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7.0 - 10.0 years
2 - 18 Lacs
Ahmedabad, Gujarat, India
On-site
Qualification -MBA Job Role & Responsibilities: Plan, execute, and optimize SALES-DRIVEN paid marketing campaigns across GOOGLE, META, and other digital platforms to drive customer acquisition and revenue growth. Manage campaigns across Search, Display, Video, Shopping, and Retargeting with a focus on maximizing ROAS. Handle end-to-end campaign management, including ad copy creation, keyword strategy, and bidding optimization. Continuously monitor and optimize campaigns for key metrics like ROAS, CPC, and CPA. Perform A/B testing for ad creatives, landing pages, and audience targeting to continually improve performance. Efficiently manage large-scale budgets to maximize results while meeting target KPIs. Analyze campaign performance and prepare detailed reports with actionable insights to improve ROI. Collaborate with cross-functional teams, including content, design, and product, to align campaigns with business goals. Ensure that campaigns align with user acquisition strategies for the app, integrating app-specific goals into overall performance marketing efforts. Leverage tools like Google Tag Manager (GTM) and Google Merchant Center (GMC) for advanced campaign tracking and product feed management. Stay updated on industry trends, algorithm changes, and new ad features to drive innovation in paid media campaigns.
Posted 3 days ago
4.0 - 8.0 years
2 - 18 Lacs
Ahmedabad, Gujarat, India
On-site
Job Role & Responsibilities: Plan, execute, and optimizeSALES-DRIVENpaid marketing campaigns acrossGOOGLE, META, and other digital platformsto drive customer acquisition and revenue growth. Manage campaigns across Search, Display, Video, Shopping, and Retargeting with a focus on maximizing ROAS. Handle end-to-end campaign management, including ad copy creation, keyword strategy, and bidding optimization. Continuously monitor and optimize campaigns for key metrics like ROAS, CPC, and CPA. PerformA/B testingfor ad creatives, landing pages, and audience targeting to continually improve performance. Efficiently managelarge-scale budgetsto maximize results while meeting target KPIs. Analyze campaign performance and prepare detailed reports with actionable insights to improve ROI. Collaborate with cross-functional teams, including content, design, and product, to align campaigns with business goals. Ensure that campaigns align with user acquisition strategies for the app, integratingapp-specific goalsinto overall performance marketing efforts. Leverage tools likeGoogle Tag Manager (GTM)andGoogle Merchant Center (GMC)for advanced campaign tracking and product feed management. Stay updated on industry trends, algorithm changes, and new ad features to drive innovation in paid media campaigns.
Posted 3 days ago
2.0 - 5.0 years
3 - 5 Lacs
Delhi, India
On-site
Responsibilities Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, retargeting ads, and display advertising campaigns Design, build and maintain our social media presence Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Collaborate with internal teams to create landing pages and optimize the user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints. Instrument conversion points and optimize user funnels Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate. Requirements Degree in marketing or a related field Proven working experience in digital marketing Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Experience in optimizing landing pages and user funnels Experience with A/B and multivariate experiments Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) Working knowledge of ad serving tools Experience in setting up and optimizing Google Adwords campaigns Minimum Work Experience: 2-6 Years Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement.
Posted 1 week ago
1.0 - 2.0 years
1 - 3 Lacs
Hyderabad
Work from Office
Job Summary We are looking for a passionate and experienced Digital Marketing Trainer to join our team. You will be responsible for delivering high-quality training in various digital marketing domains, mentoring students or professionals, and ensuring their career readiness through hands-on learning. Key Responsibilities Deliver in-depth training sessions on: SEO, SEM (Google Ads), SMM Email Marketing, Affiliate Marketing Google Analytics & Tag Manager Content Marketing, Influencer Marketing Mobile and Video Marketing Create and update training materials, modules, and assignments. Conduct live projects, case studies, and real-time campaign simulations. Stay updated with industry trends, tools, and certifications. Assess learner progress and provide constructive feedback. Support learners in certification prep (Google, HubSpot, Meta). Manage doubt-clearing sessions, quizzes, and mock interviews (if applicable). Collaborate with the curriculum team for course updates. Required Skills and Qualifications Bachelors degree in Marketing, Business, or related field. 2+ years of hands-on experience in digital marketing campaigns. Proven experience in teaching or training (classroom or online). Strong knowledge of digital tools: Google Ads, Analytics, Meta Business Suite, SEO tools, etc. Excellent communication, presentation, and mentoring skills. Google, HubSpot, or Meta certifications preferred.
Posted 2 weeks ago
3.0 - 5.0 years
4 - 7 Lacs
Noida
Work from Office
Job Description: We are seeking a talented and experienced Meta Ads Specialist to join our marketing team. As a Meta Ads Specialist, you will play a critical role in creating and executing successful Meta advertising campaigns to drive brand awareness, engagement, and conversions. If you have a passion for digital marketing , a proven track record of managing successful Meta ad campaigns, and the ability to analyze data to optimize results,we want to hear from you. Responsibilities : Develop and implement Meta advertising strategies to achieve business goals and objectives. Create and manage Meta ad campaigns, including ad copywriting, creative design, targeting, and bidding strategies. Monitor and optimize ad performance regularly to maximize ROI and achieve KPIs. Conduct A/B testing to identify the most effective ad creatives and audience segments. Stay updated with the latest Meta advertising trends and best practices. Collaborate with the marketing team to align Meta ad campaigns with overall marketing strategies. Generate reports and provide insights on campaign performance to key stakeholders. Manage ad budgets effectively to ensure cost-efficient advertising spend. Trouble shoot and resolve any ad campaign issues or discrepancies. Keep up-to-date with Meta's advertising policies and ensure compliance. Requirements : Bachelor's degree in marketing, advertising, or are later field preferred. Minimum of 3 years of experience in managing Metaadvertising campaigns. Proficiency in Facebook Ads Manager and other relevant digital marketing tools. Strong analytical skills and the ability to interpret data to make data-driven decisions. Excellent communication and copy writing skills. Creative thinking and the ability to create compelling creatives. Strong knowledge of SEO and SEM. A results-oriented mindset and a drive to meet and exceed KPIs. Detail-oriented with strong organizational skills. Ability to work independently and in a collaborative team environment. Why Join Us? Work on large-scale campaigns for top real estate clients. Join a growing team at the forefront of digital marketing innovation. Competitive salary, bonuses, and opportunities for career advancement. Benefits: Competitive salary package. Opportunity to work with a talented and supportive team. Continuous learning and professional development opportunities. Dynamic and fast-paced work environment.
Posted 3 weeks ago
1.0 - 6.0 years
15 - 20 Lacs
Mumbai, Mumbai Suburban, Mumbai (All Areas)
Work from Office
Key Responsibilities: Lead end-to-end product lifecycle for GNCs digital & physical products. Conduct user research and engage stakeholders to define product requirements. Collaborate with UX designers on wireframes, prototypes, specs. Convert business goals into actionable product features and roadmaps. Own KPIs related to engagement, retention, and product growth. Ensure cross-platform integration (Android, iOS, web). Coordinate across marketing, sales, engineering, support, and operations . Maintain customer-centric approach focusing on B2C user behavior. Stay updated with industry trends and competitors. Skills & Competencies: 2–5 years of experience in B2C internet/product environment (startup experience preferred). Strong business acumen and product scaling knowledge. Excellent strategic, analytical , and communication skills. Hands-on execution ability in dynamic environments. Familiarity with mobile ecosystems (iOS & Android). Ability to lead cross-functional teams effectively.
Posted 3 weeks ago
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