Program Mgr - Display & Video Ads, India Advertising

5 - 10 years

20 - 25 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Description

Advertising: Millions of customers visit Amazon every day to find, discover and buy productsWe are obsessed with making their shopping experience the best it can be, and advertising on Amazon is a key part of that experienceOur advertising solutions span Display, Video, and Sponsored Ads across Amazons properties and third-party publishers, reaching customers at every stage of their shopping journey
Role Overview: We are seeking an experienced Program Manager to join our India Ads Product teamYou will be responsible for two strategic charters crucial to our growth: operational excellence in our Display and Video advertising platforms, and the expansion of our advertising supply footprint across Amazons ecosystem in IndiaThis role sits at the intersection of product, engineering, and business teams, driving programs that directly impact advertising revenue and customer experience If youre passionate about building scalable advertising solutions, driven by data and customer obsession, and excited about working at the intersection of technology and business, we want to hear from you Program Excellence & Metrics: In this charter, you will establish and drive a metrics-driven culture within the Display & Video Ads product organization Build and maintain comprehensive dashboards tracking critical business and product metrics while institutionalizing review mechanisms like WBRs Identify metric fluctuations and conduct deep dives with relevant teams to drive improvements Work closely with product, GTM, and Tech teams to set and achieve joint goals to enhance ad performance metrics including serving latency, viewability, and render rates Identify opportunities for yield improvement and build programs to implement these enhancements, coordinating across product, GTM, and engineering teams to drive execution Supply Expansion & Growth: You will lead our supply expansion initiatives across Amazons consumer properties, identifying and unlocking new advertising opportunities Build strategic partnerships with teams across Amazon to integrate advertising experiences that enhance the customer journey Work closely with our demand-side platform (DSP) teams to ensure new supply meets advertiser requirements for brand safety, viewability, and performance Scale our advertising footprint while maintaining high standards for both customer experience and advertiser value

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