice is aligned to the Global Network Practice of Accenture and works with clients across their marketing, sales, and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Developing Account based marketing programs (ABM) Designing interventions to drive customer acquisition / customer engagement. Managing full spectrum of Marketing program execution from strategy definition to delivery in Salesforce Marketing capabilities like SFMC/Pardot, personalization, CDP etc. Lead and managed at least 2 large transformation programs spanning across multiple geographies. Extensive experience and hands-on role in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading, and coordinating solution design and deployment across multi-dimensional team. Monitoring trends, analyzing data, to optimize marketing campaigns. Identifying marketing process improvement opportunities and re-define the processes. Developing business case for campaign strategies, technology solutions. Solution for large Marketing transformation programs with salesforce marketing solutions. Developing / supporting development of MarTech/AdTech platform technology. Strong project management skills:ability to mobilize and organize across multiple stakeholders (client and internal) and projects. Bring your best skills forward to excel at the role: Hands-on experience of SFMC/ Pardot / Personalization/ CDP / Loyalty etc. Good Consulting experience is preferred. Experience in working with middle to senior management levels within existing organization / client organizations. Excellent oral and written communication skills Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions, calibrate and results. Highly organized, proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and / or experience in client facing roles. Ability to work effectively in a remote, virtual, global environment. Ability to work in a fast paced and unstructured environment. Exposure to the process of developing capability. Read about us. Blogs Qualifications Your experience counts! Overall experience of 12+ years in designing / managing marketing campaigns with at least 10+ years of hands-on/functional consultant experience in Salesforce Marketing Cloud/ Pardot implementation with deep functional, industry and client facing experience Should be certified in Salesforce Marketing Cloud/Pardot Experience with CRM, Marketing software, Channel integration, Real Time Decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive, personalized marketing program for the customer, not just knowledge of one channel. Experience managing digital campaigns for large, complex clients with proficiency in measurement and operations. Ability to use insights for campaign and strategy optimization. Experience with organizing 1st, 2nd, 3rd party data, segments, and campaign setup. Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore. Ability to establish and build on working relationships effectively. Experience in managing small / mid-sized teams. Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead project teams. What’s in it for you? An opportunity to work on transformative projects with key G2000 clients. Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com About Accenture Strategy & Consulting: Accenture Strategy shapes our clients’ future, combining deep business insight with the understanding of how technology will impact industry and business models. Our focus on issues such as digital disruption, redefining competitiveness, operating and business models as well as the workforce of the future helps our clients find future value and growth in a digital world. Today, digital is changing the way organizations engage with their employees, business partners, customers, and communities. This is our unique differentiator. To bring this global perspective to our clients, Accenture Strategy's services include those provided by our Global Network – a distributed management consulting organization that provides management consulting and strategy expertise across the client lifecycle. Our Global Network teams complement our in-country teams to deliver cutting-edge expertise and measurable value to clients all around the world.For more information visit https://www.accenture.com/us-en/Careers/capability-network Accenture Global Network | Accenture in One Word At the heart of every great change is a great human. If you have ideas, ingenuity and a passion for making a difference, come and be a part of our team.

MAIN PURPOSE OF ROLE Manage a group of customers to achieve designated sales target levels. Develop profitable business with new and existing customers. MAIN RESPONSIBILITIES Possess and apply detailed product knowledge as well as thorough knowledge of clients business. Responsible for the direct sales process, aiming at meeting and/or exceeding sales targets. Is in charge of sales expansion, introduce new products/services to clients and organize visits to current and potential clients. Submit short and long-range sales plans and prepare sales strategies utilizing available marketing programs to reach nominated targets. Responsible for retaining long-term customer relationships with established clients. Ensure that clients receive high quality customer service. Inform clients of new products and services as they are introduced, Migrate information to appropriate sales representative when clients have additional service needs. Education: Education Level: Associates Degree ( 13 years) Experience/Background Experience: Minimum 1 year DIVISION: CRLB Core Lab LOCATION: India > Hyderabad : No 1-6-140 t

PRINCIPAL ACCOUNTABILITIES:1 Achievement of targeted Business volumesAchievement of overall monthly sales targets and annual sales targets Achievement of Brand-wise Sales target with specific focus on Aatmanirbhar brandsEnsuring achievement of targets by each ABM and FO and enhancing productivity Improvebusiness hygiene by reducing sales returns & expiry Effective forecasting to ensure smooth availability & distribution of products Co-ordination with channel partners/ distributionEnsuring achievement of collection targetsTaking measures to address slow moving products Facilitating the performance across various therapies2 KOL DevelopmentDevelopment of a set of brand-specific core customers & supporting the implementation of strategic allianceprograms for maximizing ROI from KOLsMonitoring the efforts of ABMs and FOs with specific focus on ensuring a minimum doctor call average of 12and minimum 95% MCR coverage & 95% coverage of KOLs in each territory Develop & sustain relationships with KOLs through periodical personal visits and follow upsPeriodically track the contribution from KOLs and ensure interventions under the guidance of Head ofDepartment and Vertical Head in protecting & developing the business from KOLs3 Effective Implementation of Marketing Programs Developing key brands in each territory through a team of ABMs & FOsPeriodically track the implementation of marketing programs and address the gaps if any Channelizing the effort of team members to achieve desired resultsTracking the efforts of team members through Phyzii and ensuring complianceImplementation of local strategies under guidance of Head of Department and Vertical Head

PRINCIPAL ACCOUNTABILITIES:1 Achievement of targeted Business volumesAchievement of overall monthly sales targets and annual sales targets Achievement of Brand-wise Sales target with specific focus on Aatmanirbhar brandsEnsuring achievement of targets by each ABM and FO and enhancing productivity Improvebusiness hygiene by reducing sales returns & expiry Effective forecasting to ensure smooth availability & distribution of products Co-ordination with channel partners/ distributionEnsuring achievement of collection targetsTaking measures to address slow moving products Facilitating the performance across various therapies2 KOL DevelopmentDevelopment of a set of brand-specific core customers & supporting the implementation of strategic allianceprograms for maximizing ROI from KOLsMonitoring the efforts of ABMs and FOs with specific focus on ensuring a minimum doctor call average of 12and minimum 95% MCR coverage & 95% coverage of KOLs in each territory Develop & sustain relationships with KOLs through periodical personal visits and follow upsPeriodically track the contribution from KOLs and ensure interventions under the guidance of Head ofDepartment and Vertical Head in protecting & developing the business from KOLs3 Effective Implementation of Marketing Programs Developing key brands in each territory through a team of ABMs & FOsPeriodically track the implementation of marketing programs and address the gaps if any Channelizing the effort of team members to achieve desired resultsTracking the efforts of team members through Phyzii and ensuring complianceImplementation of local strategies under guidance of Head of Department and Vertical Head

PRINCIPAL ACCOUNTABILITIES:1 Achievement of targeted Business volumesAchievement of overall monthly sales targets and annual sales targets Achievement of Brand-wise Sales target with specific focus on Aatmanirbhar brandsEnsuring achievement of targets by each ABM and FO and enhancing productivity Improvebusiness hygiene by reducing sales returns & expiry Effective forecasting to ensure smooth availability & distribution of products Co-ordination with channel partners/ distributionEnsuring achievement of collection targetsTaking measures to address slow moving products Facilitating the performance across various therapies2 KOL DevelopmentDevelopment of a set of brand-specific core customers & supporting the implementation of strategic allianceprograms for maximizing ROI from KOLsMonitoring the efforts of ABMs and FOs with specific focus on ensuring a minimum doctor call average of 12and minimum 95% MCR coverage & 95% coverage of KOLs in each territory Develop & sustain relationships with KOLs through periodical personal visits and follow upsPeriodically track the contribution from KOLs and ensure interventions under the guidance of Head ofDepartment and Vertical Head in protecting & developing the business from KOLs3 Effective Implementation of Marketing Programs Developing key brands in each territory through a team of ABMs & FOsPeriodically track the implementation of marketing programs and address the gaps if any Channelizing the effort of team members to achieve desired resultsTracking the efforts of team members through Phyzii and ensuring complianceImplementation of local strategies under guidance of Head of Department and Vertical Head

PRINCIPAL ACCOUNTABILITIES:1 Achievement of targeted Business volumesAchievement of overall monthly sales targets and annual sales targets Achievement of Brand-wise Sales target with specific focus on Aatmanirbhar brandsEnsuring achievement of targets by each ABM and FO and enhancing productivity Improvebusiness hygiene by reducing sales returns & expiry Effective forecasting to ensure smooth availability & distribution of products Co-ordination with channel partners/ distributionEnsuring achievement of collection targetsTaking measures to address slow moving products Facilitating the performance across various therapies2 KOL DevelopmentDevelopment of a set of brand-specific core customers & supporting the implementation of strategic allianceprograms for maximizing ROI from KOLsMonitoring the efforts of ABMs and FOs with specific focus on ensuring a minimum doctor call average of 12and minimum 95% MCR coverage & 95% coverage of KOLs in each territory Develop & sustain relationships with KOLs through periodical personal visits and follow upsPeriodically track the contribution from KOLs and ensure interventions under the guidance of Head ofDepartment and Vertical Head in protecting & developing the business from KOLs3 Effective Implementation of Marketing Programs Developing key brands in each territory through a team of ABMs & FOsPeriodically track the implementation of marketing programs and address the gaps if any Channelizing the effort of team members to achieve desired resultsTracking the efforts of team members through Phyzii and ensuring complianceImplementation of local strategies under guidance of Head of Department and Vertical Head

PRINCIPAL ACCOUNTABILITIES:1 Achievement of targeted Business volumesAchievement of overall monthly sales targets and annual sales targets Achievement of Brand-wise Sales target with specific focus on Aatmanirbhar brandsEnsuring achievement of targets by each ABM and FO and enhancing productivity Improvebusiness hygiene by reducing sales returns & expiry Effective forecasting to ensure smooth availability & distribution of products Co-ordination with channel partners/ distributionEnsuring achievement of collection targetsTaking measures to address slow moving products Facilitating the performance across various therapies2 KOL DevelopmentDevelopment of a set of brand-specific core customers & supporting the implementation of strategic allianceprograms for maximizing ROI from KOLsMonitoring the efforts of ABMs and FOs with specific focus on ensuring a minimum doctor call average of 12and minimum 95% MCR coverage & 95% coverage of KOLs in each territory Develop & sustain relationships with KOLs through periodical personal visits and follow upsPeriodically track the contribution from KOLs and ensure interventions under the guidance of Head ofDepartment and Vertical Head in protecting & developing the business from KOLs3 Effective Implementation of Marketing Programs Developing key brands in each territory through a team of ABMs & FOsPeriodically track the implementation of marketing programs and address the gaps if any Channelizing the effort of team members to achieve desired resultsTracking the efforts of team members through Phyzii and ensuring complianceImplementation of local strategies under guidance of Head of Department and Vertical Head

MAIN PURPOSE OF ROLE Manage a group of customers to achieve designated sales target levels. Develop profitable business with new and existing customers. MAIN RESPONSIBILITIES Possess and apply detailed product knowledge as well as thorough knowledge of clients business. Responsible for the direct sales process, aiming at meeting and/or exceeding sales targets. Is in charge of sales expansion, introduce new products/services to clients and organize visits to current and potential clients. Submit short and long-range sales plans and prepare sales strategies utilizing available marketing programs to reach nominated targets. Responsible for retaining long-term customer relationships with established clients. Ensure that clients receive high quality customer service. Inform clients of new products and services as they are introduced, Migrate information to appropriate sales representative when clients have additional service needs.

The candidate will be instrumental in shaping the product direction and will be actively involved in defining key product features that impact the business. You will be responsible for collecting business and system requirements from internal and external customers, writing specifications, establishing and driving project plans from design to release, and managing production launches. You will be a catalyst for effective teamwork, communication, collaboration and commitment across multiple geographically separated groups delivering jointly on highly-visible mission-critical systems. You will contribute to our success with your hands-on project management skills, deep technical expertise, good understanding of business, and excellent leadership skills. You will need to work with professionals in many different domains including engineering, engineering management, product and marketing. This is a challenging and highly visible position responsible for managing multiple projects and driving results across teams. As an innovator in this role, you will: Own delivery of an integral piece of a system or application. Responsible for the end-to-end project management functions of large programs including planning, risk and issue management, trade-offs and execution. Create, maintain and disseminate project information to stakeholders. Effectively cooperate with customers, technical staff and leaders, business leaders and executives in different geographical locations to define and deliver complex features. Make sense of ambiguity, define and plan programs in a fast paced and highly-technical organization, and secure buy in from internal and external stakeholders. Work closely with engineers, testers, product managers and leaders to define and lead development of critical applications - Experience managing programs across cross functional teams, building processes and coordinating release schedules - 7+ years of working directly with engineering teams experience - 5+ years of technical product or program management experience - 3+ years of software development experience - 5+ years of technical program management working directly with software engineering teams experience - 5+ years of project management disciplines including scope, schedule, budget, quality, along with risk and critical path management experience - Experience managing projects across cross functional teams, building sustainable processes and coordinating release schedules - Experience defining KPIs/SLAs used to drive multi-million dollar businesses and reporting to senior leadership

We are from Grocery and Everyday Essentials team in India. We are working on scaling Amazon Now, Amazon Indias foray into Quick Commerce in India. We are looking for a smart and result-oriented Senior Marketing Manager to grow our business via deals and event days including topical events. This role demands the agility to navigate across multiple functions seamlessly, the resilience to thrive in a fast paced environment, excitement to handle challenges head-on and excellence in analytical abilities. Were seeking someone who thrives on ambiguity, harnessing their first-principle problem-solving skills to drive impactful outcomes. Your ability to cultivate a customer-centric mindset, coupled with a penchant for out-of-the-box thinking, will be instrumental in navigating the complex landscape of our initiative. This role will be responsible for driving user growth and retention by managing brand strategy, performance marketing, and communications. The ideal candidate will use both data-driven and qualitative consumers insights to drive brand awareness and acquisition for Amazon Now. This person will be involved in coordinating with designers, Amazons central marketing team and other people in similar roles across the business. An ideal candidate will have the following qualities: 1. Excellent writing and verbal communication abilities 2. Attention to detail and ability to multitask and manage multiple projects 3. Strong analytical thinking and problem-solving abilities 4. Capable of identifying, attracting and engaging target audiences 5. Proven experience on brand and performance marketing 6. Proficiency in channels like Meta, Google, OTTs, affiliates and traditional media 1. Develop and execute comprehensive events strategies aligned with business objectives. 2. Conduct thorough research to understand consumer behavior, market trends, and competitor activities. 3. Define and refine brand positioning, messaging, and visual identity to create a strong brand image. 4. Oversee and guide the creative development of all brand assets across channels. 5. Plan, execute, and evaluate marketing campaigns to increase brand awareness, traffic, consideration, trial and habit formation. 6. Track and analyze key brand performance metrics, such as brand awareness, customer perception, and market share, to identify areas for improvement. 7. Effectively communicate with cross-functional teams, clients, and stakeholders to ensure brand consistency and alignment. 8. Manage the brand budget effectively and optimize marketing spend to achieve the best return on investment. A day in the life - About the team - - 6+ years of professional non-internship marketing experience - 7+ years of developing and managing acquisition marketing or channel programs experience - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building, executing and scaling cross-functional marketing programs - Experience developing and executing campaigns across a multitude of timezones and languages - Experience driving direction and alignment with large cross-functional teams and agency partners - Experience designing and executing joint marketing plans with strategic alliance partners with global footprint