Performance Marketer

As a skilled Digital Advertising Specialist, you will be responsible for planning, executing, and optimizing ROI-driven campaigns across various platforms including Google Ads, Facebook Ads Manager, and Meta Business Suite. Your expertise in turning data insights into actionable strategies will be key in directly contributing to revenue growth. You will meticulously manage daily budgets to ensure cost-effective campaign performance and deliver high returns on investment. Your role will also involve conducting regular A/B testing to refine creatives, audiences, and messaging for maximum efficiency. In addition, you will track, analyze, and report performance metrics, simplifying complex data into clear, human-centric insights. Collaboration with creative and content teams will be essential to align ad creatives with audience behavior and campaign goals. Staying ahead in digital advertising best practices is crucial, and you will constantly monitor trends and platform updates. Your ability to scale successful campaigns and optimize underperforming ones through continuous testing and iteration will be instrumental in achieving campaign success.,