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Market Research Analyst

2 - 7 years

4 - 9 Lacs

Posted:3 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Location: Uppal, Hyderabad
Department: Research & Analytics
Reports To: Research Lead

Job Summary:

DataM Intelligence is seeking a detail-oriented and proactive Market Research Analyst to join our dynamic research team. The ideal candidate will have strong analytical skills, experience in market research methodologies, and the ability to create insightful case studies and engaging content using tools like PPT, Canva etc. This role requires a combination of qualitative and quantitative research expertise, effective communication skills, and the ability to manage multiple deliverables independently.

Key Responsibilities:

Collect and compile market data through extensive secondary research from credible sources.
Conduct primary research by engaging with industry participants via surveys, interviews, and calls.
Analyze market trends, competitive dynamics, and industry challenges impacting various sectors.
Prepare detailed market reports, including authoring full reports or assigned sections with accuracy and clarity.
Must have strong skills in estimating market size and forecasting market trends using various statistical and analytical tools.
Perform comprehensive company profiling and competitive landscape analysis.
Develop engaging case studies to showcase client success stories and market insights.
Create visually appealing content and report promotion materials using Canva and similar design tools.
Ensure quality control by reviewing own work and peer reviews, maintaining high standards of data triangulation and accuracy.
Manage client interactions effectively, understanding requirements and providing timely research support.
Take ownership of deliverables, meeting deadlines and maintaining transparency with the team.
Support consulting assignments and contribute to strategic analysis as needed.

Required Skills and Experience:

Bachelor s degree in Business, Marketing, Economics, Statistics, or related field.
Proven experience (2+ years) in market research, preferably in a research firm or consultancy environment.

Must have strong experience in market estimation and forecasting models using statistical tools.

Hands-on experience with design and content creation tools like Canva to prepare case studies and promotional materials.
Strong analytical skills with proficiency in data analysis tools (Excel).
Excellent written and verbal communication skills with attention to detail.
Ability to work independently and collaboratively in a fast-paced environment.
Familiarity with primary and secondary research techniques.
Comfortable handling client calls/mails and clarifying requirements.
Experience in report writing, data triangulation, and quality assurance of research deliverables.

Preferred Qualifications:

Experience with statistical forecasting and market sizing models.
Knowledge of other visualization tools or platforms for market insights presentation.
Prior exposure to consulting projects or market advisory services.

What We Offer:

Opportunity to work with a diverse team on global market research projects.
Exposure to multiple industry verticals and evolving market trends.
Professional growth with mentorship and skill development.
Competitive salary and benefits package.

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