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6.0 - 11.0 years
10 - 20 Lacs
Vapi
Work from Office
Role: Area Business Manager Division: Mobile Business (MX) Location: Vapi Job Description Will be responsible for Sales : Tertiary, Sellout & Focus Model Business KPI:- GFK market share for respective zone. Outlet wise counter share. (B) Retailer Engagement:- • Retailer investment tracking & action. • Regular dealer meets in each market. • Driving PC & SCP club quarterly reward program. • Retailer claim settlement & issues. • Dealer up gradation Star to RCM plus / RCM Plus to Pro. • Tracking competition market share price band wise from retailer bill book once a month through SEC / FOS. (C) Asset Management & Visibility:- • SSS & SEC management for driving sellout growth. • Demo / Fixture deployment as per planogram & maintenance. • Demo Audit at Exclusive & MBO. • Sellout creation Activities High footfall locations / tie up with education institution / festivals etc. (D) System & Process:- • Retail process adherence audit . • Scheme communication in market. • Model wise sell in and sell out planning. • FOS management Gate meetings / smart dost process adherence. • Market working – as per norms • Provide necessary trainings to the team.
Posted 1 week ago
7.0 - 9.0 years
15 - 25 Lacs
Hyderabad
Work from Office
This role in summary The Regional Retail Marketing Manager is responsible for developing and executing trade marketing plans for the Whirlpool Brand Product Portfolio for the region. RRMM will work closely with the Regional Manager , local operations team , corporate team , outside agencies , and other resources that are utilized to bring brand presence and experience to our trade and consumers. The RRMM is also responsible for management of Retail Executives (RE). Role & responsibilities Secondary sales drive, maintain mix, monthly sell outs from key retail outlets to maximize share. Relationship management with trade, distributors & sales teams to align resources for optimum utilization Capability development of field force to ensure better consumer experience across channels. Reviews & hygiene for a large workforce to keep tabs on key input & output areas. Designing and execution of Marketing Communications (BTL) New EBOs identification, store creation & business responsibility to set a new channel. Maintain VM at 2X of RE outlets in order to have better look & feel even in non RE outlets Training & development of DSOs/MT/TP teams through RTs/BRMM Designing and execution of Retail and Trade Marketing activities Responsible for Media management (Radio, Print, Outdoor) Responsible for ensuring Brand Visibility ( both Inshop and Outshop) Vendor Management related to marketing activities. Accountable for management of Retails Executives in terms of their Hiring, Performance and Incentive Management Identification & creation of the talent pool in order to manage large workforce in a high attrition scenario Preferred skills and experiences Experience of handling large workforce, Trade marketing, Sellout
Posted 2 weeks ago
8.0 - 13.0 years
4 - 7 Lacs
Baharampur, Malda, Murshidabad
Work from Office
Distribution & Channel Sales Management for Samsung handsets Credit management & Outstanding handling Secondary & Tertiary sales. GFK working Ageing To handle a team of Sales Officers Required Candidate profile Min 10 /12 yrs Experience in channel sales. Should have experience in Mobile / Handset industry. Channel sales, distribution, credit management experience is mandatory.
Posted 3 weeks ago
3.0 - 8.0 years
11 - 18 Lacs
Chennai, Mumbai (All Areas)
Work from Office
Role & responsibilities Offline Sell Out (Traditional Trade) Lead Regional Trade marketing plan and support effective execution of the plan in different states within the Zone, with special focus on BTL implementation. Plan, Develop & Track in-shop merchandizing elements to strengthen visibility & efficacy. Working out market specific Competitive action plans to improve Volumes & Market share. Competitor activities tracking & planning counter activities. Planning yearly Activities, POSM & Promotion plans in coordination with Category Team. Trade Marketing & Shopper Strategy: Execute trade marketing strategy to create a differentiated brand experience & deliver channel OP, and deliver store level market share gain. Build and maintain strong relationships with key channel partners. Ensure consistency of Branding & shopper messaging across channels Create activations & engagement programs for shoppers from time to time to drive engagement, conversion & Premiumization at the shop floor Become the shopper custodian. Work closely with the category & content teams to understand consumer positioning planks & effectively translate the same to effective & high impact shopper communication New Launches & Promotional Campaigns: Plan and execute effective trade promotions and campaigns to drive product visibility and sales. Analyze the effectiveness of promotional activities and make data-driven recommendations for improvements. Lead New Launch planning to ensure visible placement and repeats from all target stores Market Analysis: Conduct regular market analysis to identify trends, opportunities, and potential risks. Use market insights to develop targeted trade marketing initiatives that address specific market needs. Budget Management: Develop and manage the trade marketing budget, ensuring efficient allocation of resources. Monitor expenses and provide regular reports on budget performance. Generate productivity of 10% YoY on all BTL spends Preferred candidate profile Upto 6 years of strong experience in Sell Out/ Sell-in and Trade Shopper Marketing. Experience of working with a brand that has grown dramatically is a plus. MBA in Marketing, Business, or a related field. Proven experience in trade marketing, preferably in FMCG/FMCD/FMEG industry Strong strategic thinking and analytical skills. Excellent communication, presentation and interpersonal skills. Demonstrated ability to lead and inspire cross-functional teams. Results-oriented with a track record of driving successful trade marketing campaigns. Must have proven ability to be flexible, multitask and drive key projects in a fast paced, high demand environment.
Posted 1 month ago
8.0 - 13.0 years
5 - 8 Lacs
Diamond Harbour, Baruipur, Kakdwip
Work from Office
Distribution & Channel Sales Management for Samsung handsets Credit management & Outstanding handling Secondary & Tertiary sales. GFK working Ageing To handle a team of Sales Officers Required Candidate profile Min 10 /12 yrs Experience in channel sales. Should have experience in Mobile / Handset industry. Channel sales, distribution, credit management experience is mandatory.
Posted 1 month ago
8.0 - 13.0 years
5 - 8 Lacs
Silchar
Work from Office
Distribution & Channel Sales Management for Samsung handsets Credit management & Outstanding handling Secondary & Tertiary sales. GFK working Ageing To handle a team of Sales Officers Required Candidate profile Min 10 /12 yrs Experience in channel sales. Should have experience in Mobile / Handset industry. Channel sales, distribution, credit management experience is mandatory.
Posted 1 month ago
7.0 - 12.0 years
10 - 20 Lacs
Bangalore Rural
Work from Office
Role: Area Business Manager Division: Mobile Business (MX) Location: Bangalore Rural Job Description • Will be responsible for Sales : Tertiary, Sellout & Focus Model Business KPI:- • GFK market share for respective zone. • Outlet wise counter share. (B) Retailer Engagement :- • Retailer investment tracking & action. • Regular dealer meets in each market. • Driving PC & SCP club quarterly reward program. • Retailer claim settlement & issues. • Dealer up gradation Star to RCM plus / RCM Plus to Pro. • Tracking competition market share price band wise from retailer bill book once a month through SEC / FOS. (C) Asset Management & Visibility:- • SSS & SEC management for driving sellout growth. • Demo / Fixture deployment as per planogram & maintenance. • Demo Audit at Exclusive & MBO. • Sellout creation Activities High footfall locations / tie up with education institution / festivals etc. (D) System & Process :- • Retail process adherence audit . • Scheme communication in market. • Model wise sell in and sell out planning. • FOS management Gate meetings / smart dost process adherence. • Market working – as per norms • Provide necessary trainings to the team. Please acknowledge with your updated cv if interested
Posted 1 month ago
4.0 - 9.0 years
10 - 16 Lacs
Madurai
Work from Office
Role & responsibilities Manage retail and trade marketing function for the assigned geography Manage a workforce of Retail Executives with ownership of product sell-out /Training and productivity Manage external vendors to coordinate all trade marketing activities Analyze the sell-out data and ideate new ways to improve sell-out Gather market intelligence and provide insights to sales and marketing team to improve sell-out Ensure visual merchandising coverage in the assigned geography Coordination with the sales and category teams to ensure product availability at the shop floor Manage the training & Product Knowledge of Retail Executives through route trainer and Regional Trainers Key Deliverables: • Channel wise Volume growth • Category wise % Share improvement • Visibility Audit scores • RE Productivity • Category Mix drive • VM Coverage
Posted 1 month ago
4.0 - 9.0 years
10 - 20 Lacs
Ahmedabad
Work from Office
Role & responsibilities Manage retail and trade marketing function for the assigned geography Manage a workforce of Retail Executives with ownership of product sell-out /Training and productivity Manage external vendors to coordinate all trade marketing activities Analyze the sell-out data and ideate new ways to improve sell-out Gather market intelligence and provide insights to sales and marketing team to improve sell-out Ensure visual merchandising coverage in the assigned geography Coordination with the sales and category teams to ensure product availability at the shop floor Manage the training & Product Knowledge of Retail Executives through route trainer and Regional Trainers Key Deliverables: • Channel wise Volume growth • Category wise % Share improvement • Visibility Audit scores • RE Productivity • Category Mix drive • VM Coverage
Posted 1 month ago
5 - 10 years
9 - 14 Lacs
Gurugram, Delhi / NCR
Work from Office
Role & responsibilities Manage retail and trade marketing function for the assigned geography Manage a workforce of Retail Executives with ownership of product sell-out /Training and productivity Manage external vendors to coordinate all trade marketing activities Analyze the sell-out data and ideate new ways to improve sell-out Gather market intelligence and provide insights to sales and marketing team to improve sell-out Ensure visual merchandising coverage in the assigned geography Coordination with the sales and category teams to ensure product availability at the shop floor Manage the training & Product Knowledge of Retail Executives through route trainer and Regional Trainers Key Deliverables: • Channel wise Volume growth • Category wise % Share improvement • Visibility Audit scores • RE Productivity • Category Mix drive • VM Coverage
Posted 2 months ago
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