1 - 3 years
20 - 25 Lacs
Posted:1 week ago|
Platform:
Work from Office
Full Time
We are looking for a hands-on, creative, detail-oriented, analytical, and highly-motivated account manager to help scale our growing advertising business. You will work with the sales team and other Amazon business partners to manage media campaigns, ensure strong campaign performance and deliver positive return on investment for our emerging and growing advertisers. Own the end to end planning and execution of aligned advertising strategy and become the face of Amazon Ads for the advertisers. Build solid relationships with advertisers and agency stakeholders, displaying a dedication to delivering first-class service and advertising solutions. Analyze campaign performance against key metrics to identify, recommend, and implement optimizations to increase efficiency, drive high renewal rate and meet advertisers KPIs. Keep regular track of defect metrics (like high ACoS/high CPCs) and ensure a timely nudge to advertiser for course-correction. Monitor and communicate campaign progress to the advertiser through regular, in-depth activity reports and insights, using this knowledge as a basis for future campaigns. Track the Ad Revenue goals for the set of advertisers being managed and deploy different ad-product strategies to exceed goals/cover for gap to goal in case needed. Leverage our suite of rich data, targeting and product channels to collaborate with the other teams in the development of tailored solutions that meet clients goals. Conduct to quarterly performance reviews with advertisers along with the program manager and business development manager. Drive operational excellence to ensure SLA adherence and client satisfaction Proven experience (1-3 years) in ad operations, online marketing or programmatic advertising 2+ years working in an external client facing environment Bachelors degree; emphasis in Marketing, Economics or Business preferred Strong Excel and PowerPoint skills Creative and strategic vision to build value proposition for clients and property Strong analytical skills as well as experience in applying those skills in the advertising domain Ability to work cross-functionally and with a wide range of employees Ability to analyze internal and external campaign metrics to assess performance drivers, identify insights Sound judgment and flexibility in balancing program requirements, tight deadlines, and keeping people and projects moving on schedule Media planning story-telling capabilities MBA or other related masters degree Professional experience in online advertising client facing roles (account or campaign management) Experience in e-commerce, advertising or any other digital marketing field
Amazon
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