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Digital Marketing / Performance Marketing Specialist

Digital Marketing / Performance Marketing Specialist

Discov Accessories

3 years

0 Lacs

India

Posted:2 days ago| Platform:

Apply

Skills Required

marketing ads video analyze analytics test certification strategies score data

Work Mode

On-site

Job Type

Full Time

Job Description

About the Role:

Enthusiast

Key Responsibilities:

Plan, execute, and optimize Google Ads campaigns (Search, Display, Shopping, Video, Performance Max).
Track and analyze campaign performance using Google Ads, GA4, and other analytics tools.
Continuously test and iterate on creatives, landing pages, and ad copy to improve CTR and conversions.
Monitor budget pacing and ensure efficient ad spend allocation across campaigns.

Requirements:

1–3 years of hands-on experience managing Google Ads campaigns.
Google Ads Certification (Search, Display, Shopping, or Video) preferred.
Strong understanding of bidding strategies, quality score, and audience segmentation.
Proficiency in Google Ads, GA4, Google Tag Manager, and Google Data Studio.
Ability to analyze data and make data-driven decisions quickly.

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Digital Marketing / Performance Marketing Specialist

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Digital Marketing / Performance Marketing Specialist