Brand Manager - Derma

Job Summary

Roles & Responsibilities

Educational Qualification:

• Science/Pharma/Medical Graduate, preferably with an MBA in Marketing
• Additional certifications in Brand Management or Digital Marketing are advantageous

Minimum Work Experience:

• 4-5 years of experience in Sales & Marketing, with a focus on:
• New Product launches
• Brand Management
• Competitive benchmarking
• Communication skills
• Experience in the pharmaceutical industry is highly preferred
• Proven track record of successful product launches and brand growth

Skills & Attributes:

Technical Skills:

• In-depth understanding of the pharmaceutical industry and its regulatory environment
• Ability to interpret market data and gain marketing insights from various resources
• Basic understanding of anatomy and physiology
• Proficiency in analyzing market trends, competitor activities, and customer needs within the generics market
• Strong problem-solving skills to address regulatory challenges, market access issues, and product-related obstacles
• Expertise in digital marketing strategies and social media management for brand promotion
• Proficiency in data analytics tools and marketing automation software
• Knowledge of project management methodologies

Behavioural Skills:

• Excellent communication and presentation skills, both written and verbal
• Strong collaborator with the ability to work effectively in cross-functional teams
• Adept at building and leveraging relationships with key stakeholders, including KOLs
• Adaptability and change management skills to thrive in a dynamic industry
• Creative thinking and innovative approach to brand management
• Strong analytical skills with the ability to translate data into actionable insights
• Leadership qualities with the capacity to mentor junior team members
• Time management and organisational skills to handle multiple projects simultaneously
• Customer-centric mindset with a focus on delivering value to end-users

Additional Requirements:

• Willingness to travel for market research, KOL meetings, and industry events
• Fluency in English; knowledge of additional languages is a plus
• Proficiency in Microsoft Office suite and marketing-specific software