Digital Marketing Specialist - Nagpur (WFO)

Orangebits Software Technologies

5 - 10 years

5 - 6 Lacs

Nagpur

Posted:5 days ago| Platform:

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Skills Required

Employee Branding Digital Marketing Social Media Marketing SEO Online Branding Digital Advertising Digital Campaigns Email Marketing Campaign Management

Work Mode

Work from Office

Job Type

Full Time

Job Description

Plan and execute
digital marketing campaigns
across platforms (social, email, search).
Manage and grow brand presence on
social media channels
(Facebook, Instagram, LinkedIn, etc.).
Design, run, and optimize
email marketing campaigns
(newsletters, promotions).
Perform
SEO audits
and implement on-page/off-page optimization strategies.
Analyze
campaign performance metrics
and generate reports.
Collaborate with content, design, and sales teams to align marketing goals.
Use tools to monitor
traffic, engagement, and conversions.

Must-Have Skills:

Social Media Marketing:
Strategy, content scheduling, paid ads
Email Marketing Tools:
Mailchimp, HubSpot, Sendinblue
SEO Tools & Skills:
Google Analytics, SEMrush, Ahrefs, Yoast SEO
Content Creation & Management:
Canva, WordPress, basic HTML
Analytics:
Google Analytics, Google Search Console, UTM tagging
Ad Platforms:
Meta Ads Manager, Google Ads
CRM & Automation:
HubSpot / Zoho / Salesforce (basic familiarity)

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