Creative Director

Job Description

🎬 What You'll Own: 🔥 Creative Strategy Define and own our brand’s visual language & emotional tone Turn marketing goals into high-converting creatives Build frameworks for viral reels , YouTube hooks , ad scripts , and thumbnails Lead visual storytelling across every touchpoint (social, web, email, funnels) 🧑‍🎨 Content Direction & Team Leadership Mentor and manage video editors , graphic designers , and writers Review, refine, and push content toward creative excellence Innovate content formats, A/B test styles , and evolve brand templates Ensure every visual reflects clarity, depth, speed, and soul 🤝 Cross-Functional Collaboration Work closely with Siddharth , the scripting team, marketing, and course leads Turn strategy into performance-ready visuals Combine emotion , behavior science , and brand storytelling in execution ✅ You Bring: 3–4+ years in creative/visual leadership roles A strong portfolio showcasing short-form & long-form content Experience in YouTube-first and Instagram-native formats Proficiency in Premiere Pro , After Effects , Photoshop , Figma Passion for storytelling , hooks , emotion , and viewer psychology 🌟 Bonus Points If You: Have worked with a personal brand, coach, or influencer Understand funnel psychology & high-ticket content marketing Can write content briefs , hooks , or marketing angles Stay updated with content trends and behavior science 🎁 What You'll Get: Creative ownership of one of India’s fastest-growing brands Work directly with high-level strategists & decision-makers Fast execution cycles , performance bonuses , and creative freedom Be part of a mission-driven team transforming lives through content 📩 How to Apply: Send your updated resume with details to: 📧 dilip.raut@tigihr.com Show more Show less