Gameberry Labs, a thriving mobile games studio established in 2017 and headquartered in Bangalore, has aimed for an extraordinary vision - to become the premier game development company on a global scale. As a bootstrapped and profitable startup, Gameberry Labs has taken the mobile gaming scene by storm. Since our inception in 2017, our games

Ludo STAR

and

Parchisi STAR

have captivated players around the globe, resulting in an impressive

250M+

downloads.

Our Belief:

Our profound belief in the transformative ability of mobile games lies in their power to reshape modern connections, entertainment, and learning experiences. We see them as personal buddies that boost our brains, melt away stress, and keep spirits high - anytime, anywhere.

Our Mission:

We want to make millions of people happy with games that they would love to grow old with. We are driven by a passion for creating exceptional gaming experiences that people will cherish for years to come. With our fearless team of dreamers and innovators, we are constantly pushing the boundaries of whats possible in the world of mobile gaming.

Highlight Reel:

Weve rocked an impressive 250 M+ game downloads.
We have made $ 250 M+ in lifetime revenue from our games.
Both Parchisi STAR and Ludo STAR have hit 100 M+ downloads individually.
We were on the list of Top 10 India HQ Games Publishers in 2021.
We have handled more than 1 M+ concurrent users playing our game in 2020.

Cool Tidbits:

Our games attract a monthly player base equivalent to the population of Australia, with over 20M players engaging each month!
Players spend an astronomical 297. 6 Mars Round Trips worth of time on our games daily!!!

Overview of Role

As a Performance Marketing Manager-II, you will be a key member of our team who is responsible for growing our player base and expanding our audience. The Ideal fit would be one who is analytical, Creative, and Strategic.

Responsibilities:

Develop and execute performance marketing strategies that align with the companys overall marketing goals.
Plan and manage performance marketing campaigns across channels, such as Google, paid social, ad networks, etc.
Analyze data to track, optimize & report key insights regarding the campaign performance.
Plan an in-depth analysis to uncover user trends, opportunities, and strong data-driven decisions
Make resource allocation (budget, tool development, creative development) decisions to meet business objectives.
Build an experiment plan by coming up with relevant hypotheses for open problem statements.
Influence broader business decisions to help achieve game and UA team goals.
Manage and build relationships with key internal & external stakeholders.
Incorporate processes across experimentations, creatives, reporting, etc, for the UA team.
In-depth understanding of user behavior & market landscape.
Stay up-to-date on the latest UA trends and technologies

Requirements

4+ years of experience with at least 3 years of experience in media buying/user acquisition/ performance marketing.
Proven ability to develop and execute successful marketing campaigns.
Outstanding creative & analytical problem-solving acumen.
Strong communication and interpersonal skills.
Excellent analytical skills - experience working on analytics projects would be preferred.
Good understanding of creative best practices.
A gaming background would be an added advantage.

Your Adventure at Gameberry Labs:

At Gameberry Labs, were all about riding the wave of new trends, tech, and building the best possible player experience that shapes the gaming universe. We strive to be at the forefront of casual game entertainment.

When you join us, youre stepping into a place where your ideas count and your impact matters.

We offer an autonomous studio setup that fosters fast decision-making, empowering you to make a significant impact and accelerate your professional growth.

Why Choose Us:

Freedom to be you.
Get in on a seriously competitive salary.
HungryEnjoy free daily lunches.
Weve got your back with company-paid health insurance.
Team funIts our thing!
Opportunity knocks with limitless growth potential.
Were making a global splash.
Your playground: a studio that owns the P&L of its creations.
Inspiring, down-to-earth teams are our secret sauce.
Dive into challenges, learning, and growth at warp speed.
We want to take India to the list of "Top 10 Gaming Studios" in the World.

Ready to embark on this thrilling questJoin us and lets create gaming history, one pixel at a time.

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Performance Marketing Manager

Experience & Salary

Skills Required

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Job Type

Job Description

Ludo STAR

Parchisi STAR

250M+

Our Belief:

Our Mission:

Highlight Reel:

Cool Tidbits:

Overview of Role

Responsibilities:

Requirements

Your Adventure at Gameberry Labs:

Why Choose Us:

More Jobs at Gameberry Labs