Growth Product Manager - Retention

Role Objective:

We seek passionate professionals with strong problem-solving skills to drive the subscription business. He/she will work closely with internal and external stakeholders to achieve the desired business objectives.

Job Location: Chennai

Key Responsibilities:

● Drive subscription revenues (retention) for our digital products – Paid Subscriber renewal/retention % will be your core KPI

● Work with Product and Marketing teams to manage campaigns, improve engagement, and drive conversions

● Map user journeys with actions to improve conversions from the existing user base and reduce paid user churn

● Understand the overall market and conduct user surveys to identify gaps in current service delivery mechanisms and user expectations, and identify opportunities to boost engagement/revenues

● Analyze subscriber and non-subscriber data and derive insights on user behavior

Skills Required:

B.E./B.Tech. and/or MBA from a reputed university or relevant entrepreneurial experience

3-6 years of overall experience, with at least 1-2 years of experience in driving revenues/subscriptions in a Marketing, Growth or Product capacity

Excellent problem-solving skills with a good eye for detail

Experience with industry-standard Data Analytics tools and Marketing Automation platforms/

Interested candidates may forward their resume indicating theirCurrent CTC / Expected CTC and notice period: ashok.sp@thehindu.co.in