Copy Strategist

As a Copy Strategist at Anderson Technology Pvt Ltd, located near Ecospace, Kolkata, your primary responsibility will be to develop and implement captivating copy for a variety of marketing materials. Your daily tasks will involve brainstorming creative concepts, writing and refining copy for print, digital, and audiovisual platforms, collaborating closely with graphic designers, and ensuring a consistent brand message throughout all communication channels. Your strategic approach to communication will play a crucial role in enhancing the brand's identity and effectively conveying its message to the target audience. To excel in this role, you must demonstrate proficiency in copywriting and creative direction, along with experience in content strategy and brand messaging. Strong editing and proofreading abilities are essential, as well as familiarity with print, digital, and audiovisual media. Your excellent communication and collaboration skills will be key in working effectively with cross-functional teams. The role demands a strategic mindset and the ability to deliver high-quality work under tight deadlines. Ideally, you should hold a Bachelor's degree in Marketing, Communications, English, or a related field. Any experience in graphic design or a related area would be considered a valuable asset. By joining Andreal, a company dedicated to transforming brand communication through innovative design solutions, you will have the opportunity to contribute to the development of comprehensive brand identities that stand out in the market.,