Content Writer

About Us

Bridal Asia is India’s leading luxury bridal exhibition platform, curating the best in fashion,

jewellery, and accessories under one roof. We speak the language of modern luxury, and we’re

now looking for someone who can bring that voice to life through words.

Role Overview

We’re on the hunt for a creative and detail-oriented Content Writer to join our in-house

marketing team. If you can write crisp, compelling copy and know how to make fashion content

stand out in a scroll-happy world — this is the job for you.

Key Responsibilities

● Develop engaging and brand-aligned content across digital marketing channels

• Instagram & Facebook captions
• WhatsAppers & push notifications
• Emailers (promotional & editorial)
• Event brochures, lookbooks, and website content

● Support content needs across the marketing team — from campaign concepts to

real-time event content

● Coordinate with design & social media teams to ensure seamless execution of ideas

● Maintain consistency in brand voice, tone, and messaging

● Research trends in fashion, bridal, and luxury to keep content relevant and fresh

Requirements

● 1–3 years of content writing experience, preferably in fashion, lifestyle, or luxury

segments

● Excellent command of English – grammar, flow, and tone are a must

● Strong understanding of social media trends and marketing language

● Ability to write both short-form and long-form content

● A keen eye for aesthetics and brand voice

● Bonus: Experience with email marketing platforms like Mailchimp or Klaviyo

You’re someone who:

● Lives and breathes content and storytelling

● Keeps up with fashion trends and bridal culture

● Thinks strategically, writes creatively

● Is deadline-driven and highly collaborative

● Understands that every word should have a purpose

Why Join Us?

● Be part of a growing brand that leads the luxury bridal space in India

● Work in a dynamic, creative, and fashion-forward environment

● Opportunity to shape narratives for premium designers and partners

● Collaborate with a passionate team that values creativity and innovation