2032 Google Analytics Jobs - Page 6

Overview Location: Hyderabad, Chennai, Coimbatore, Bangalore Experience: 2-4 years Skills: Paid Search, Google ads, SA360, Bing Ads About us We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicoms branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the worlds creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together Responsibilities Responsible for managing paid campaigns on Google AdWords and Bing platforms Developing Ad copies, keyword insights and bid optimization Budget allocations for different campaigns Work with agency partner to provide recommendations to improve campaign performance Provide analysis and insights to optimize overall account performance Accurate reporting of account performance against KPIs Undertake ongoing campaign optimization and competitor analysis. Qualifications A full-time graduate degree (Mandatory) 2 to 5 years' experience in media or search marketing Demonstrable knowledge of latest trends in PPC, onsite marketing, and usability Proven ability to deliver reporting and optimizing campaigns Good understanding of paid search services like Google and Bing Google AdWords certification is a must Highly organized and an ability to manage time to deliver to deadlines Inquisitive and strong proven problem-solving skills.

Digital marketing strategies, using SEO,SMO & PPC, traffic to company pages and generate interest in company products and services Online Advertisements, web Development & web page editing. Regulate blogs for organic growth of digital platforms.

Job Description We are looking for a highly analytical and product-minded Analyst who can dig deep into data, extract actionable insights, and collaborate with cross-functional teams to drive product decisions. The ideal candidate is comfortable navigating large datasets, understands the product lifecycle from end to end, and takes a structured approach to problem-solving. Key Responsibilities: Analyze product performance and user behavior using data tools (Excel or Google sheet, SQL, Python, or AI-based tools). Identify trends and actionable insights from large, complex datasets. Work closely with Product Managers to understand the product flow and suggest optimizations across the user journey. Build dashboards and reports to track key metrics and communicate findings with clarity. Present data-driven recommendations in a clear, structured, and visual manner to stakeholders. Required Skills and Qualifications: Minimum experience of 1-2 years. Strong analytical mindset and a passion for numbers. Proficiency in Excel, SQL, and either Python or other data/AI tools. Deep understanding of product flow, user funnels, and conversion metrics. Excellent problem-solving skills with a structured and logical approach. High-level thinking and the ability to abstract from detail to strategic insights. Clear communication and visualization skills Bonus if he/she is experienced with tools like Google Analytics, Mixpanel, Looker Studio, Data Studio, or Google AdWords

Our vision for the future is based on the idea that transforming financial lives starts by giving our people the freedom to transform their own. We have a flexible work environment, and fluid career paths. We not only encourage but celebrate internal mobility. We also recognize the importance of purpose, well-being, and work-life balance. Within Empower and our communities, we work hard to create a welcoming and inclusive environment, and our associates dedicate thousands of hours to volunteering for causes that matter most to them. Chart your own path and grow your career while helping more customers achieve financial freedom. Empower Yourself. Job Description Empower India Data Science team is looking for a Sr. Analyst who is capable of producing in-depth analysis that suggests strategic and operational changes. The ideal candidate will understand the business problem, collect and study relevant data and able to produce meaningful and actionable insights that helps to solve the business problem in hand. Role Responsibilities: Understand the complex business problem, able to convert it as an analytical problem. Understand the data need, collect, interpret and clean the data for analysis Produce meaningful insights using analytical/data modelling techniques and interpret and justify the results with the business context Handle the project end-to-end independently Able to present the analysis and results to the senior stakeholders Generate BI reports and able to automate them Work with management to prioritize business and information needs Educational Qualification: Graduate / Post-graduate degree in Business Management / Statistics / Economics / Finance Required Experience: 2-6 years of experience working in analytics, data science or related experience Attention to detail, and should be open to learn quickly on new technologies and statistical techniques in analytics like Machine Learning, AI, SAS, AWS, Python, Tableau etc. Working experience with tools such as Google Analytics/ Adobe Analytics Handling end-to-end projects independently Required skills and competencies: Technical expertise regarding data modelling using statistical techniques, data mining, generate and automate BI reports Strong knowledge of and experience with the data modelling techniques like Time Series, Regression, Segmentation, Clustering, Market Mix, Machine Learning, AI. Strong analytical skills to be able to understand the business problem, collect and analyze the data and able to interpret the results Co-ordinate with different teams to be able to gather required information Strong written and verbal communication skill and be able to present the results to the senior stakeholders Good understanding of US Retirement Industry Self-motivation, excellent accountability and ownership skills Excellent team player This job description is not intended to be an exhaustive list of all duties, responsibilities and qualifications of the job. The employer has the right to revise this job description at any time. You will be evaluated in part based on your performance of the responsibilities and/or tasks listed in this job description. You may be required perform other duties that are not included on this job description. The job description is not a contract for employment, and either you or the employer may terminate employment at any time, for any reason, as per terms and conditions of your employment contract.

JD - Vertical Manager-Digital Knowledge of payment products like UPI, BBPS, card management system, schemes like Visa, Rupay on issuance or acquiring side understanding of technical knowhow of above payment products Experience in managing new features on schemes or UPI customer focussed and ability to think of live scenarios and build leak proof implementations at start 8-12 year experience in banking/fintech/payment companies Job role Drive key payment side implementation on card system side to build new ways to pay or to improve success rates on current rails Automate all possible journeys with respect to card management and drive better TAT from customer perspective Build strong repayment journeys on own channels and work on reducing cost of collection Build new use cases basis new card features like NCMC, offline payments, recurring payments and drive usage with organic portfolio team Improve existing payment journeys and create wow experience across digital channels Work with relevant partners to improve success rates on transactions Manage team of product managers for effective output

Skill required: Marketing Operations - Campaign Management Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Email Marketing with Marketo.Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Marketo What are we looking for Adobe Marketo Engage - Certified Ability to manage multiple stakeholdersAbility to perform under pressureAgility for quick learningCollaboration and interpersonal skillsCommitment to quality Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Integration projects with Marketo (mandatory) Nurture based builds with Marketo (mandatory)Train onshore and client stakeholders on the nurture-based skills (mandatory) Qualification Any Graduation

Digital Campaign Execution & Optimization paid ad campaigns on Google Ads, Meta Ads, and YouTube. Oversee on-page SEO hygiene (meta tags, URL structure, internal linking E-commerce product listings, promotions, reviews Amazon, Flipkart, Pepperfry,

Skill required: Marketing Operations - Campaign Analytics & Reporting Designation: Digital Mktg Advisory Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years Language - Ability: English(International) - Proficient About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designEncompasses a set of technologies that enable the process of collecting & analyzing user behavioral activities with different marketing touch points, to reach on a web site or a mobile app with the ultimate aim of enhancing the targeted business goals. It comprises the processes and technologies that enable marketers to evaluate the success of their marketing initiatives, by measuring performance. What are we looking for Google AdsDigital MarketingDigital Marketing CampaignsCampaign ManagementCampaign OptimizationsAbility to manage multiple stakeholdersAbility to meet deadlinesCommitment to qualityResults orientationStrong analytical skills Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1-3 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do We are seeking a highly skilled and detail-oriented Ad Operations Specialist to join our dynamic team. The ideal candidate will be responsible for managing and optimizing the delivery of digital advertising campaigns, ensuring smooth execution, and maintaining the quality and performance of digital ad operations. The role requires a strong understanding of digital advertising platforms, analytics, and the ability to troubleshoot issues effectively.1.Campaign Management:oSet up, monitor, and optimize digital ad campaigns across various platforms/products (display, video, social media, etc.).oEnsure proper targeting, scheduling, and creative deployment for optimal campaign delivery.oManage creative assets and ad trafficking, ensuring the correct formats and specifications are used.oWork closely with the client and provide analytical/campaign reports, track KPIs, and optimize campaigns based on performance metrics.oTroubleshoot and resolve campaign issues related to delivery, tracking, and ad quality.2.Technical Setup & Troubleshooting:oPerform ad trafficking tasks, ensuring that all campaigns are set up properly and execute without errors.oTroubleshoot technical issues, such as discrepancies in reporting, creative issues, or campaign performance problems.oCoordinate with vendors or partners to resolve any issues impacting campaign delivery.3.Client Servicing:oCollaborate with account managers/clients, and internal teams to align campaign objectives with ad execution.oCommunicate with Internal & External teams to ensure a smooth campaign delivery takes place.oExcellent written and verbal communication skills for internal and client-facing interactionsoGood at articulating the problems/challenges in simple wordsoProactive in identifying issues/challenges and use the technical knowledge to suggest solutions What are we looking for 4.Reporting & Analysis:oCreate campaign performance reports and actionable insights to clients and stakeholders.oHelp with the analysis of campaign data to identify trends, opportunities, and areas for improvement.5.Platform Expertise:oStay up to date with the latest trends and updates in digital advertising platforms (Google Ad Manager, Magnite, etc)oMaintain expert knowledge of ad-serving technologies, tracking methods, and optimization tools6.Quality AssuranceReview and ensure all creative assets meet technical specifications and are free from errors. Resolve any discrepancies before the ads go live. Qualifications & Skills: EducationBachelors degree or Preferred in Marketing, Advertising or related field.Experience2-3 years of experience in Campaign Management or Ad Operations or Digital marketing.Technical Skills: Familiarity with ad-serving platforms (DoubleClick, Sizmek, Google Ad Manager, etc.) and analytics tools (Google Analytics, Magnite, Tableau, etc).Attention to DetailStrong ability to manage and optimize campaigns with a focus on precision and accuracy.Analytical MindsetStrong data analysis skills and comfort with numbers to make informed decisions.Communication Skills: Excellent written and verbal communication skills for internal and client-facing interactions.Problem-SolvingAbility to troubleshoot and resolve issues in a timely and efficient manner Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shiftsPreferred Skills: Experience in Video, Audio, Mobile, or Display advertising.Knowledge in Microsoft Excel is must.Excellent written and verbal communication skills for internal and client-facing interactions.Experience with programmatic advertising and RTB (Real-Time Bidding) will be a plus point.Work Environment:Working with dynamic team.Work from office or Hybrid depending on project requirementsThe role involves working in night shift catering to US client with 5-day work schedule with weekly 2 days week offs Qualification Any Graduation

Job Title - GN - SONG - Service - Genesys - Analyst Management Level: 11-Analyst Location: Pune, PDC3B Must-have skills: Design Good to have skills: Genesys PureConnect, Genesys Engage, Consulting experience across any of the CCaaS/Customer Service solutions (Amazon Connect, Nice, Verint, Cisco, Five9, Sprinklr, Twilio, Salesforce, Servicenow, Adobe, Microsoft Azure, Google Cloud etc.) Job Summary : This role involves driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Roles & Responsibilities: Develop and execute technology transformation strategies, oversee implementation projects, and optimize digital capabilities for business efficiency. Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challengesDo you want to design, build and implement strategies to enhance business performanceDoes working in an inclusive and collaborative environment spark your interest Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting Global Networks SONG practice. You will work closely with our clients as consulting professionals who design, build, and implement initiatives that can help enhance business performance. As part of these, you will Functional Experience:Ability to analyze and suggest recommendations around contact center's functions, products & technology solutions covering AI & Gen AI solutions Industry Experience:Knowledge & Experience in any of industry divisions such as Communication Media & Technology, Financial Services, Health & Public Services, Products & Resources Use in depth understanding of Genesys Cloud/Engage:Ability to work in high-paced and complex projects. Apply understanding of CC Customer Service processes:Possess a strong and well-established record of accomplishment in designing and delivering customer interaction solutions across various interaction channels (IVR, web, email, chat, SMS, Social Media etc.) Deploy thorough understanding of Genesys Architecture/Framework:Leading-edge expertise in implementing multichannel center applications using Genesys tools including Architect, Admin, Collaborate Bring your best skills forward to excel at the role: Ability to use technical exposure to contact center and overall customer service areas:In depth understanding of Genesys Cloud/Engage. Plan, design, implementation, configuration of Genesys Cloud CX(PureCloud)/Engage Experience with IVR, Outbound Voice, Email, social media, Chat, Video and (a)synchronous messaging services Integration of Genesys cloud CX with enterprise systems Developing custom applications using Genesys platform SDK/APIs Work Experience related to CICD tools. Easily work in high-paced and complex projects:Use understanding of industry specific Customer Service processes, operations, and functional needs Deploy a strong designing skill:Deliver customer interaction solutions across various interaction channels (IVR, web, email, chat, SMS, social media etc...), quality monitoring, WFM, Gamification, BYOC Edges, Recording etc. Maximize application design and development experience:Implement the orchestration platform of Genesys preferably in Fortune 500 companies with sophisticated customer interaction operations, leading Self Service vendor organizations, or leading consulting firms. Functional and hands on experience on Voice and Non-Voice (SMS, Email, Chat etc.) applications solutioning using Architect/Composer/Interaction Designer/Interaction Attendant, Genesys Composer, designing and implementing key business processes in the domain of Customer Services, Genesys Cloud/Engage administration & application development. Whats in it for you An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Accenture: Professional & Technical Skills: - Relevant experience in the required domain. - Strong analytical, problem-solving, and communication skills. - Ability to work in a fast-paced, dynamic environment. Additional Information: - Opportunity to work on innovative projects. - Career growth and leadership exposure. About Our Company | Accenture Qualification Experience: 3 to 5 Years Educational Qualification: B.Com

Job Title :Marketing and Customer Analytics Manager | Strategy & Consulting Global Network Song Practice Management Level :7 - Manager Location :Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Hyderabad, Pune Must Have Skills :Marketing Analytics, Digital Analytics, Web Analytics, CJA, Adobe Analytics, Google Analytics, techno-functional and project management experience Good to Have Skills :Tag Management Platforms (GTM, Adobe Launch, Tealium), Visualization Tools (Tableau, PowerBI, Google Data Studio), Firebase, Appsflyer Job Summary As a Marketing and Customer Analytics Manager, you will lead the design, implementation, and optimization of analytics solutions for clients. Your role will involve conducting user experience assessments, managing data processes, and delivering actionable insights to improve marketing initiatives and customer journeys. Roles & Responsibilities : Conduct user experience assessments on websites/apps and provide recommendations to optimize analytics stacks. Gather business requirements and translate complex functional, technical, and business needs into architectural designs and solution blueprints. Manage processes for capturing, storing, using, and tracking online activity data from multiple channels. Use consultative skills, business knowledge, and technical expertise to integrate analytics technologies into clients digital platforms and achieve business results. Analyze integration aspects between web analytics and allied systems like websites, apps, campaign managers, audience managers, Firebase, and tag managers. Plan and design digital analytics/clickstream data inclusion in customer 360 views and provide frameworks, solutions, architectures, and roadmaps for clients. Understand customer journeys and current trends to provide recommendations for improving marketing initiatives, personalization, and advertising strategies. Identify, scope, and partner with technology solution providers and marketing agencies to deliver tailored solutions. Work with technology teams to orchestrate and implement integrations, including API-based integrations. Understand and convey the impact of regulations like HIPAA, CCPA, and GDPR on marketing channels. Mobilize and organize across multiple stakeholders and projects with strong project management skills. Drive business development efforts and thought leadership in the digital marketing platform space. Professional & Technical Skills : Must Have Skills: Proficiency in marketing fundamentals, digital marketing, web analytics, and customer analytics. Strong knowledge of website/app and marketing analytics tools like Adobe Analytics, Adobe Target, Google Analytics, Adobe CJA, NetInsight, Appsflyer, WebTrends, Optimizely, SEMRush, and Firebase. Hands-on experience in delivering and executing technical/functional design solutions. Good to Have Skills: Experience with tag management platforms (GTM, Adobe Launch, Tealium), Ads conversion pixels, DMPs, and visualization tools like Tableau, PowerBI, and Google Data Studio. Knowledge of marketing analytics concepts, including customer segmentation, attribution modelling, and campaign optimization. Additional Information : Proven working experience (8+ years) in developing and executing data-driven marketing, web, and customer analytics across industries such as E-Commerce, CPG, Telecom, Healthcare, and Financial Services. Strong understanding of collaboration between web/app analytics and other marketing, advertising, and personalization technologies. Preferred but not mandatory:Experience working with Ads Data Hub, ad platforms, and their APIs (e.g., Google API, Facebook Conversion API). At least 4-5 years of hands-on functional consulting experience preferably in Adobe marketing processes, campaign lifecycles, and integration with other MarTech platforms implementation with deep functional, industry and client facing experience Good consulting, techno-functional and project management experience is preferred. Excellent oral and written communication skills About Our Company |Accenture Qualification Experience :Minimum 8 years of experience required Educational Qualification :MBA from a Tier 1 institute with a bachelors degree in marketing, statistics, or a related field

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do We are seeking a highly skilled and detail-oriented Ad Operations Specialist to join our dynamic team. The ideal candidate will be responsible for managing and optimizing the delivery of digital advertising campaigns, ensuring smooth execution, and maintaining the quality and performance of digital ad operations. The role requires a strong understanding of digital advertising platforms, analytics, and the ability to troubleshoot issues effectively.1.Campaign Management:oSet up, monitor, and optimize digital ad campaigns across various platforms/products (display, video, social media, etc.).oEnsure proper targeting, scheduling, and creative deployment for optimal campaign delivery.oManage creative assets and ad trafficking, ensuring the correct formats and specifications are used.oWork closely with the client and provide analytical/campaign reports, track KPIs, and optimize campaigns based on performance metrics.oTroubleshoot and resolve campaign issues related to delivery, tracking, and ad quality.2.Technical Setup & Troubleshooting:oPerform ad trafficking tasks, ensuring that all campaigns are set up properly and execute without errors.oTroubleshoot technical issues, such as discrepancies in reporting, creative issues, or campaign performance problems.oCoordinate with vendors or partners to resolve any issues impacting campaign delivery.3.Client Servicing:oCollaborate with account managers/clients, and internal teams to align campaign objectives with ad execution.oCommunicate with Internal & External teams to ensure a smooth campaign delivery takes place.oExcellent written and verbal communication skills for internal and client-facing interactionsoGood at articulating the problems/challenges in simple wordsoProactive in identifying issues/challenges and use the technical knowledge to suggest solutions What are we looking for 4.Reporting & Analysis:oCreate campaign performance reports and actionable insights to clients and stakeholders.oHelp with the analysis of campaign data to identify trends, opportunities, and areas for improvement.5.Platform Expertise:oStay up to date with the latest trends and updates in digital advertising platforms (Google Ad Manager, Magnite, etc)oMaintain expert knowledge of ad-serving technologies, tracking methods, and optimization tools6.Quality Assurance:Review and ensure all creative assets meet technical specifications and are free from errors. Resolve any discrepancies before the ads go live. Qualifications & Skills: Education:Bachelors degree or Preferred in Marketing, Advertising or related field.Experience:2-3 years of experience in Campaign Management or Ad Operations or Digital marketing.Technical Skills: Familiarity with ad-serving platforms (DoubleClick, Sizmek, Google Ad Manager, etc.) and analytics tools (Google Analytics, Magnite, Tableau, etc).Attention to Detail:Strong ability to manage and optimize campaigns with a focus on precision and accuracy.Analytical Mindset:Strong data analysis skills and comfort with numbers to make informed decisions.Communication Skills: Excellent written and verbal communication skills for internal and client-facing interactions.Problem-Solving:Ability to troubleshoot and resolve issues in a timely and efficient manner Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shiftsPreferred Skills: Experience in Video, Audio, Mobile, or Display advertising.Knowledge in Microsoft Excel is must.Excellent written and verbal communication skills for internal and client-facing interactions.Experience with programmatic advertising and RTB (Real-Time Bidding) will be a plus point.Work Environment:Working with dynamic team.Work from office or Hybrid depending on project requirementsThe role involves working in night shift catering to US client with 5-day work schedule with weekly 2 days week offs Qualification Any Graduation

Job Title :Marketing and Customer Analytics Consultant | Strategy & Consulting Global Network Song Practice Management Level :9 - Consultant Location :Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Hyderabad, Pune Must Have Skills :Marketing Transformation, Marketing and Customer Analytics, Google Analytics, Adobe Analytics, Adobe CJA, techno-functional and project management experience Good to Have Skills :Tag Management Platforms (GTM, Adobe Launch, Tealium), Ads Data Hub, Firebase, Appsflyer, Visualization Tools (Tableau, PowerBI, Google Data Studio) Job Summary As a Marketing and Customer Analytics Consultant, you will be responsible for conducting user experience assessments, optimizing customer journeys, and managing digital analytics processes. Your role will involve gathering business requirements, designing solutions, and integrating online activity data with customer data platforms (CDPs). Roles & Responsibilities : Conduct user experience assessments/audits on websites/apps and assess digital analytics capabilities. Provide recommendations to optimize customer journeys and improve marketing initiatives, personalization, and advertising strategies. Gather business requirements and translate complex functional, technical, and business needs into architectural designs and solution blueprints. Manage processes for capturing, storing, using, and tracking online activity data from multiple channels and integrate it with CDPs. Work as a Business Analyst (BA) or Product Owner (PO) for web analytics and tag management implementations. Plan and design digital analytics/clickstream data inclusion in customer 360 views and provide frameworks, solutions, architectures, and roadmaps for clients. Collaborate with marketing, analytics, data, and other teams to generate insights and devise customer segment-specific approaches. Professional & Technical Skills : Must Have Skills: Proficiency in marketing transformation, digital marketing, web analytics, and customer analytics. Strong understanding of customer journeys, KPIs/metrics, data collection requirements, and dashboard/report development. Hands-on experience with Google Analytics, Adobe Analytics, Adobe CJA, and their integration with MarTech/AdTech stacks. Good to Have Skills: Experience with tag management platforms (GTM, Adobe Launch, Tealium), Ads Data Hub, Firebase, Appsflyer, and visualization tools like Tableau, PowerBI, and Google Data Studio. Knowledge of advertising technologies, cross-device and omnichannel consumer experiences, paid and owned media platform integrations, campaign tracking, and attribution tools. Additional Information : Proven working experience (5+ years) in digital analytics across industries such as E-Commerce, CPG, Telecom, Healthcare, and Financial Services. Strong knowledge of collaboration between web/app analytics and other marketing, advertising, and personalization technologies. Experience in implementing tools like Google Analytics, Adobe Analytics, and Adobe CJA, and integrating them with MarTech/AdTech stacks. Preferred but not mandatory:Experience working with Ads Data Hub, ad platforms, and their APIs (e.g., Google API, Facebook Conversion API). At least 3+ years of hands-on functional consulting experience preferably in Adobe marketing processes, campaign lifecycles, and integration with other MarTech platforms implementation with deep functional, industry and client facing experience Good consulting, techno-functional and project management experience is preferred. Excellent oral and written communication skills About Our Company |Accenture Qualification Experience :Minimum 5 years of experience required Educational Qualification :MBA from a Tier 1 institute with a bachelors degree in marketing, statistics, or a related field

Skill required: Marketing Operations - Content Creation Designation: Copywriting Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Candidate with at least 7-10 years of hands-on experience on static and animated content creation What are we looking for Adaptable and flexibleAbility to perform under pressureProblem-solving skillsDetail orientationAbility to establish strong client relationshipBasic knowledge of SEO principles, including keyword research and optimization.Knowledge of digital ad platforms like Google Ads, Meta Ads, or LinkedIn Ads.Familiarity with social media analytics tools to gauge campaign performance. Roles and Responsibilities: Creative Writing:oCraft clear, persuasive, and engaging copy for various mediums, including websites, social media, email campaigns, advertisements, brochures, and more.oDevelop original ideas and concepts aligned with project briefs, brand tone, and target audiences.Conceptualization:oCollaborate with creative directors, designers, and marketing teams to develop compelling campaign ideas and storytelling approaches.oCreate detailed storyboards and content outlines to visualize concepts and present ideas to stakeholders.Content Adaptation:oAdapt content for different platforms and formats, ensuring consistency and effectiveness across channels.oLocalize or tailor messaging for regional or demographic-specific campaigns.Editing and Proofreading:oReview, refine, and proofread copy to meet quality standards and ensure error-free deliverables.oMaintain a meticulous eye for detail to uphold brand integrity in all communications.Project Collaboration:oWork closely with clients to understand project objectives, tone, and messaging requirements.oCommunicate with stakeholders via calls, chat, or email to align on expectations and deliverables.Performance Optimization:oConduct research to stay updated on industry trends, competitors, and audience preferences.oIntegrate feedback from clients or stakeholders to improve and iterate on content.Time and Project Management:oManage multiple projects simultaneously, ensuring timely delivery of high-quality work.oStay flexible and efficient in fast-paced, deadline-driven environments.Compliance and Standards:oEnsure all copy adheres to brand guidelines, legal requirements, and compliance standards.oMaintain documentation of content workflows, approvals, and project histories. Qualification Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do will be responsible for managing Clients customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Clients CRM tools and processes deliver measurable results aligned with the companys business goalsRole requires Digital Marketing Ads & Promotion creation/designCampaign PlanningDigital Marketing CampaignsCustomer Loyalty ProgramProblem-solving skills What are we looking for Customer-Centric Approach:Strong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences.Analytical Thinking:Ability to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth.Project Management:Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope.Collaboration & Communication:Strong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively.Problem-Solving:Proactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance.Attention to Detail:High attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities.Technical Skills: CRM Systems Expertise:Good understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns.Data Management & Analytics:Strong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis.Customer Segmentation:Ability to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement.Marketing Automation:Knowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.).Integration & Data Flow Management:Familiarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience. Roles and Responsibilities: CRM Strategy Development and Implementation:Develop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies.CRM System Management:Oversee the configuration, management, and optimization of Clients CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges.Customer Data Management:Ensure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies.Campaign Planning and Execution:Lead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences.Performance Monitoring and Reporting:Track the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights.Collaboration Across Functions:Work closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience.Continuous Improvement:Stay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Clients CRM strategies, tools, and processes based on market research and customer feedback. Qualification Any Graduation

Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 Years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The CRM Advisor will be responsible for managing Clients customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Clients CRM tools and processes deliver measurable results aligned with the companys business goals.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for CRM Systems ExpertiseGood understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns.Data Management & AnalyticsStrong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis.Customer SegmentationAbility to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement.Marketing AutomationKnowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.).Integration & Data Flow ManagementFamiliarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience.Customer-Centric ApproachStrong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences.Analytical ThinkingAbility to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth.Project ManagementExcellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope.Collaboration & CommunicationStrong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively.Problem-SolvingProactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance.Attention to DetailHigh attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities. Roles and Responsibilities: CRM Strategy Development and ImplementationDevelop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies.CRM System ManagementOversee the configuration, management, and optimization of Clients CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges.Customer Data ManagementEnsure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies.Campaign Planning and ExecutionLead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences.Performance Monitoring and ReportingTrack the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights.Collaboration Across FunctionsWork closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience.Continuous ImprovementStay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Clients CRM strategies, tools, and processes based on market research and customer feedback. Qualification Any Graduation

Skill required: NA - Solution Architecture Designation: Solution Enablement Manager Qualifications: BCom/BCA/Bachelor of Arts Years of Experience: 13 to 18 years Language - Ability: English(Domestic) - Expert About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Accenture Operations Solution Innovation is responsible for solution configuration of client requirements and integration with sales to promote growth. We ensure a simplified solutioning process to reduce solution turnaround time, industrialize our ability to respond to RFPs and support sales opportunities.As a Marketing/E-commerce Operations Solution Architect, you will play a pivotal role in designing, implementing, and optimizing digital marketing and e-commerce solutions. Your primary focus will be on integrating marketing technology, CRM systems, and e-commerce platforms to create seamless customer experiences. You will collaborate with cross-functional teams to ensure alignment between business goals, technology infrastructure, and operational efficiency.Design, implement and direct a solution architecture to address specific problems and requirements, usually through the application of technical, business process and/or industry knowledge. What are we looking for Brand MarketingDigital Marketing AnalyticsDigital Marketing CampaignsDigital MarketingWritten and verbal communicationWe are seeking a highly skilled and experienced professional with a strong background in marketing automation, CRM, e-commerce platforms, and digital transformation. The ideal candidate should have a deep understanding of marketing and e-commerce workflows, technical integrations, and data analytics. A proactive problem solver with excellent communication and leadership skills will thrive in this roleeCommerce StrategyCloud platforms such as AWS, Azure, or Google Cloud.CRM Knowledge Adobe, SFMCMarketing technology stack including CDPs (Customer Data Platforms)Market benchmarkingCosting mechanism Roles and Responsibilities: Bridge between sales, client and delivery teamsPrepare the solution end to endRun Solution reviews and approvalsCosting and market analysisWays to optimize the solution and pyramidImplementing required technology Stake holder management Qualification BCom,BCA,Bachelor of Arts

Skill required: Marketing Operations - Creative Design Designation: Media & Graphics Design Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designCreative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. What are we looking for Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Creative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Skill required: Marketing Operations - Creative Design Designation: Media & Graphics Design Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Media / Graphics Designer produces complex assets used in the development of digital interfaces based on graphics standards, user experience and best practices to generate web content (e.g. images, video, banners, animations, etc.). Level 10 is the senior level for this role. This position requires 6 years of experience in web design.Role requires Digital Marketing Ads & Promotion creation/designCreative design is a process that uses digital and physical design tools and core design training to create comps and final art that bring creative concepts to life for marketing purposes. What are we looking for Problem-solving skillsManaging WorkDefines clear, reasonable project goals for team members.Ensures alignment of scope and objectives to stakeholder expectations.Assists in design of surveys, preparation and conduct of interviews, and planning and facilitation of focus groupsProactively shares leading ideas and relevant research with clients in support of their business modelCommunicating EffectivelyManages the expectations of the audience by outlining the agenda and expectations clearlyCreates communication plans for the team in order to develop the desired objective in a clear and a concise messageBuilds credibility through sharing knowledge, insights and expertiseRespects and values other perspectives who have different styles and cultural backgroundsCreating Business ValueDevelops working relationships with peers, team members and other stakeholders to develop better solutionsSuggests innovative and more effective ways to address issues and challenges and accomplish team tasks to overcome obstacleApplies learnings and best practices from previous projects/processes for efficiencies in existing methods and processesApplies prior experiences to analyze an issue and applies best practices Applies prior experiences to analyze an issue and applies best practices to solve themSeeks to maximize revenues and minimize costs on projectsBuilding & Maintaining RelationSeeks opportunities to increase the flow of information between self and stakeholdersPeople ManagementMaintains positive and professional work relationships with others in the team, create a team work environment and support others on their assignmentsEnables team members to create clear goals and helps them prioritize tasksSets expectations on goals to ensure individuals target high performance outcomesUnderstands learning styles for improving knowledge and skills in self and othersRegularly monitors and tracks performance against targetsProvides support to team members in areas of expertiseIs able to control emotions in a difficult situationIs open-minded and demonstrates flexibility and optimism in adapting to change Roles and Responsibilities: Communicates and enforces best practices related to workflow and tools.Suggests improvements to digital production workflow and planning process.Produces quality art files for advertising, and communication materials, which meet the technical and conceptual needs of the client. Manages the user interface (UI) design, including the visual effort.Develops and champions the visual design philosophy.Provides creative direction, creating templates/styles for client brands that junior teammates follow.Creates accurate time estimations of design tasks.Delegates and oversees graphic development by Media/Graphics Analyst or Senior Analyst and/or contractors, as needed.Supports Creative Lead in the creation of a visual design strategy.Executes and/or supervises the design and production of graphics for information visualization, learning activities and other areas as required.Performs Quality Assurance on its own and teammates graphic deliverables.Creates original design ideas and layouts from created comps sent by the client or made for Creative Lead.Assembles static and animated banners for online advertising.Works with the Creative Leads to ensure that the design meets the visual consistency goals as defined in the requirements across campaigns.Mentors of internal and product teams on visual design approach.Interprets sponsor s graphic requirements to maximize creativity and productivity; offer graphic solutions that support the project requirements or constraints.Creates a Visual Approach document as requested by a supervisor, including graphic proposals, animations and prototypes.Oversees and assists in issue resolution by utilizing all support resources available. Qualification Any Graduation

Skill required: Marketing Operations - Account Management Designation: Digital Mktg Advisory Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designIn this role, you will be expected to implement client account plans through relationship development, paid media, programmatic and opportunity pursuits that builds deeper client relationships. This includes monitoring existing services to identify opportunities that provide additional and innovative value to the client. What are we looking for Understand business requirements and role of digital portfolio in the sameAssure the systems operate well and user experience is satisfiedEnd to end product ownership of application input & output performance Accountable for the stability of Customer and O2C transactional effectiveness Accommodate expansion of application with new customers, customer offers, and promotionsMonitor and work with key stakeholders to drive usage of the digital product as intendedProvide data analytics and insights emerging from the application to drive decision making and interventionsWork with users to develop and maintain prioritised back-log of user stories for the assigned digital productsWork with relevant stakeholders - Product Owners, I&E etc. to deploy agreed user stories in the form of product featuresEnsure optimum functioning of digital product through appropriate escalation and resolution through I&E/assigned technical resourcesConduct regular data quality to ensure accurate representation and decision makingUnderstand Client guidelines(IT&S, Digital security), financial frameworks and processes to recommend the right approach for delivering the required solution Skills: Understanding of Agile work practices, Analytics, Change implementation planning and management, Continuous ImprovementCompetencies:Digital Fluency - MasteryDelivers an effortless customer experience - MasteryAnalytical thinking - Skilful Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation

Job Title - GN -SONG - MT - Digital Marketing- SEO/CRM - Consultant Management Level :11 Management Analyst Location:Bangalore/ Gurgaon/Mumbai Must have skills:Technical & On-Page SEO Optimization, CRM Software Proficiency Good to have skills:Data & Analytics, marketing automation Job Summary : We are looking for an SEO & CRM Analyst to drive search engine optimization and customer relationship management initiatives. The ideal candidate will be responsible for keyword research, content optimization, technical SEO improvements, and performance tracking to enhance organic search visibility. Additionally, they will oversee CRM database management, customer segmentation, marketing automation, and lead nurturing strategies to improve engagement and retention. This role requires proficiency in SEO tools (Google Search Console, Ahrefs, SEMrush) and CRM platforms (HubSpot, Zoho, Salesforce), along with strong analytical skills and a strategic mindset. The consultant will work closely with marketing, content, and sales teams to align SEO and CRM strategies with business goals, ensuring a data-driven approach to customer acquisition and retention Roles & Responsibilities: SEO Strategy & Execution Develop and implement SEO best practices, including technical, on-page, and off-page optimization to enhance organic search rankings and website traffic. CRM Management & Customer Engagement Oversee lead segmentation, customer lifecycle management, and personalized marketing automation to improve customer retention and experience. Data Analytics & Performance Tracking Analyze SEO metrics (rankings, traffic, CTR) and CRM data (customer interactions, conversions, engagement) using tools like Google Analytics (GA4), Search Console, and CRM dashboards. Keyword Research & Content Optimization Conduct keyword research, metadata optimization, and content strategy development to align with search intent and improve visibility. Marketing Automation & Lead Nurturing Implement email campaigns, drip sequences, and AI-driven CRM workflows to enhance customer engagement and sales funnel effectiveness. Cross-Functional Collaboration Work closely with marketing, sales, and content teams to integrate SEO and CRM strategies for a unified customer acquisition and retention approach. Trend Monitoring & Compliance Stay updated with Google algorithm updates, evolving SEO trends, GDPR/CCPA regulations, and industry best practices to ensure continued business growth and compliance Professional & Technical Skills: - SEO & CRM Software Proficiency Hands-on experience with Google Search Console, Ahrefs, SEMrush, Moz for SEO and Salesforce, HubSpot, Zoho CRM for customer relationship management. Additional Information: - The ideal candidate is a data-driven SEO & CRM expert with 3 years of experience in technical SEO, content strategy, marketing automation, and customer relationship management, possessing strong analytical skills, hands-on expertise in SEO tools (GA4, SEMrush, Ahrefs) and CRM platforms (Salesforce, HubSpot, Zoho), and the ability to drive organic growth, lead nurturing, and customer engagement strategies. About Our Company | AccentureQualification Experience:3+ years of experience Educational Qualification: Any Degree

Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Campaign Strategy Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAs an Insights analyst you will play a pivotal role in driving data-driven marketing strategies. You will be responsible for analyzing marketing data, identifying trends, and providing valuable insights to optimize marketing campaigns, improve customer targeting, and enhance overall business performance. This role involves collaborating with cross-functional teams and deriving key insights from data and create a coherent story to answer business questions.Process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management. What are we looking for Experiencein CRM, Digital campaign and content analysis, insights & reportingWorking knowledge of SQL, Tableau, Power BI, Qliksense, Python or RGood knowledge of excelExperience in marketing analytics, data analysis, or a similar role.Strong problem-solving skills and attention to detail.Good communication skills with ability to manage client-facing responsibilitiesAbility to work with and lead large globally networked and virtual teamsAbility to wrangle data to generate meaningful insights to answer key business questionsAbility and experience in storytelling with data and create a coherent story to answer business questionsStrong experience on storytelling using PowerPointAn understanding of Marketing KPIsCertification in Adobe/Google Analytics or data visualization toolsUnderstanding of technologies & principles required for implementation of AB Test Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shiftsAnalyze marketing data from various sources to identify key insights and trends. Transform data into actionable insights and recommendations to serve as valuable inputs for marketing strategies, campaign optimization, customer segmentation and data-driven business decisionsCreate and maintain regular reports and dashboards to track marketing KPIs and communicate performance to stakeholders.Monitor industry trends and competitor performance to identify opportunities in existing projects to cross-sell and expand delivery scopeUse data visualization tools to present insights in a clear and concise manner to both technical and non-technical stakeholders.Liaise with onshore and in-market analytics leads for project plan executionAnalyze trends in data to arrive at conclusions and ability to perform deep-dive analyses to study root cause for such trends Qualification Any Graduation

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Google Cloud Machine Learning Services Good to have skills : NAMinimum 12 year(s) of experience is required Educational Qualification : BTech Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your day will involve overseeing the application development process and ensuring seamless communication within the team and stakeholders. Roles & Responsibilities:- Expected to be an SME- Collaborate and manage the team to perform- Responsible for team decisions- Engage with multiple teams and contribute on key decisions- Expected to provide solutions to problems that apply across multiple teams- Lead the application design and development process- Ensure effective communication within the team and stakeholders- Provide guidance and mentorship to team members Professional & Technical Skills: - Must To Have Skills: Proficiency in Google Cloud Machine Learning Services- Strong understanding of cloud-based machine learning services- Experience in designing and implementing machine learning models on Google Cloud Platform- Knowledge of data preprocessing and feature engineering techniques- Hands-on experience with deploying machine learning models in production environments Additional Information:- The candidate should have a minimum of 12 years of experience in Google Cloud Machine Learning Services- This position is based at our Kolkata office- A BTech degree is required Qualification BTech

Develop optimization strategies that increase the company's search engine results Efficiently communicate with other marketing professionals to align goals Update content and website links for maximum optimization and search Required Candidate profile SEO,SEM,SMM,onpage off page , e commerce project

Position: Digital Lead Management Coordinator Job Description: The Digital Lead Management Coordinator is responsible for operations in support of digital lead management capabilities globally. This role supports business outcomes including customer expansion, demand creation and customer value @ scale through reach and scale across the digital ecosystem and digital enablement of the business. What You Will Be Doing Develop, run and maintain scalable processes to support the operations of our global lead management capabilities Provide expert technical, data and operational support in the set-up and management of lead sharing, processing, nurturing and distribution practices Analyze processes against performance to identify opportunity for continuous improvement. Support the identification, build and roll-out of new processes, operations and best practices that enable: Lead identification and qualification Automated nurturing Optimal assignment and movement of leads through the demand creation and sales pipeline Sales enablement through 360-degree view of and activation around customer behavioral signals Empowering marketing and sales to collaborate and align on common strategies and a unified approach Comprehensive analysis and measurement Continuous improvement and optimization of end-to-end process across teams, systems and platforms Introduce, train and support adoption of new processes and best practices across Marketing, Operations, IT, Engineering and Sales. Actively engage, collaborate and communicate as an essential member of a high performing global team. What We Are Looking For 5+ years of digital, marketing or sales experience, including specific experience with lead management and sales enablement process, tools and capabilities Demonstrated experience and knowledge of B2B sales processes, particularly in complex sales environment Analytical skills including the ability to analyze data and identify trends to inform improvement opportunities. Functional proficiency in and experience with marketing and sales enablement tools, technologies, and platforms - for example: web analytics tools (Adobe Customer Journey Analytics, Google Analytics), marketing automation (e.g. Eloqua), account-based marketing (e.g. Demandbase), and CRM (Salesforce). Experience working alongside both business and technical teams in the process of prioritizing, designing, delivering and optimizing operations that drive business value, enhance efficiency, and support long-term organizational goals. Clear and effective communicator with ability to simplify complex concepts Excellent collaboration skills working with internal and external stakeholders and across both business and technical teams. High degree of personal integrity; culturally sensitive & empathetic. What s In It for You At Arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That is why we offer competitive financial compensation, including various compensation plans, and a solid benefits package. Insurance Bonus Growth Opportunity And more! About Arrow Arrow Electronics, Inc. (NYSE: ARW), Arrow Electronics, Inc. (NYSE: ARW), an award-winning Fortune 154 and one of Fortune Magazine s Most Admired Companies. Arrow guides innovation forward for over 220,000 leading technology manufacturers and service providers. With 2024 sales of USD $27.9 billion, Arrow develops technology solutions that improve business and daily life. Our broad portfolio that spans the entire technology landscape helps customers create, make and manage forward-thinking products that make the benefits of technology accessible to as many people as possible. Learn more at www.arrow.com . Our strategic direction of guiding innovation forward is expressed as Five Years Out, a way of thinking about the tangible future to bridge the gap between whats possible and the practical technologies to make it happen. Learn more at https://www.fiveyearsout.com/ . For more job opportunities, please visit https://careers.arrow.com/us/en . Location: IN-KA-Bangalore, India Time Type: Full time Job Category: Business Support