Social Media Manager

3 - 5 years

4 - 7 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Responsibilities:

  • Develop, implement, and manage social media strategy aligned with business goals.
  • Create and curate engaging content for platforms including Instagram, Facebook, Pinterest, YouTube, and LinkedIn.
  • Collaborate with the design and marketing team to plan monthly content calendars and campaigns.
  • Run paid advertising campaigns on Facebook, Instagram, and Google Ads.
  • Monitor, analyze, and report on performance metrics (engagement, reach, followers, ROI).
  • Respond to comments, DMs, and customer queries in a timely and professional manner.
  • Collaborate with influencers and brand ambassadors for promotions and collaborations.
  • Track competitors and market trends to identify new growth opportunities.

Requirements:

  • Bachelors degree in Marketing, Communications, or related field.
  • Proven experience (3+ years) as a Social Media Manager or similar role, preferably in fashion or lifestyle industry.
  • Strong copywriting, visual storytelling, and content creation skills.
  • Proficiency in tools like Canva, Adobe Creative Suite, Meta Ads Manager.
  • Excellent communication, time-management, and organizational skills.

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