Assistant Communications Strategist Executive

3 - 6 years

4 - 8 Lacs

Posted:13 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Brand Communication-Strong copywriting, storytelling, and messaging architecture.
Strategic Translation-Ability to convert strategic direction into impactful brand narratives.
Quality Focus-Detail-oriented eye for verbal and visual brand consistency.
Cross-functional-Collaboration effective coordination between brand and creative functions.
Time Management- Structured workflow planning and deadline discipline.
Research Awareness-Contextual knowledge of category dynamics and content landscape


1. Brand & Communication Strategy Development with Quality Stewardship
  • Co-develop brand positioning, communication frameworks, and content strategies in alignment with the brand vision.
  • Own the translation of strategy into creative briefs, messaging guidelines, and storytelling structures.
  • Review all communication assets verbal and visual for alignment, consistency, tone, accuracy, and strategic intent before deployment.
  • Act as the final filter for quality assurance, ensuring every brand output meets high creative and strategic standards.

2. Cross-functional Collaboration
  • Work closely with the brand team to shape communication that reflects strategic objectives.
  • Act as a bridge between the brand strategy and the creative execution process.
  • Deliver clear, structured briefs and provide continuous feedback to ensure the creative output meets strategic and brand goals.

3. Consistency Across Touchpoints
  • Ensure the brand s messaging and visual identity remain consistent across all touchpoints digital, print, social, spatial, and more.
  • Conduct internal QA checks across design and content to verify tonal, visual, and brand accuracy.
  • Maintain and enforce brand guidelines during asset development and rollout.

4. Communication Performance Monitoring
  • Track the effectiveness of communication initiatives and campaign performance.
  • Analyse engagement and outcome data to refine messaging and execution strategies.
  • Document learnings post-campaign to guide future brand communication improvements.

5. Research
  • Conduct research on category trends, audience preferences, and communication formats.
  • Integrate relevant observations and benchmarks to strengthen communication output and creative direction.

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