Jobs

Interviews
Job Alerts
Tools

Upskill and Grow with AI

Mock Interview Practice interviews in realistic simulations

Coding Practice Improve your coding skills with challenges

Certification Earn certifications to validate your skills

AI Learning Get trained with AI expert sessions

Career Path AI insights for smarter career decisions

AI Job Match Score AI-Powered Job Match Against Your Resume and Optimize Your Resume

Career Tools and Resources

Resume Builder Build Professional Resume with Ease

ATS Friendliness Check Check Resume Friendliness for Applicant Tracking Systems

Auto Apply Apply to hundreds of jobs on any platform effortlessly

Co-Pilot (Chrome Extension) Your AI Assistant for Seamless Browsing Efficiency

Interview Questions Streamline interviews with ready-to-use questions

Salaries Discover market-driven salary insights across skillsets and geographies

Companies Explore leading companies actively hiring talent
For Employers

Jobs

Interviews

Home
>
Jobs in Bengaluru
>
Freshworks
>
Content Manager

Content Manager

Freshworks

10 - 12 years

25 - 30 Lacs

Bengaluru

Posted:1 day ago| Platform:

Apply

Skills Required

Campaign planning Content strategy Lead generation B2B Email marketing Field marketing Marketing support content lead content marketing Content development

Work Mode

Work from Office

Job Type

Full Time

Job Description

About the Role

We re looking for a seasoned Senior Content Strategist to join our high-performing Demand Generation team. In this role, you ll lead the development of strategic, full-funnel content that fuels pipeline growth across global campaigns, lifecycle programs, digital ads, and field events. You ll be the go-to expert for shaping narratives, writing compelling assets, and optimizing performance across multiple channels, right from LinkedIn ads to nurture emails to keynote decks.

This role sits at the intersection of content strategy and execution, ideal for someone who combines strong storytelling chops with a deep understanding of marketing goals, buyer journeys, and campaign planning.

Key Responsibilities

Campaign Content Strategy & Execution
Lead content development for integrated campaigns across the funnel ebooks, guides, landing pages, nurture emails, and paid ads. Ensure messaging aligns with campaign goals, personas, and sales plays.
Event Content Leadership
Own content creation for key events and webinars including abstracts, speaker decks, landing pages, booth messaging, and follow-up nurtures. Collaborate closely with field and partner marketing teams to tailor content for each event format and audience.
Digital & Email Marketing Support
Write engaging, conversion-optimized content for email campaigns, LinkedIn ads, and conversational ads. Partner with the digital and lifecycle teams to ensure alignment across paid and owned channels.
Cross-Functional Collaboration
Serve as a content lead for campaign pods, working closely with PMM, Campaigns, Digital, Brand, Partner and Field Marketing teams. Translate campaign strategy into compelling narratives that resonate with our target audience.

Qualifications

10-12 years of experience in B2B content marketing, preferably in SaaS or tech
Proven ability to craft high-impact content across formats: long-form, email, ad copy, decks, et

More Jobs at Freshworks

Lead Software Engineer - Test

Chennai, Tamil Nadu, India

Experience: Not specified

Salary: Not disclosed

Senior Business Analyst

Chennai, Tamil Nadu, India

4 - 7 yrs

Salary: Not disclosed

Document Prep

Chennai, Tamil Nadu

Experience: Not specified

INR 0 - 0 Lacs

Lead - Integrated Marketing

Chennai, Tamil Nadu, India

5 - 8 yrs

Salary: Not disclosed

Specialist - Customer Success

Chennai, Tamil Nadu, India

2 - 5 yrs

Salary: Not disclosed

Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now

Freshworks

Software / SaaS

Chennai

Login to

Please Verify Your Phone or Email

Confirm Action

Search

Profile

Upskill and Grow with AI

Content Manager