Posted:1 week ago|
Platform:
Work from Office
Full Time
As a Campaign Quality Analyst, you are responsible for testing and validating workflow along with creatives as per project guidelines. Your primary responsibilities include: Prepare campaign performance diagnostics to develop actionable tactical insights. Perform peer review and quality assurance/control steps to ensure the quality of the delivered target audience. Validate the workflow against Campaign requirements. Test the waterfall and validate it with a database. Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Graduate with a minimum 3 years of experience in Unica Campaign Automation Tool Experience in Campaign Testing Methodology Expertise in SQL and other testing tools Excellent communication skills Preferred technical and professional experience Exposure to multiple marketing platforms for campaign management operations. Hands-on experience in data segmentation to generate target audience. Skilled in all required email testing before deployment such as multivariate Ambitious individual who can work under their direction towards agreed targets/goals.
IBM
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