Social Media Executive / Manager - Digital

Expertiz

3 - 8 years

5 - 9 Lacs

Bengaluru

Posted:3 weeks ago| Platform:

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Skills Required

pinterest instagram twitter social media marketing seo digital marketing seo analysis ppc google adwords linkedin marketing promotions online marketing campaigns smo search engine marketing google analytics sem content marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

Responsibilities:

Search

Identifying and executing opportunities to improve our clients search rank
Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
Manage organic search engine performance and goal setting based on-site impressions, click through rates, traffic, and conversions.
Stay up-to-date with the latest trends and changes with SEO and major search engines.
Conversant with latest SEO tools & tricks

Social

Grow our followers, engage and retain them, and help convert them into leads, customers, and active fans and promoters of our company / clients.
You should have command of best practices and trends in social media marketing, enjoy being creative, and understand how to both build and convert a digital audience
Build and manage the companys social media profiles and presence, including Facebook, Twitter, LinkedIn, Google+, Pinterest, and potentially additional channels (Snapchat, Instagram, Vine, etc.).
Create shareable content appropriate for specific networks to both spread our brand and our content and links.
Listen and engage in relevant social discussion about our company, competitors, and/or industry, both from existing customers and leads and from brand new audiences that dont yet know us.
Run regular social promotions and campaigns and track their success, ranging from Twitter chats, to Google+ Hangouts, to LinkedIn conversations, as well as the content and links posted through these and other channels.
Work alongside other marketers and content producers to help distribute content that educates and entertains our audience.
Drive consistent, relevant traffic and leads from our social network presence.
Explore new ways to engage and new social networks to reach our target buyers.

Requirements:

Graduate with at least 2 3 years of relevant experience
Highly motivated & self driven
Thorough knowledge of search ranking and optimization factors and key algorithm updates.
Experience with data-driven SEO analysis and optimization.
Active and well-rounded personal presence on social media, with a command of each network and their best practices.
Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
Excellent written and oral communication skills.

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