2 Adobe Aep Jobs

Outpace Consulting Services is seeking a dynamic Marketing Analytics professional to join a leading ITES company. In this role, you'll be instrumental in collecting, analyzing, and deriving valuable insights from marketing data across various sources to optimize business objectives. You'll drive strategic direction for data-driven marketing, focusing on process improvements, system implementations, and leveraging customer data platforms (CDPs) to maximize budget, enhance customer connections, and ultimately grow revenue. Key Responsibilities: Process & System Transformation: Drive process improvements, transformations, and system implementations, bringing specialized training and/or progressively responsible work experience in these areas (minimum 3 years). CDP Expertise & Implementation: Utilize extensive experience with Customer Data Platforms (CDPs) like Adobe Experience Platform (RTCDP) or similar products. Demonstrate a proven track record of successfully managing CDP implementations/management and delivering capabilities that foster business growth. Data Architecture & Modeling: Showcase work experience in data architecture and data modeling, preferably with experience across CDP, CRM, paid media, social, and offline data. Customer 360 View: Possess an enhanced understanding of customer profile segmentation and experience in creating a 360-degree view of customers in CDP for advanced analytical processing and decision-making. Data-Driven Marketing: Ensure an enhanced understanding of data-driven marketing, analytics, and the relevance/usage of real-time event data and associated attributes. Strategic Direction & Execution: Set strategic direction and drive execution through effective collaboration with cross-functional teams. Technology Ownership: Own Adobe AEP (or similar CDP) and drive proactive platform ownership, aligning it directly with daily marketing tactics. Collaborate closely with other digital marketing teams to develop capabilities and manage the technology roadmap. Marketing Automation & CRM: Demonstrate familiarity and hands-on expertise in implementing/administering CRM and Marketing Automation platforms (e.g., Salesforce Sales Cloud, Salesforce Marketing Cloud) and associated technologies. Identity Resolution: Possess an enhanced understanding of identity resolution components and enabling technology (e.g., profile merge rules, identity graph, identity service provider). Audience-Based Strategy: Work with audience-based digital marketing strategy, gained either at an agency or brand. Project Management: Drive project management through a full lifecycle, including prioritizing, sequencing, executing, and delivering projects on time and within budget. Business Translation: Translate business requirements and objectives into effective segmentation strategies and audience-building logic. Collaboration & Optimization: Collaborate with the Insights team to refine and optimize measurement processes. Work with Marketing leadership to evolve the use of data within the marketing function to enable real-time client responses and reduce redundancy. Required Qualifications: Experience: Minimum 6+ years of experience in Marketing Analytics. Minimum 3 years of specialized training focused on process improvements or transformations. Working experience with audience-based digital marketing strategy (at an agency or brand). Demonstrating work experience in data architecture and data modeling . Having oversight of CDP technology solutions . Education: Any Graduate. To Apply: WhatsApp Hi to +91 9151555419 . Then, follow these steps: Click on the Start option to Apply and fill your details. Select the location as Other (to get multiple location options). Type: Job Code #515 for Bangalore.

Job Category Customer Success Job Details About Salesforce We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too - driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you've come to the right place. The Data Excellence Data Architect is a demonstrated expert in technical and/or functional aspects of customer and partner engagements that lead to the successful delivery of data management projects. The Data Architect plays a critical role for setting customers up for success by prescriptively helping to shape and then execute in the Salesforce data space. This role also provides subject matter expertise related to the data management solutions and ensures successful project delivery. This includes helping identify and proactively manage risk areas, and ensuring issues are seen through to complete resolution as it relates to implementations. Will have the ability to configure and drive solutions to meet the customer's business and technical requirements. Additionally, this role will include helping align on the development of client-specific implementation proposals, SOWs, and staffing plans, engaging with SMEs across the organization to gain consensus on an acceptable proposal, developing best practices within the data excellence community, developing of shared assets. Responsibilities Serve as the Subject Matter Expert for Salesforce data excellence practice Recognized as a valuable and trusted advisor by our customers and other members of Salesforce community and continue to build a reputation for excellence in professional services Lead development of multi-year Data platform capabilities roadmaps for internal business units like Marketing, Sales, Services, and Finance. Facilitate enterprise information & data strategy development, opportunity identification, business cases, technology adoption opportunities, operating model development, and innovation opportunities. Maximize value derived from data & analytics by leveraging data assets through data exploitation, envisioning data-enabled strategies as well as enabling business outcomes through analytics, data & analytics governance, and enterprise information policy. Translating business requirements into technical specifications, including data streams, integrations, transformations, databases, and data warehouses Defining the data architecture framework, standards and principles, including modeling, metadata, security, reference data such as product codes and client categories, and master data such as clients, vendors, materials, and employees Defining data flows, i.e., which parts of the organization generate data, which require data to function, how data flows are managed, and how data changes in transition Design and implement effective data solutions and models to store and retrieve data from different data sources Prepare accurate dataset, architecture, and identity mapping design for execution and management purposes. Examine and identify data structural necessities by evaluating client operations, applications, and programming. Research and properly evaluate new sources of information and new technologies to determine possible solutions and limitations in reliability or usability Assess data implementation procedures to ensure they comply with internal and external regulations. Lead or participate in the architecture governance, compliance, and security activities (architectural reviews, technology sourcing) to ensure technology solutions are consistent with the target state architecture. Partner with stakeholders early in the project lifecycle to identify business, information, technical, and security architecture issues and act as a strategic consultant throughout the technology lifecycle. Oversee the migration of data from legacy systems to new solutions. Preferred Qualifications and Skills: BA/BS degree or foreign equivalent Overall 10+ years of experience in Marketing data & Data management space. Minimum 1 year of hands-on full lifecycle CDP implementation experience on platforms like Salesforce CDP(formerly 360 Audiences), Tealium AudienceStream, Adobe AEP, Segment, Arm Treasure Data, BlueShift, SessionM, RedPoint, etc. 5+ years of experience with data management, data transformation, ETL, preferably using cloud-based tools/infrastructure Experience with Data architecture (ideally with marketing data) using batch and/or real-time ingestion Relevant Salesforce experience in Sales & Service Cloud as well as Marketing Cloud, related certifications is a plus (Marketing Cloud Consultant, Administrator, Advanced Administrator, Service Cloud Consultant, Sales Cloud Consultant, etc.) Experience with Technologies and Processes for Marketing, Personalization, and Data Orchestration. Experience with master data management (MDM), data governance, data security, data quality and related tools desired. Demonstrate deep data integration and/or migration experience with Salesforce.com and other cloud-enabled tools Demonstrate expertise in complex SQL statements and RDBMS systems such as Oracle, Microsoft SQL Server, PostGres Demonstrate experience with complex coding through ETL tools such as Informatica, SSIS, Pentaho, and Talend Knowledge of Data Governance and Data Privacy concepts and regulations a plus Required Skills Ability to work independently and be a self-starter Comfort and ability to learn new technologies quickly & thoroughly Specializes in gathering and analyzing information related to data integration, subscriber management, and identify resolution Excellent analytical & problem-solving skills Demonstrated ability to influence a group audience, facilitate solutions and lead discussions such as implementation methodology, Road-mapping, Enterprise Transformation strategy, and executive-level requirement gathering sessions Travel to client site (up to 50%) Accommodations If you require assistance due to a disability applying for open positions please submit a request via this . Posting Statement Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.