Summary
Position Overview / Profile Summary :
Accountable to support new and optimized marketing operations processes, delivering detailed process maps, SYPOC analysis, role-specific task specifications, and functional artifacts (e. g. end user playbooks, system specifications, data collection templates/forms, and operational documentation) with outcome of clear, consistent, and efficient ways of working.
About the Role
Location Hyderabad #LI Hybrid
About the Role:
Accountable to support new and optimized marketing operations processes, delivering detailed process maps, SYPOC analysis, role-specific task specifications, and functional artifacts (e. g. end user playbooks, system specifications, data collection templates/forms, and operational documentation) with outcome of clear, consistent, and efficient ways of working.
Key Responsibilities:
- The Process Mapping Specialist is responsible supporting seamless US run state through a high degree of change.
- Analyzes change proposals, identifying impact to each step of a process, including the inputs, outputs, and activities involved. They gather relevant information about the process, create process maps, and identify opportunities for improvement
- Exhibit expert knowledge for each role in the process, with ability to articulate objectives and empathize to articulate potential impacts of change to the Training & Comms team, supporting successful adoption
- Identify areas for improvement, and facilitate communication and collaboration among stakeholders
- The Marketing Operations BA will execute assigned operational tasks and activities according to the MO Channel Governance Roadmap, assigned to particular projects based on business priority
- Enable the timely publishing of playbooks and role-specific deliverables with handoff to the Training & Comms team for delivery to internal and advertising agency stakeholders
- Executed with high quality, precision and in compliance with relevant compliance, commercial, and operating policies/principles.
- Translate technical capabilities into business processes and competencies for modern content creation, production, and publishing (incl modular content, DAM, SharePoint, etc. )
- Participate in daily SCRUM meetings, deliver opportunities for improvement, and with the ability to execute independently
Essential Requirements:
- 7-year BA/BS degree or equivalent
- Process Management, Engineering, or certified Project Manager
- Agile or SCRUM Master conversant, certification a plus
- Marketing technology product familiarity Web/Drupal, SFMC, Veeva CRM, Social, Paid Media. Digital Trust, etc
- All Office Applications
- Miro, Whiteboard, Visio, MS Power Apps, Power BI, SharePoint
- US Content Approval Process requirements
- Fluency in English Language
- Available until noon EST M-F
- Familiarity with and adaptability to new-generation technologies and trends (Gen AI and Agentic AI) is an added advantage
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Why Novartis:
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