JOB RESPONSIBILITIES Ensure consistent achievement of the monthly primary sales targets as set at the beginning of each month, contributing to overall sales growth. Drive efforts to meet or exceed secondary sales targets on a monthly basis, ensuring that products are effectively distributed to retailers and consumers. Achieve the target number of unique outlets billed every month, with specific goals communicated before the month begins to increase market penetration. Maintain the agreed category mix in line with the Annual Operating Plan (AOP), ensuring that product categories are balanced as per strategic objectives. Facilitate the opening of new stores, meeting the monthly targets provided by the sales team to expand retail presence and market coverage. Keep product returns to vendors below or at 3% as per AOP standards, focusing on minimizing product returns through efficient sales and inventory management. Work towards meeting the target for Net AR Days, ensuring timely collections and optimizing the accounts receivable cycle in line with monthly targets. QUALIFICATION & SKILLS Bachelors degree in Business Administration, Marketing, or a related discipline. 5 to 10 years of proven experience as an Area Sales Manager within the FMCG sector or a similar category. LEADERSHIP SKILLS Proficient in team leadership and management Skilled in negotiation and influencing Strong decision-making capabilities Effective problem-solving aptitude DOMAIN EXPERTISE Expertise in sales planning and strategy development Strong relationship-building and stakeholder management Analytical mindset for performance tracking and improvement Experience in managing new store launches in alignment with business goals Ability to optimize product mix for balanced category performance Skilled in controlling RTV (Return to Vendor) rates and managing AR (Accounts Receivable) days to maintain financial stability

Job Title: Sales Officer Company: DeHaat (Honest Farms Division) Reporting to: Area Sales Manager Locations: Hyderabad, Bengaluru, Chennai, Kochi, Vizag About DeHaat: DeHaat is one of Indias fastest-growing Agri-Tech startups, offering AI-enabled, end-to-end agricultural solutions to farmers across the country. With a presence in 12 states, 11,000+ DeHaat Centers, and partnerships with over 500 FPOs, we are serving more than 1.8 million farmers. Our work has been recognized by NASSCOM, Forbes, ET, Niti Aayog, and the Bill & Melinda Gates Foundation. Job Purpose: The Sales Officer will play a key role in driving sales of DeHaat Honest Farms' pesticide-free products through efficient channel management, distributor onboarding, and retail expansion. This is a high-impact role focused on revenue generation, market share growth, and customer satisfaction. Key Responsibilities Achieve sales targets (primary and secondary) for your territory Identify, onboard, and manage distributors Monitor stockist inventory and optimize supply chain Drive performance of promoters and expand outlet reach Manage financial reconciliations, claims, and outstanding balances Ensure timely reporting via SFA tools Build and maintain strong relationships with trade partners Eligibility & Requirements Bachelors degree in Business, Marketing, or a related field 3-5 years of experience in FMCG sales (preferably General Trade) Proven ability to manage distributor and retail channels Proficiency in MS Office and reporting tools Skills Strong negotiation and communication skills Ability to analyze data and make strategic decisions Knowledge of FMCG sales dynamics and market trends Proactive, target-driven, and results-oriented mindset Why Join Us? Be a part of a purpose-driven team working to revolutionize Indian agriculture through innovation, sustainability, and technology.

About Us: DeHaat, a leading Agri-Tech startup, offers end-to-end solutions to India's farmers using AI technologies. With a presence in 12 states, 11,000+ DeHaat Centers, and 503 FPOs, we impact 1.8 million+ farmers. Our AI crop advisory covers 30+ crops in regional languages. Founded by top institute alumni, DeHaat is fully funded, achieving consecutive Great Place to Work certifications. Recognized by NASSCOM, Forbes, ET, Niti Aayog, and Bill Gates Foundation, our 13-year journey reflects impactful innovation in the agricultural sector As a Key Accounts Manager, you'll be responsible for managing and growing relationships with key accounts in the spices segment. You'll identify new business opportunities, negotiate contracts, and ensure customer satisfaction. Key Responsibilities: 1. Account Management: - Build and maintain strong relationships with key accounts in the spices segment. - Understand customer needs and provide tailored solutions. 2. Business Development: - Identify new business opportunities and pursue them to closure. - Develop and execute sales strategies to drive growth. 3. Contract Negotiation: - Negotiate contracts and agreements with key accounts. - Ensure contracts are aligned with company policies and goals. 4. Customer Satisfaction: - Ensure high levels of customer satisfaction and resolve issues promptly. - Collaborate with internal teams to deliver excellent customer service. Requirements: 1. 3+ years of experience in sales, marketing, or business development in the spices or FMCG industry. 2. Strong network and relationships with key accounts in the spices segment. 3. Excellent communication, negotiation, and relationship-building skills. 4. Ability to work in a fast paced environment and with cross-functional teams.

Key Responsibilities: Manage office supplies, assets, and facility-related needs Coordinate with vendors and service providers for timely deliveries and maintenance Support in scheduling meetings, managing calendars, and travel arrangements Maintain records, documentation, and file management (digital & physical) Assist in organizing office events and handling internal communication Ensure compliance with internal admin policies and procedures Requirements: 2+ years of experience in office administration or related roles Proficient in MS Office (Word, Excel, Outlook) and Google Workspace Strong organizational and multitasking skills Good communication skills (written and verbal) Ability to handle confidential information with integrity