432 Digital Campaigns Jobs - Page 11

Role: Social Media Executive (Only females candidate need to apply) Experience: Fresher Company: Leeford Healthcare Ltd. https://www.leefordonline.in/ https://www.aliteskincare.in/ https://meglow.in/ https://www.leeford.in/ Location: Ludhiana Responsibilities: Creating engaging and impactful content for our social media platforms - Facebook and Instagram. Managing social media campaigns. Ensure the successful execution of our social media strategies. Develop and execute creative social media campaigns. Curate visually appealing graphics, images, and videos to accompany social media posts. Monitor social media trends, track the performance of posts, and adapt strategies accordingly. Stay updated on the latest social media best practices and algorithm changes to optimize content reach. Skills: Strong written and verbal communication skills with an eye for detail. Ability to work in a fast-paced environment, manage multiple tasks, and meet deadlines. Interested one can share resume to talent@leeford.in or can whatsapp to 9875961129

Min 6 yr experience with programmatic advertising platforms (e.g., DV360, The Trade Desk). Solid understanding of SEO, Google Ads, Meta Ads, and email marketing tools. 5 Days Rotational shifts n offs Mail cv at shruti.imaginators22@gmail.com Required Candidate profile Strong analytical skills and proficiency in marketing performance tools (e.g., Google Analytics, Data Studio). Ability to work cross-functionally and manage multiple campaigns simultaneously.

We seek a detail-oriented Office Executive to manage daily operations, handle communication, coordinate with teams, and maintain records. Must have strong organization, multitasking, and a professional attitude.

We are seeking a dynamic and data-driven SEO & Digital Marketing Specialist to join our growing marketing team. The ideal candidate will have 4- 6 years of experience in SEO, performance marketing, and digital strategy, preferably within fast-paced environments. You will be responsible for driving online visibility, optimizing customer acquisition funnels, and leading the SEO and paid media roadmap for the organization. Key Responsibilities Search Engine Optimization (SEO): Lead the on-page, off-page, and technical SEO strategy to improve rankings and organic traffic. Conduct keyword research, competitor analysis, and content gap audits. Collaborate with content teams to drive SEO-friendly content creation. Optimize website architecture, page speed, and internal linking to enhance crawlability and user experience. Performance Marketing: Plan and execute paid campaigns across Google Ads, Facebook, LinkedIn, and other platforms. Monitor ROI, cost-per-lead (CPL), and conversion metrics to optimize ad spend. A/B test creatives, ad copies, and landing pages to improve campaign performance. Manage remarketing, display, and performance max campaigns for lead nurturing. Analytics & Conversion Optimization: Own the analytics stack using tools like Google Analytics, Search Console, Tag Manager, and Hotjar. Build dashboards and track KPIs such as organic traffic, bounce rate, CTR, CAC, and lead quality. Run CRO experiments to improve conversion rates on landing pages and lead forms. Digital Strategy & Brand Visibility: Collaborate cross-functionally with product, design, and sales teams for integrated campaigns. Oversee local SEO and Google My Business optimization for regional visibility. Research and implement the latest tools, trends, and algorithm changes in SEO and paid media. Generate monthly reports and present strategic insights to leadership. Preferred Qualifications & Skills Bachelor's degree in Marketing, Communications, or a related field. 46 years of experience in SEO and digital marketing roles. Proficiency in SEO tools (Ahrefs, SEMrush, Screaming Frog) and analytics tools (GA4, GTM, Data Studio). Experience running paid campaigns on Google, Meta, and LinkedIn. Strong understanding of landing page optimization and UX principles. Excellent communication, copywriting, and stakeholder collaboration skills. Certification in Google Ads, Google Analytics, or HubSpot (preferred).

Job Title: Digital Marketing Manager/Lead Experience: 4 - 7 Years Location: Bangalore Company: Gopalan enterprises Position Summary Gopalan Enterprises is hiring a results-driven and analytical Digital Marketing Manager to lead our digital strategy across channels. The ideal candidate will have 4 - 7 years of hands-on experience in Google, Facebook, Instagram, LinkedIn, and YouTube Ads , and demonstrate expertise in performance analysis, reporting, and Excel-based data handling . You will play a key role in driving leads, building brand awareness, and optimizing digital ROI. Key Responsibilities Develop and execute comprehensive digital marketing strategies across Google Ads (Search, Display, and YouTube) , Facebook/Instagram Ads , LinkedIn Ads , and SEO/SEM channels. Plan, launch, manage, and scale paid advertising campaigns across YouTube , Instagram , and LinkedIn , targeting both B2C and B2B audiences. Drive brand visibility and lead generation through effective targeting, budgeting, and performance optimization. Analyze campaign performance using tools like Google Analytics, Meta Business Suite, YouTube Studio, and LinkedIn Campaign Manager . Create clear and actionable weekly/monthly reports using Microsoft Excel (pivot tables, dashboards, graphs) and data analytics platforms. Collaborate with content, design, and development teams to ensure creative consistency and strong CTAs. Lead and optimize email campaigns and remarketing strategies for customer engagement and retention. Stay up to date on platform changes, digital trends, and competitor activity to ensure campaign effectiveness. Monitor KPIs such as CTR, CPL, ROAS, video engagement, and conversion rates, and make data-informed decisions. Mentor junior team members and manage internal/external stakeholders. Required Qualifications & Skills Bachelors degree in Marketing, Business, or related field. 4 - 7 years of proven digital marketing experience with expertise in YouTube Ads , Instagram Ads , LinkedIn Ads , and Google Ads . Strong proficiency in Microsoft Excel for campaign tracking, reporting, and advanced data analysis. Deep knowledge of SEO/SEM best practices, paid media buying, funnel strategies, and content performance analysis. Skilled in tools such as GA4, Meta Business Suite, SEMrush, Ahrefs, Mailchimp, YouTube Studio, and LinkedIn Campaign Manager. Excellent communication, project management, and campaign planning skills. Data-driven mindset with the ability to extract insights and convert them into measurable actions.

JOB DESCRIPTION Role: Digital Marketing Executive Reporting to: Manager / Dy Manager Qualification: Graduate or above Position summary: We are seeking an experienced and results-oriented Digital Marketing Executive with a strong background in social media marketing and digital campaign management. The ideal candidate will be responsible for creating, executing, and optimizing digital marketing strategies to enhance brand visibility, drive engagement, and generate leads. Key responsibilities include managing social media platforms, running paid campaigns, analyzing performance metrics, and staying up to date with the latest digital trends. The candidate should be able to work independently and bring creative ideas to support the companys online presence and marketing goals. Skills required: Basic knowledge of digital marketing, Creative thinking. Excellent written and verbal communication skills. Key responsibilities: ¢ ¢ ¢ ¢ ¢ Influencer campaigns management. Conduct keyword research and link building activities. Coordinate with agencies and teams for video shoots and edits. Proven experience in digital marketing, social media marketing, and website management. Digital Marketing Activities: Develop, implement, and monitor digital marketing campaigns. Optimize performance through ongoing analysis. ¢ ¢ Created social media post, Banners, and other visual content the aligned with the brand guidelines. Monitor performance metrics and report key insights. Office Address: 215, Atrium, A001 Ground Floor, Next to Courtyard Marriott Hotel, Andheri Kurla Road, JB Nagar, Andheri(E), Maharashtra 400093-India +91-22-28343000 l info@ratanplastics.com l www.ratanplastics.com

Designation Offered : Marketing Communications Manager Company Name: Footprints Child care Private Limited (https://www.footprintseducation.in) Experience required : 5 - 7 years Timings : Monday To Friday (09:00 AM-06:30 PM) Education Qualifications: Any Graduate Job Location : Noida, Sec - 127 Job Summary: We are looking for a strategic and hands-on Marketing Communication Manager to lead our content, digital campaigns, influencer outreach, and PR initiatives. This role demands strong coordination skills, creative thinking, Strong command on English content writing and a data-driven mindset. Key Responsibilities: 1. Plan and execute Email & WhatsApp campaigns, analyze performance, and optimize. 2. Manage LinkedIn content strategy, posting, and reporting. 3. Lead influencer marketingshortlist, onboard, coordinate, and track ROI. 4. Act as the key contact for PR agenciesoversee press releases, interviews, and media outreach. 5. Proofread and optimize blog and website content for tone, grammar, and SEO. 6. Identify and manage brand collaborations and joint marketing campaigns. 7. Consolidate and analyze performance data across all channels to refine strategy. 8. Be open to learning and proactively take on new responsibilities and challenges beyond the core scope. Skills / Requirements: 1. 6+ years of experience in marketing communication. 2. Strong in content planning, writing, and reporting. 3. Excellent coordination, communication, and analytical skills. 4. Experience in managing PR agencies and campaigns. 5. Experience in influencer marketing is a plus. 5. A growth mindset with willingness to adapt, learn, and take initiative. Interested candidates may share their resume at bharti.garg@footprintseducation.in

About Us : - We are Indias leading political consulting organization dedicated to provide high quality professional support for political campaigns. - We strongly believe that the nation will best benefit from an enlightened political leadership in the form of Prime Minister Narendra Modi and are proud to have previously contributed in a similar capacity in the momentous election campaign of 2014, 2019, 2024 and various subsequent state elections. - Our work includes envisioning and executing innovative electioneering campaigns, facilitating capacity building of grassroots cadre and shaping governance. - We add professional aspects to the strengths of the scores of grassroots workers supporting the Prime Minister and ensure optimal electoral results not as an end in itself but to add to the Prime Minister & vision for a developed India. - Our work leverages on-ground activities, data analytics, research and new age media as a force multiplier for the Prime Minister's messages and actions. - We comprise a diverse group of dedicated individuals including former management consultants, lawyers, engineers, political theorists, public policy professionals and other varied sectors from premier institutes and corporates with the unified objective of meaningfully contributing to the polity of the nation. Roles & Responsibilities: 1. Responsible for electronic and print media monitoring 2. Summarizing media reports on daily basis 3. Understanding and assessing clients requirements for monitoring and analysis 4. Coordination with different team members daily for monitoring and analysis 5. Research data through primary and secondary research 6. Source and follow-up on news relevant to the overall defined objectives of the organization. 7. Should be able to manage huge amount of data, analyze draft and deliver final reports 8. Should be open to working extended hours and flexible to move across multiple geographies if the situation demands 9. Should be able to coordinate and work with multiple teams. 10. Draft press releases, briefings etc as and when required. 11. Candidate should have proficiency in Bengali reading, writing and speaking Skill Requirements 1. Graduate/Diploma in Journalism, Mass Communications and other allied fields. 2. Understanding and working knowledge of electronic media & ; media houses, print media and digital media players in the country along with the ability to analyze, interpret and apply media research. 3. Good reading, writing and analysis skills 4. Good Proofreading & editing skills. 5. Reasonable level of proficiency in Google/MS office tools, Google Docs, Spreadsheets, MS Excel, Word and PowerPoint. 6. Good at time management and organizational skills with an attention to detail 7. Highly motivated with the ability to work both independently and as part of a team Desired Experience: 0-3 Years Note - This is contractual role till April 2026

About us: - We are India's leading political consulting organization dedicated to provide high quality professional support for political campaigns. We strongly believe that the nation will best benefit from an enlightened political leadership in the form of Prime Minister Narendra Modi and are proud to have previously contributed in a similar capacity in the momentous election campaign of 2014, 2019, 2024 and various subsequent state elections. - Our work includes envisioning and executing innovative electioneering campaigns, facilitating capacity building of grassroots cadre and shaping governance. We add professional aspects to the strengths of the scores of grassroots workers supporting the Prime Minister and ensure optimal electoral results not as an end in itself but to add to the Prime Minister's vision for a developed India. Our work leverages on-ground activities, data analytics, research and new age media as a force multiplier for the Prime Ministers messages and actions. - We comprise a diverse group of dedicated individuals including former management consultants, lawyers, engineers, political theorists, public policy professionals and other varied sectors from premier institutes and corporates with the unified objective of meaningfully contributing to the polity of the nation. What we looking for? Candidates should be able to consistently create impactful communication collaterals across various mediums. Candidates will be expected to design creative in unison with copywriters in a fast paced work environment. Required Skillset: - Should have created posts/ads/banners for social media in previous role. - 3+ years of work experience in art/design vertical with an advertising agency (ATL/digital) or brand/start-up. - Ability to translate a brief into fine crafted communication collateral - Candidates with proficiency in multiple languages will be preferred - Candidate must have proficiency in Adobe Photoshop, Illustrator and Corel Draw - A keen eye for aesthetics and details - Ability to work methodically and meet deadlines - Solid knowledge of design and visual principles - Great multitasking skills and ability to work under pressure - Proficiency in Assamese & Hindi is highly desirable P.S. This is a contractual role till April 2026.

We are seeking for a Meta Ads Executive to manage and optimize ad campaigns on Facebook and Instagram (Meta platforms). The ideal candidate should have hands-on experience with Meta Business Suite and a basic understanding of performance marketing. Required Candidate profile 1.Min 6 months of Experience is required. 2.Basic knowledge of digital marketing & performance metrics. 3.Strong analytical & communication skills. 4.Experience with tools like Meta Business Manager.

Grow brand awareness for Blue Star EE among the key solution portfolio across Industrial Testing Measurement Establish Blue Star EE as a Solution Provider in existing new business lines Establish a marketing calendar for brand awareness and enquiry generation initiatives and manage budgets and deliver on marketing objectives Manage Digital, Social, Media PR agencies, content writers, event agencies to conceptualize execute the initiatives Manage inside sales team and ensure efficiency of the same Conduct periodic brand awareness research to ensure marketing objectives are achieved Monitor enquiry generation through various digital campaigns through website, google key words, LinkedIn, B2B platforms, etc. and work with CRM team for handover of enquiries and take feedback on sales conversion to optimize media spending Key Responsibilities: Experience in B2B marketing for industrial products Created and managed digital, BTL, and content marketing plans within set budgets Organized sponsored events at the national and local levels Managed vendors and agencies for websites, SEO, events etc. Handled content marketing like newsletters, emailers, and blogs, and tracked their performance Designed simple creatives, e-mailers, and brochures Ran digital marketing campaigns to generate new business enquiries

Responsibilities: * Develop social media strategies & campaigns * Manage online presence across platforms * Monitor analytics & adjust tactics accordingly * Create engaging content for Facebook, Instagram, Twitter & LinkedIn

Responsibilities Paid Campaign Management: Plan, execute, and optimize paid digital campaigns across LinkedIn Ads, Google Ads (Search, Display), and programmatic advertising platforms Develop and implement multi-channel campaign strategies to achieve MQL and pipeline generation targets Conduct A/B testing on ad creative, landing pages, targeting parameters, and bidding strategies Monitor daily campaign performance and make real-time optimizations to improve results Ensure maximum ROI by continuously refining targeting, messaging, and budgets. Collaborate on Account-Based Marketing (ABM) initiatives, creating targeted campaigns for high-value prospect accounts. Stay up to date on best practices within Google, LinkedIn advertising, and other digital ad platforms. Analytics & Reporting: Track, analyze, and report on campaign performance using platform analytics, Google Analytics, and marketing automation tools Create comprehensive weekly and monthly performance reports featuring key metrics, including CTR, conversion rates, CPL, and pipeline attribution Develop actionable insights and strategic recommendations based on campaign data analysis Campaign Support: Support end-to-end campaign project management, ensuring timelines, deliverables, and quality standards are met Coordinate with creative, content, and web teams to develop and optimize campaign assets Manage campaign calendars and ensure proper scheduling across all channels Requirements Master's degree in Marketing, Business, Communications, or related field 1-3 years of experience in digital marketing, paid advertising, or campaign management Hands-on experience with Google Ads and LinkedIn Campaign Manager Familiarity with ABM platforms (6sense, Demandbase, etc.) and programmatic advertising. Proficiency in Google Analytics, Excel/Google Sheets, and marketing automation platforms (Hubspot) Strong analytical skills with the ability to interpret data and generate actionable insights Excellent written and verbal communication skills Detail-oriented with strong project management capabilities

Role & Responsibilities Post-Sale Campaign Management of top clients to reach pre-defined delivery & performance commitment Regular monitoring of delivery from campaigns and strategizing/planning activities to meet delivery gaps Analyzing & preparing regular reports w.r.t delivery performance from various products/sources Tracking client-level nurturing & lead handling process & sharing best practices around the same, favoring Shiksha business Maintain client-specific data & reports Knowledge about lead generation through digital marketing tools like email marketing/SMS Marketing, etc Desired Candidate Profile Good with Excel/data/numbers Excellent communication skills Strong sense of ownership and ability to liaise across functions. Understanding of the Digital platform functioning and marketing through geographical segmentation and demographic modeling

Revenue generation through 360 degree Media Solutions like Content Space ,Online, Radio & Outdoor media.Oversee Print and Digital portfolios across diverse categories, including Industrial and Corporate, Real Estate, Durable, FMCG,Telecom etc. Required Candidate profile Cross-platform experience media solutions exposure in print, broadcast,OTT,digital media.Driven impactful results across industry verticals.Deep understanding of the category in which client operates.

Dear Candidate, Urgent opening for Digital Marketing Manager. (Experience in Marketing, Branding, Digital, or Creative Agencies) Openings: Senior Project Manager Experience: Minimum 6-8 years Junior Project Manager Experience: Minimum 2-3 years CTC : Upto 4-8 LPA Key Responsibilities: Lead and manage client projects end-to-end across branding, digital, and marketing deliverables Coordinate with internal creative and content teams to ensure timely execution Handle client communications, timelines, approvals, and feedback loops Maintain a high standard of delivery with attention to detail and consistency Profile Requirements: Experience in project/client servicing roles within advertising, digital, or branding agencies Strong organizational skills, multitasking abilities, and team coordination Excellent verbal and written communication Interested candidate can revert back with updated resume on qcnaukri1@gmail.com Any Query can call Shrutika : 022-40697708 / 8369367973

Responsibilities: * Optimize website for search engines * Manage social media presence * Analyze campaign performance * Develop digital marketing strategies * Collaborate with team on SEO tactics Provident fund

Essential Responsibilities: Building multiformat digital campaigns using various tools. Designing, setting up and testing technically complex campaigns. Working collaboratively with creative resources and internal stakeholders. Coordinating end to end campaign operations from initial setup through launch. Supporting other production efforts as needed. Essential Competencies: Great communication skills and fluent in English (both written and verbal.) Exceptional organizational skills; able to handle multiple requests, changes, and conflicting priorities. Analytical and reporting abilities. A mindset of ownership and teamwork. Testing and Quality Assurance skills. An understanding of HTML, CSS is a plus. Desired Experience: MBA freshers or B.Tech in computers is preferred. 1 -2 years in Digital Marketing or IT operations experience would be an advantage.

Role Overview Were seeking an experienced Digital Marketing Manager with deep expertise in Facebook Ads Manager and Google Ads. You will own end-to-end campaign strategy, execution, optimization, and reporting for our core products in the health & wellness category. Your goal will be to drive customer acquisition, improve ROAS, and scale campaignswhile collaborating closely with creative, e-commerce, and product teams. Role & responsibilities Preferred candidate profile Key Responsibilities Strategy & Planning Develop and maintain an overarching paid media strategy for Facebook (including Instagram placements) and Google (Search, Shopping, Display, YouTube). Conduct market research and competitor analysis to identify high-potential audiences and creative angles specific to health & wellness (e.g., honey-based supplements, herbal remedies). Define monthly/quarterly KPIs (CAC, ROAS, CTR, conversion rate) and outline roadmap to achieve revenue targets. Campaign Setup & Management Build, launch, and optimize funnel-based Facebook campaigns (awareness consideration conversion) tailored to each product (e.g., Walkwell Capsules for osteoarthritis, Whole Night Honey, and other products). Structure and manage Google Ads accounts: Search campaigns (branded vs. non-branded), Shopping, Display remarketing, and YouTube pre-roll ads. Implement UTM tagging and ensure proper integration with GA4, Facebook Pixel, and conversion API for accurate tracking. Creative Collaboration Partner with the design/content team to develop ad creative (static images, video ads, carousels) aligned with brand guidelines (e.g., Authentik Ayurveda logo, dark green natural aesthetics). Provide data-driven feedback on creative performance and drive A/B testing (e.g., headline variations, ad copy, thumbnail tests). Bid Management & Budgeting Allocate and manage monthly ad budgets (6–7-figure budgets in INR/USD) across channels, adjusting spend based on performance and seasonality (e.g., product launches, festive seasons). Leverage bid strategies (e.g., Target CPA, Maximize Conversion Value) and manual bidding where appropriate to hit efficiency goals. Audience Targeting & Segmentation Create detailed custom and lookalike audiences based on first-party data (email lists, purchase history) and interest/behavioral targeting relevant to natural health, Ayurveda, fitness. Set up dynamic retargeting flows on Google Display and Facebook to re-engage past website visitors, cart abandoners, and upsell opportunities (e.g., bundle Slim Honey + Ginger-Infused Honey). Performance Analysis & Reporting Generate weekly/monthly performance reports highlighting key metrics: ROAS, CAC, LTV payback, funnel drop-offs. Analyze data to uncover insights (e.g., which ad sets drive highest LTV customers vs. which creatives underperform) and recommend optimizations. Present findings to leadership team with straightforward next-step recommendations (e.g., increase budget on top-performing campaigns, pause non-effective SKUs). SEO & CRO Collaboration Work with the SEO specialist to align paid keywords strategy with organic efforts and capture incremental search demand. Collaborate with website/UX team to run landing page A/B tests, improve mobile conversion, and ensure Shopify/Amazon funnels are optimized for paid traffic. Stay Current & Innovate Keep abreast of the latest Facebook and Google Ads features, policy changes (e.g., restrictions around “aphrodisiac” claims for Whole Night Honey), and platform best practices. Pilot emerging channels or advanced tactics (e.g., Advantage+ Shopping Campaigns, Facebook Advantage+ Audiences, Google Performance Max) to gain competitive edge.

Lead Identification (IT Solutions): Assist in identifying and qualifying potential partners and stakeholders for network expansion. This includes compiling lists of potential partners, gathering contact information, Lead Calling Outreach Support Required Candidate profile Partnership Development Data Tracking Project Coordination Satish kohli capitalplacement02@gmail.com P- 9891750342 | WhatsApp- 7895263093

Responsibilities: * Develop & execute social media campaigns * Manage digital ad spend on Meta Ads * Analyze performance with analytics tools * Report results through analytics reporting * Optimize campaign strategy & planning

Roles & Responsibilities: Develop and implement effective digital PR strategies Establish and maintain relationships with influential individuals in digital mediaonline journalists, influencers, bloggers, etc. Creating and sending pitches to site owners, journalists, editors, etc. to get online press coverage Develop and maintain our media contact database and create relevant contact lists for our campaigns Gather PR campaign performance data and use these insights to create more effective future outreach plans Work with our copy and design teams to create compelling content and media kits for the campaigns Secure interviews with online publications and organize business profiling Use key metrics like impressions, click-through rates, social shares, and sales to measure the performance of your digital campaigns and create reports

Job Title: Lead Talent Attraction, Employer Branding & EVP Location: India (Preferred: Navi Mumbai, hybrid flexibility) Department: Talent Acquisition Industry Verticals Supported: Travel, BFSI, Healthcare, Technology, Retail, Insurance, Mortgage Role Objective: We are looking for a digital-savvy and strategically creative leader to transform how we attract and engage talent across India. This role will own and drive the employer brand positioning, talent attraction campaigns, and employee value propositionensuring they integrate seamlessly with our SmartRecruiters ATS to deliver a best-in-class candidate experience. The focus is on digital innovation, social media visibility, candidate funnel conversion, and strategic partnerships that fuel pipeline growth across diverse verticals. Key Responsibilities: Digital Talent Attraction Strategy: Lead a cohesive digital strategy across social media (LinkedIn, Instagram, Facebook, YouTube), career sites, email marketing, job boards, and talent communities. Ensure end-to-end integration of branding campaigns with SmartRecruiters ATS to optimize candidate journey, application experience, and lead nurturing workflows. Leverage SmartRecruiters' CRM and automation tools for personalized engagement, drip campaigns, and talent pooling. Candidate Experience Ownership: Champion a frictionless, mobile-first candidate experience across all touchpointscareer site, job application, recruiter communications, and post-application engagement. Collaborate with TA ops and tech teams to continually audit and enhance candidate journey metrics using SmartRecruiters analytics. Implement feedback loops (e.g., candidate NPS, drop-off analysis) and use insights to improve messaging, navigation, and speed-to-feedback. Employer Branding & Visibility: Develop and execute bold, creative digital campaigns tailored to active and passive job seekers across regions and skill sets. Drive visibility via SEO-optimized job content, micro-targeted social ads, influencer collaborations, and employee-generated content. Build content streams that humanize the brand: employee spotlights, day-in-the-life series, DEI narratives, and leadership messaging. Channel Strategy & Partnerships: Build lead generation pipelines through paid media, organic content, employee referral amplification, talent newsletters, and remarketing campaigns. Establish talent partnerships with educational institutions, job portals, hiring communities, and social talent networks. Collaborate with digital agencies or freelancers for scalable and creative campaign execution. Stakeholder Engagement: Align branding strategies with leaders from Travel, BFSI, Healthcare, Technology, Retail, Insurance, and Mortgage to support their unique talent needs. Liaise with internal HR, Communications, and TA teams to ensure messaging consistency and business alignment. Key KPIs: Increase in quality applicants sourced through branded channels integrated with SmartRecruiters Candidate NPS and drop-off rate improvements across application stages Career site and job page conversion rates Growth in social engagement, branded traffic, and direct applies Lead-to-apply and apply-to-interview ratios ROI on digital spend (CPL, CPApply) EVP awareness and favorability metrics Candidate Profile: 8–12 years in employer branding, digital recruitment marketing, or talent attraction Proven experience in digital campaign management and CRM/ATS integration (SmartRecruiters preferred) Track record of optimizing candidate experience in tech-enabled TA ecosystems Strong understanding of social media marketing, content development, SEO/SEM, and lead nurturing Excellent cross-functional collaboration and business storytelling skills Tools & Competencies: Proven experience in digital campaign management and CRM/ATS integration (Smart Recruiters preferred) Social analytics tools (e.g., Hootsuite, Sprout Social) Basic design and video editing tools (e.g., Canva, Adobe Premiere) Google Analytics, UTM tracking, campaign ROI measurement Marketing automation, SEO/SEM, and talent funnel conversion What Success Looks Like: Talent chooses us because of our compelling digital brand and smooth hiring process. SmartRecruiters is leveraged to its full potential—personalized, data-driven, and candidate-friendly. Passive candidates convert through engaging storytelling and multi-channel outreach. Candidate experience is rated among the top in our industry segments.

Team Expansion Focus 'Join our growing digital marketing team in Chennai! We're hiring for multiple roles: Creative & Content Lead, Performance Marketing Specialist, Social Media & Client Manager, Web & SEO Specialist. Contact: info@vainavi.co.in" "Please specify which role interests you most in your application."

Responsibilities: Plan & run Meta ad campaigns (Lead Gen & Ecom) Track ROI, optimize CPC & CTR Create ad copies & creatives with the team Generate monthly performance reports Preferred candidate profile Experience with Facebook Ads Manager Understanding of Lead management & eCommerce funnels Strong analytical skills and integration skills