Manager - Digital

• Understand the category and brand objectives

  for the year.

• Adopt the Wavemaker way of working

  and the brand's specific media requirements and planning processes.

• Initiate and deliver at least two strategic projects

  in integrated planning.

• Successfully lead media discussions

  with the client.

• Work on media briefs independently

  and demonstrate a

  complete understanding of the portfolio

  .
• Develop and present a

  360-degree media approach

  .

Additional Responsibilities

• Build and foster client relationships

  by taking charge of their media needs from strategy to implementation.

• Provide comprehensive media plans

  across all mediums, using insights from brief mining and data analysis.
• Deliver

  insights-led solutions

  to brand problems using Provocative Planning and other media tools.

• Generate innovative ideas

  and communication approaches to drive breakthroughs across all mediums.
• Maintain a sharp focus on

  quality output, consistent performance, professional conduct, a sense of ownership, honesty, and integrity

  .

The Ideal Candidate

• Experience with integrated online and offline media planning

  , campaign management, and data analysis is essential.
• You should have hands-on experience with

  Media Research Tools

  like Comscore, GWI, and BARC.
• You're comfortable working on

  Google and Facebook platforms

  and can

  plan and manage all digital marketing

  , including trackers, communication, social media, and display advertising campaigns.
• You have a

  minimum of 4-5 years of work experience

  , preferably in media planning and digital marketing.
• You possess a

  strong understanding of business, marketing, and consumers

  and stay

  abreast of current industry trends

  .
• You have

  strategic innovation and creativity skills

  , with

  excellent presentation abilities

  .
• You are highly

  analytical

  (both qualitatively and quantitatively) and have a

  strong knowledge of media tools, techniques, and processes

  .
• You understand

  all media channels

  and can translate complex ideas into actionable strategies.
• You are a

  team player with a positive attitude

  and

  excellent communication skills

  .