Assistant Manager

Job Description

The CoinDCX Journey: Building tomorrow, todayAt CoinDCX, we believe CHANGE STARTS TOGETHER You are the driving force that will help us make Web3 accessible to all In the last six years, we have skyrocketed from being India s first crypto unicorn to carrying a community of over 125 million with us To continue maximising the adoption and acceleration of Web3, we are now focused on developing cutting-edge products, addressing accessibility and security challenges, and bridging the gap between people and Web3 technologies While we go ahead and keep dominating the Web3 world, we would like to HODL you on our team! Join our team of passionate innovators who are breaking barriers and building the future of Web3 Together, we will make the complex simple, the inaccessible accessible, and the impossible possible Boost your innovation to an ALL TIME HIGH with us!Inside CoinDCX s Growth and Marketing TeamOur Marketing team drives brand awareness and user engagement through creative campaigns and strategic initiatives We re passionate about building a strong brand presence in the competitive blockchain space If you re a marketer who loves pushing creative boundaries, join us in making CoinDCX a leader in the Web3 world We are looking for an Assistant Manager - Consumer Insights & UX Research, a high-impact role focused on driving deep customer understanding to influence product, marketing, and growth decisions This role is ideal for a mixed-methods researcher with strong quantitative skills, who is equally comfortable with qualitative techniques and user outreach You ll be responsible for gathering and translating customer insights into strategic, actionable recommendations by partnering closely with cross-functional teams You ll also play a key role in setting up agile, in-house research capabilities to reduce dependency on external vendors and improve turnaround time The position will report to Associate Director - Consumer Insights & UX Research You need to be a HODLer of these 3-4 years of hands-on experience in UX research, consumer insights, or market research roles-preferably in e-commerce, fintech, or consumer tech environments A mix of agency and in-house experience is ideal, though strong agency-only profiles can also be considered Proven expertise in managing a wide spectrum of quantitative and qualitative research methodologies Exceptional analytical capabilities with a demonstrated ability to translate data into actionable strategies and decisions Proficiency in synthesising data from various sources to construct cohesive narratives that drive strategic outcomes A strategic thinker with excellent communication and presentation skills, capable of influencing stakeholders at all levels Excellent project management skills: ability to manage multiple projects within deadlines; delivering actionable insights within strict timelines A keen sense of ownership, speedy execution and resourcefulness Keen interest in equity/ crypto and familiarity with investing and trading concepts will be a big plus You will be mining through these tasks Ensure the customer voice is central to all product and marketing decisions by leading both quantitative and qualitative research initiatives, converting findings into actionable insights Manage relationships with external research vendors where needed, but proactively build internal, quick-turn research systems to improve agility and reduce dependency Design and execute a range of research studies, both strategic and tactical - including brand tracking, U&A, concept tests, usability testing, IDIs, etc Converting business problems into customer-level problems, thereby generating insights to provide customer solutions aimed at growing acquisition, trading frequency, retention and loyalty Reach out to customers across various lifecycle stages (onboarding, active users, churned, etc ) via phone calls, surveys, and other channels to understand their experiences, motivations, and pain points Champion insights by connecting them to product and business opportunities, and influencing decision-making across teams Understand the ethos and proposition of crypto brands, monitor brand health via Brand Tracking, evaluate communication efficiency and effectiveness Are you the one? Our missing block You are knowledge-hungry when it comes to VDA and Web3, always eager to dive deeper and stay ahead in this evolving space The world of Web3 and VDA excites you, fuelling your curiosity and driving you to explore new opportunities within this dynamic landscape You act like an owner, constantly striving for excellence, impact, and tangible results in everything you do You embrace a We over Me mindset, growing individually while fostering the growth of those around you Change is your catalyst, igniting your passion to build and innovate You think outside the box, unbound by limitations or doubt, always pushing the boundaries of what s possible Perks That Empower YouOur benefits are designed to make a lasting impact on your life, giving you the freedom to create a work-life balance that truly suits you Design Your Own Benefit: Tailor your perk package to fit your unique needs Whether you re eyeing a new gadget or welcoming a furry friend into your life, our flexible benefits ensure that you can prioritise what matters most to you Unlimited Wellness Leaves: We believe in the power of well-being Take the time you need to recharge, knowing that your health is our priority With unlimited wellness leaves, you can return refreshed, ready to build and grow Mental Wellness Support: Your mental health is as important as your professional growth Benefit from access to health experts, free counseling sessions, monthly wellness workshops, and regular team outings, all designed to help you stay balanced and connected Bi-Weekly Learning Sessions: These sessions are more than just updates they re opportunities to fuel your growth Stay ahead with the latest industry knowledge, sharpen your skills, and accelerate your career in an ever-evolving landscape