Responsibilities: Build and maintain application functionality for new and existing systems using the .Net toolset with a SQL Server back end. Develop, maintain, and enhance web applications using ASP.NET MVC, and ASP.NET Core MVC frameworks. Integrate web applications with external systems and services using Web services, REST Web APIs, XML, and JSON parsing. Participate in all aspects of the software development lifecycle (design, implementation, testing, documentation, and deployment). Work with business systems analysts and/or project managers to plan and produce deliverables in a very short time frame. With minimal support, must be able to take an idea from creation through construction and launch into production with ongoing support and enhancements. Maintain high standard of quality for code, documentation, and other deliverables. Must be able to author unit test code and be familiar with mock/fake object testing. Adhere to industry best practices and contribute to internal coding standards. Provide estimates for assigned development tasks. Learn and evaluate new technologies and tools as needed. Participate in peer code reviews. Skills & Requirements: Utilize established development tools, guidelines and conventions including but not limited to ASP.NET, ASP.NET Core, Entity Framework/Entity Framework Core, SQL Server, HTML, CSS, JavaScript, jQuery and C# Exposure to MVC Framework Knowledge of web services, REST WEB APIs, XML, and JSON parsing. Knowledge of Microsoft Reports for reporting and data visualization. Enhance existing systems by analyzing business objectives, preparing an action plan and identifying areas for modification and improvement Familiarity with version control tools like SVN, GIT, GitHub, Gitlab, and Azure Repos. Strong problem-solving skills and a proactive attitude towards troubleshooting and issue resolution. Excellent communication Investigate and develop skills in new technologies Should have strong technical knowledge. Create technical specifications. Must be a Graduate in Computer Science or any other related field.

Key Responsibilities: Identify and generate new business opportunities in the staffing and recruitment domain. Develop and maintain strong client relationships. Handle client meetings, requirements gathering, and contract negotiations. Build a robust pipeline of leads and convert them into successful business deals. Collaborate with internal teams to ensure timely delivery and client satisfaction. Travel to client locations as required for meetings and business development. Requirements: 12 years of experience in business development, preferably in the staffing and recruitment industry. Proven ability in client handling and lead generation. Excellent communication and negotiation skills. Strong problem-solving and interpersonal abilities. Willingness to travel based on business needs.

Job Title: Sr Retention Specialist - Digital Marketing Solutions Location: Kochi Department: Conversion The Retention Campaign Manager is responsible for planning, executing, and optimizing multi-channel retention campaigns to drive user engagement and loyalty. This role involves close collaboration with clients and internal teams to develop data-driven strategies, leverage platform expertise, and deliver measurable results. Candidates need to take the initiative to process and use tactics to engage the clients to reduce clients churn out. Key Responsibilities: Campaign Planning: Collaborate with clients and internal teams to understand campaign objectives and goals. Develop comprehensive campaign plans using the retention platform to achieve desired outcomes. Platform Expertise: Demonstrate expertise in using the retention platforms for campaign management, including push notifications, in-app messaging, emails,whatsapp and other engagement channels. Segmentation and Targeting: Implement audience segmentation strategies to target specific user groups with personalized and relevant messaging. Utilize data-driven insights to optimize targeting parameters. Content Creation: Collaborate with content creators to develop compelling and engaging content for retention campaigns. Ensure consistent branding and messaging across all communication channels. A/B Testing: Design and execute A/B tests to optimize campaign performance. Analyze results and iterate on campaigns based on data-driven insights. Automation Workflows: Create and optimize automated workflows within the platform to streamline communication and enhance user journeys. Implement drip campaigns, onboarding sequences, and re-engagement strategies. Performance Analysis: Monitor and analyze campaign performance metrics, including open rates, click-through rates, conversions, and user retention. Provide regular reports and insights to clients and internal stakeholders. Optimization Strategies: Develop and implement strategies to optimize the campaigns for better engagement and conversion rates. Collaborate with data analysts to identify areas for improvement. Client Collaboration: Work closely with clients to understand their business needs, preferences, and key performance indicators. Conduct regular meetings to review campaign performance and discuss optimization strategies. Integration with Other Tools: Collaborate with IT and data teams to integrate retention platforms with other marketing tools. Ensure seamless data flow and synchronization for comprehensive campaign management. Required Knowledge & Skills: 2- 4 years of experience in campaign management, particularly using the retention platform. Strong understanding of mobile marketing strategies and best practices. Analytical mindset with proficiency in interpreting campaign performance data. Excellent communication and collaboration skills. Familiarity with marketing automation and CRM systems

Excellent verbal and written communication in English and Hindi Strong documentation and presentation skills Project management abilities (planning, coordination, follow-ups) Ability to analyze technical information and translate it for business use Knowledge of APIs, SMS, Voice, WABA (preferred but not mandatory) Pre-Sales Support to BDM Team: Collaborate closely with field BDMs to understand client requirements. Assist in preparing solution decks, RFPs, and demos for client pitches. Provide product and technical clarification to customers during pre-sales conversations. Support for Demos & UAT: Assist BDMs in setting up and executing customer demonstrations. Coordinate UAT (User Acceptance Testing) environments and support issue resolution during testing phases. Liaison Between BDM and Development Teams: Translate business needs into technical requirements. Coordinate solution feasibility checks with the technical team. Customer Onboarding & Internal Coordination: Drive internal coordination for onboarding of new customers. Assist in provisioning, testing, and documentation during the onboarding lifecycle. Act as an internal point of contact for service-related escalations during early stages. Project Management (New & Migration): Support execution of new customer deployments and solution rollouts. Handle migration projects from legacy systems to new platforms. Track progress, dependencies, and manage cross-functional deliverables. Standardization Initiatives: Create and maintain standard operating procedures (SOPs) for pre-sales and onboarding. Drive documentation standardization across pre-sales, product, and support artifacts. Market & Competitor Analysis: Continuously monitor market trends and competitor offerings. Capture insights to support new feature evaluations and product roadmap discussions. High-Value Customer Engagement: Assist in onboarding and managing high-value enterprise customers. Ensure technical alignment, compliance, and continuity in engagement. BRD (Business Requirement Document) Preparation: Draft detailed BRDs for new feature requests and integrations. Coordinate with stakeholders for validation and approval of BRDs