RPMG: Campaign Manager

Job Description

RPMG: Campaign Manager INTERNAL USAGE No. of Vacancies Reports to Vice President Is a Team leader? Y Team Size Grade Senior Manager/Assistant Vice President Business Retail Banking Department Retail Portfolio Management Group Sub - Department Strategy Location PAN India About Retail Portfolio Management Group The Retail Portfolio Management Group department focuses on the lending business of the bank by offering various loan products like Home Loans, Car Loans, and Personal Loans among others. They also offer working capital loans and Business loans for Small Businesses and is also responsible for the Rural lending business of the bank About the Role The Centralized Allocation Manager is responsible for overseeing the allocation of all debtors within the Retail Portfolio Management Group, ensuring that allocations are completed within the specified Turnaround Time (TAT) and with high accuracy. This role requires ensuring the right case is allocated to the right channel and aligning with the line team on allocation logic to avoid any deviations. Key Responsibilities Allocation and Planning Develop and implement resource allocation strategies aligned with the bank s lending objectives. Identify and allocate resources to various loan products and business segments based on data-driven insights. Ensure all debtor allocations are completed within the specified TAT and with high accuracy. Ensure the right case is allocated to the right channel within TAT and accuracy. Collaborate with cross-functional teams to ensure alignment with business goals. Operational Management Oversee the centralized allocation process to ensure efficient and effective resource utilization. Monitor and analyze resource allocation metrics and implement necessary adjustments. Align with the line team on allocation logic and close discussions to avoid any deviation changes post-allocation. Ensure compliance with regulatory guidelines and internal policies. Data Analysis and Reporting Collect, analyze, and interpret data to measure resource allocation performance against established KPIs. Generate detailed reports on allocation metrics and provide actionable insights. Identify trends, patterns, and opportunities for optimization. Specific Metrics for Accuracy Allocation Accuracy Rate: Measure the percentage of allocations that are correctly assigned to the appropriate channels. Turnaround Time (TAT) Compliance Rate: Measure the percentage of allocations completed within the specified TAT. Error Rate: Measure the number of allocation errors per total allocations made. Channel Utilization Rate: Measure the effectiveness of channel utilization based on allocation accuracy. Team Management Lead and mentor a team of allocation specialists. Assign tasks, provide guidance, and monitor team performance. Foster a collaborative and results-oriented team environment. Process Improvement Continuously evaluate and enhance allocation processes and workflows. Identify opportunities to improve efficiency and effectiveness. Implement industry best practices and emerging technologies. Qualifications Optimal qualification for success on the job is: Bachelor s degree in Marketing or Business Administration. Minimum of 2 years of experience in a shared services or administrative role. Experience in the banking or financial services industry. Advanced proficiency in MS Office Suite (Excel, PowerPoint, Word). Desired Qualifications. Desired Qualifications Experience with resource management and allocation tools. Knowledge of statistical analysis and data mining techniques. Experience with process optimization and efficiency improvement. Role Proficiencies For successful execution of the job, the candidate should possess the following: Proven experience in allocation and management, preferably within the financial services industry. Strong analytical skills with proficiency in data analysis and interpretation. Excellent project management skills with the ability to prioritize and meet deadlines. Strong interpersonal and communication skills with the ability to collaborate effectively.