Assistant Manager- Digital Marketing

Roles & Responsibilities Works within the product marketing, content, and campaign teams to support web experience that drives awareness, engagement, conversion, and purchase across the site. Works across web marketing teamto bring in expertise as needed, including UX design, content strategy and editorial review, SEO, accessibility compliance, measurement, and lead generation Prioritization and communication of all activities and priorities. Ensures that content is structured and well-optimized for performance and adheres to SEO best practices Work with cross-functional digital and field teams (social media, blogs, events)to support SEO, Solid, broad knowledge ofall digital elements Supports Monthly/Quarterly Insights back to the business Bachelor's degree in Marketing, Business, or a related field; MBA preferred 6-8 years of experience in digital marketing, or online growth roles, with a proven track record of driving growth and achieving targets Strong analytical skills and experience with data-driven decision-making Proficiency in Google Analytics, Semrush, Ahref, Adwords, AI Tools Experience in Software/ Product Marketing Competencies Required: . 1. Knowledge of AdWords & SEO 2. Business analytical skills 3. Team Management skills 4. Should be well versed with Microsoft office for reporting and presentation. 5. Excellent Communication skills Verbal and Written Qualification / experience/ certifications needed: 1. B. Tech with MBA or any Graduate Degree in Computers with business understanding. 2. 6-8 years of experience in Digital Marketing & Sales.