3 Campaign Performance Jobs

About us: RRD GO Creative, with more than three decades of expertise in business communications, marketing solutions, and digital productivity solutions, we successfully help reimagine customer experiences for companies. Our three pillars of Global Brand Solutions, Smart Work Solutions, and Technology & Innovation Services transform the way businesses work for customers, building strong brand loyalty. Our 8,000 experts in 42 locations work across various industries to co-create a future-ready business landscape. We adopt a consultative approach to digitizing every aspect of the Customer Journey so you can effectively translate a strategic vision of expansion and efficiency into a superior Customer Experience. We help you effectively address customer needs so you can make Customer Experience your competitive differentiator. We're currently seeking a Business Analyst for Creative Communications team to join in Chennai Job Responsibilities: Analyze digital marketing campaign performance across multiple platforms (social, display, search, programmatic, etc.) Interpret data to provide actionable insights and support decision-making Collaborate with account managers, digital strategists, and operations teams to define and measure KPIs relating to campaigns in both pre-sale and post-sale stages Prepare detailed reports and dashboards that track campaign outcomes and ROI Identify opportunities for process improvements and automation Assist in scoping, planning, and evaluating new digital tools or platforms and their impact on business strategies and implications in creating and sustaining a competitive advantage Qualifications: Graduate in any discipline 2+ years of experience as a Business Analyst in a digital or marketing environment Solid understanding of digital advertising metrics and tools (Google Analytics, Meta Business Suite, Data Studio, etc.) Strong analytical and problem-solving skills Proficient in Excel/Google Sheets and data visualization tools (Power BI, Tableau, etc.) Excellent written and verbal communication skills Experience working with global clients or in a digital agency is an advantage Experience using Atlassian Cloud (JIRA), Atlassian Cloud (Confluence), Sharepoint, Genesis, Flight Ops, Grafana, DCM/DV360, and Jupyter Work Set-up: Onsite Work Shift : Employees may be assigned to fixed or shifting work schedules, to be set / changed by Management, whenever needed, depending on business requirements.

About the Role We are looking for someone to join our dynamic team. If you're looking to gain hands-on experience in the world of digital marketing and are eager to learn about various online advertising platforms, this is the perfect opportunity to kickstart your career! Here, you will assist in managing campaigns, and analyzing performance while gaining exposure to the latest digital marketing trends and tools. The charter for this role will include: Assisting in the creation, management, and optimization of digital advertising campaigns on platforms like Google Ads and Facebook Ads. Supporting the team with daily monitoring and reporting on campaign performance (e.g., keyword performance, creative effectiveness). Assisting in the preparation of data analysis reports to track campaign success and identify areas for improvement. Conducting basic keyword research and helping to refine targeting strategies for campaigns. Helping the creative team with content creation, ad copywriting, and ensuring ads align with overall marketing strategies. Assisting in A/B testing for ads and landing pages to improve campaign results. Ideal Persona would: Currently pursuing or recently completed a bachelors degree in Marketing, Business, Communications, or a related field. Have a strong interest in digital marketing, with a willingness to learn and grow within the industry along with certifications and prior experience of 3-6 months, which is a plus. Be familiar with platforms like Google Ads, Facebook Ads, and basic social media marketing. Have a basic understanding of digital marketing concepts such as SEO, SEM, and paid media. Be proficient in Microsoft Office tools, especially Excel (basic knowledge of Pivot Tables and VLOOKUP is a plus). Possess excellent written and verbal communication skills. Be a team player with strong attention to detail and the ability to work in a fast-paced environment.

Dear Candidates !!! We're on the lookout for an extremely self-driven PPC Specialist to join our Growth Team. Although we have learned that the number of years of experience is not a reliable indicator of the person's skill or productivity, we believe someone with 2-7 years of experience would be best suited to adapt quickly to our challenging requirements and pace. If this sounds interesting to you, please continue reading. "Continuous Learning" is part of our company culture and we'll expect you to grow 10x in a year's time. There's a good chance this might end up as one of your most challenging and fulfilling gigs so far. From our side, we'll be sure to give you all the space and freedom you'd need to do the best work of your life. Your role : Develop, implement, and optimize PPC campaigns across platforms like Google Ads, Bing, and social media. Conduct keyword research, competitive analysis, and target audience identification. Create compelling ad copy and relevant landing pages to drive conversions. Monitor campaign performance, manage budgets, and adjust bids to achieve target ROI. Generate regular reports on campaign performance and provide insights and recommendations. Stay up-to-date with industry trends and changes in PPC best practices. Skills required : Good communication skills in English and one regional language ( Malayalam). Should be proficient in handling tools such as Facebook Ads, Google Ads, Google Tag Manager, Microsoft Clarity, and Google Ads, Google Analytics, and have basic knowledge of WordPress and Excel. Proven experience as a PPC Specialist or in a similar role. Proficient in data analysis and performance/operation metrics. Excellent understanding of search engine marketing (SEM) and account management. Strong analytical skills with attention to detail. Certification in Google Ads is a plus. Creating campaign strategies & Fast execution. EdTech experience is a plus. The above list is for a very basic understanding of what we do. But at the end of the day, we need you to go to any extent to make sure our users love the things we build for them. It's completely fine if you don't know how something is done; all we care about is that you have the right attitude to roll up your sleeves, get your hands dirty, experiment, and then figure it out yourself.