Senior Copywriter

Responsibilities:

 Seek to strengthen every brand's communication standpoint.
 Work with the visual team and help them visualize to get your ideas across. Break down creative briefs to develop and produce creative concepts through the execution of assigned brands. Come up with campaign concepts and original ideas, and build stories along with the creative & marketing team. Research and understand the client's needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings. Write original copy and edit content for a range of corporate marketing and communications materials. Write copy for a variety of media including social, print, video, and online. Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action. Comfortably vary voice, style, and other characteristics demanded by the industry, company, or target audience at hand. Interpret creative direction and adapt points from creative briefs into persuasive copy concepts. Stay current on trends and competitors within the editorial and digital sphere.

Experience required:

 1-3 years of copywriting experience either in an advertising/marketing agency or in a brand's marketing/advertising department.
 Experience with writing copy for brands across touchpoints. A copy portfolio that showcases the best of your style and work experience.

Preferred Knowledge:

 Basic knowledge on campaign phases and marketing concepts.
 Content marketing experience. Proofreading experience and familiarity with standard style guides would be a plus.

Other preferred traits:

 We are looking for a copywriter, not a content writer.
 Someone who's passionate about advertising Has high learning curve

Job Type: Full-time

Pay: ₹20,000.00 - ₹50,000.00 per month

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Copywriting: 1 year (Required)

Work Location: In person