Job
Description
Job Title - GN - SONG - MT - Industry-CG&S- Senior Manager
Management Level :6-Senior Manager
Location:Gurgaon, Mumbai, Bangalore
Must have skills:Data driven marketing, Omni-channel marketing activation for Clients
Good to have skills:Marketing
Job
Summary:
The CG&S Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global CG&S Industry Client and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills
Roles & Responsibilities:
Work with leading firms to provide marketing services, to define the marketing vision, initiatives, roadmap, and business case to achieve the strategic objectives.
Design marketing strategies, audience/segmentation strategies, personalization and optimization strategies, channel strategies for the clientDesign acquisition, engagement and retention campaignsMonitor and analyze market trends, assess competitor's product and services strategy, to design strategies for the client.Shape the operating model and design processes with an understanding of challenges of our clients.Drive innovation and bring thought leadership to our clients especially in areas such as GenAI.Provide solutions for complex client problems across marketing areas, providing subject matter expertise on respective industry.Build relationships with key client decision-makers and act as a trusted advisor on all aspects of marketing strategy.Manage projects to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams.Lead business development efforts, develop proposal responses, build marketing assets and accelerators for various industry.Work in a team of seasoned professionals & use relevant tools to develop business cases, strategic assessments, published written materials.
Professional & Technical
Skills:
Key
Skills:
Deep skills in Marketing and digital marketing.Strong knowledge of designing marketing strategies and campaign management is a must.An ability to devise customer personas, customer journeys for specific personas, designing customer experiences.Strong understanding of key marketing value levers, metrics.An understanding of the various avenues available to drive innovative user experiences.A fundamental understanding of the functioning of a marketing technologies and how they enable marketing strategiesStrong project management skills to be able to motivate a team and make them in line with the strategic goals of a project.Strong analytical skills to bring clarity to complex issues and gather data-driven insights.Ability to effectively team with others in a large, global organization.Excellent communication, interpersonal skills, and presentation skills with an aptitude for compelling storytellingAn ability to communicate actionable insights, trends and measure performance.
In addition, to excel at the role, you will also need to have.
In addition, to excel at the role, you will also need to have.An ability to work with the leadership to support business development and thought leadership.Be adept at working in a fast-paced dynamic environment both on offshore and onshore locations.Strong communication and presentation skills to share the perfect pitch with key stakeholders.Strong client handling skills to develop, manage and deepen relationships with key stakeholders.Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals.Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members.Strong client handling skills to develop, manage and deepen relationships with key stakeholders.Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals.Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members.
Additional Information:
An opportunity to work on
transformative projects with key G2000 clientsPotential to
Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies.Ability to embed
responsible business into everythingfrom how you service your clients to how you operate as a responsible professional.Personalized training modules to develop your
strategy & consulting acumen to grow your skills, industry knowledge and capabilitiesOpportunity to thrive in a
culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization.
About Our Company | Accenture QualificationExperience:
Overall 10+ years of experience in leading the development of marketing strategies or leading marketing teams to execute integrated marketing plans.Proven experience in leading the development of marketing strategies or leading marketing teams to execute integrated marketing plans.In-depth knowledge of digital marketing, market research, and campaign deployment and optimizationExperience in working with senior management levels within existing organization / client organizations.
Educational Qualification:
MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, or a related field
