2 - 6 years
15 - 25 Lacs
Posted:1 day ago|
Platform:
Work from Office
Full Time
Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytms mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology
We are an end-to-end tech enabled credit platform providing seamless credit access to customers. Our capabilities extend from fully digitized customer on boarding, seamless in-app to real times offers for We partner with financial institutions and leverage the insights we gather through our ecosystem design and offer innovative and customized financial products to our consumers and merchants.
Personal loans: We offer 24x7x365 small ticket cash out loans, especially targeted towards ‘new to credit’ borrower, fulfilling their instant fund requirements and discretionary spends,
We are looking for a highly driven and analytical Growth Manager to lead user and value growth initiatives for our Personal Loan category, with a key focus on the Bureau userbase. The role involves deep collaboration with central teams, product, and marketing to unlock growth levers, drive funnel conversions, and optimize user lifecycle performance.
1. Strategize and drive user acquisition and value growth, with a sharp focus on bureau-based cohorts.
2. Develop and execute innovative growth strategies aligned with business goals to increase PL penetration across digital and offline channels.
3. Collaborate with central and cross-functional teams to improve funnel conversion, optimize journeys, and drive retention initiatives.
4. Identify key user behavior trends and demand triggers to shape personalized offerings and experiences.
5. Design and execute targeted campaigns for acquisition, reactivation, and cross-sell within relevant user cohorts.
6. Continuously analyze performance metrics, campaign ROIs, and KPIs to optimize growth strategies.
7. Own end-to-end campaign execution, tracking, reporting, and insights generation.
2-3 years of experience in Loans Business or relevant experience in the consumer internet industry in similar roles across Growth and Category management.
• A collaborative output driven program that brings cohesiveness across businesses through technology
• Improve the average revenue per use by increasing the cross-sell opportunities
• A solid 360 feedback from your peer teams on your support of their goals
• Respect, that is earned, not demanded from your peers and manager
Paytm
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