Assistant General Manager (AGM) - Marketing, Admissions, and Business

Job Description

Role & responsibilities Key Responsibilities: 1. Marketing and Admissions: - Develop and implement marketing strategies to increase admissions and promote the school's brand - Manage and execute admissions processes, including inquiry handling, counseling, and enrollment - Analyze market trends and competitor activity to identify opportunities for growth 2. Business Development: - Identify and pursue opportunities for expanding branches and increasing market share - Conduct feasibility studies and market research to determine viability of new locations - Develop business plans and proposals for new branch expansions 3. Brand Promotion: - Develop and implement brand promotion strategies to increase visibility and reputation - Manage social media, advertising, and other marketing channels to reach target audiences - Collaborate with internal stakeholders to ensure consistent branding and messaging 4. Team Management: - Lead and manage a team of marketing and admissions professionals - Provide training, guidance, and support to team members to ensure achievement of targets - Foster a culture of innovation, creativity, and customer-centricity 5. Performance Monitoring: - Monitor and analyze key performance indicators (KPIs) to track progress and identify areas for improvement - Develop and implement strategies to improve admissions, marketing, and business development outcomes Head of the Institution: Responsible for both Academic and Non Academic Performance of the Branches that are being handled. Expansions : Identify the location and site for new branches, Market Survey, negotiate with the Landlord and the Management, Getting the building constructed, lesioning with concerned Departments for required approvals. Recruitments : Identify the best faculty in the market and recruit the required to team for the branch. Infrastructure : Responsible for providing the all necessary facilities that are required for a School set up as demanded by the CBSE. Fee Collection : Ensures the fee collection as done as mandated by the Management Transport: supports the Parents and Principal with required transport system for the students. Preferred candidate profile 1. Education: MBA in Marketing, Business Administration, or related field 2. Experience: Minimum 5-7 years of experience in marketing, sales, and business development, preferably in the education sector 3. Skills: - Strong marketing, sales, and business development skills - Excellent communication, interpersonal, and leadership skills - Ability to work under pressure and manage multiple tasks - Strong analytical and problem-solving skills Please share your CV kiranmai.g@narayanagroup.com Ph. Number 7337326577