Managing business for Modern Trade & Quick Commerce channels Responsible to deliver Primary & Secondary business growth and maintain the P&L of assigned channel Making Business plans and strategies for assigned accounts in sync with the department HOD Must be able understand the operating model of MT & QC and & leverage platform insights to refine assortment and identify emerging trends Drive sales volume, visibility, and share of shelf across stores Responsible for managing account wise discounting, consumer promos, reconciliation and settlements Negotiate annual business plans, TOTs (Terms of Trade), and JBP (Joint Business Plans) Monitoring activities, products and services of competitors and updating the management about the same Reviewing monthly, quarterly and yearly sale of the assigned accounts/channel and coming up with required plan of action Optimize product listings, pricing, and delivery SLAs to enhance customer experience and GMV Share Market review/feedback of new products and services with HOD and other departments Attending weekly, monthly, quarterly and yearly meeting/reviews of the company Keeping up to date about company products, services and schemes and updating the channel partners about the same Ability to quickly understand the operating business model, product range, market and competition Must be open to travel for monthly or quarterly meetings with MT & QC Partners Keeping the AR at a healthy level and consistent effort to reduce outstanding Coordinating between Head office Team and Channel Partners and get the issues sorted out quickly Coordination with all departments as and when required to get the work done smoothly and efficiently Monitoring discounts, updating catalogue, prices issue must be taken care

We’re hiring a strategic and execution-focused Performance Marketing & Growth Manager to lead ad campaigns, catalog optimization, platform coordination, and business growth across quick commerce platforms like Zepto, Blinkit, and Instamart. Responsibilities Plan & optimize paid ad campaigns to drive ROAS and conversions. Manage and optimize product catalogs, titles, images, and visibility across platforms. Coordinate with account managers for growth targets, visibility plans, and promotions. Drive sales growth through bundling, offers, and platform-led activations. Track campaign and catalog performance daily; run A/B tests and improve funnel metrics. Analyze competition & suggest strategies to boost visibility and sales. Maintain dashboards and share actionable insights and reports.

Job Description We are seeking a performance-driven Amazon Marketplace Ads & Sales Expert to manage, optimize, and scale our product sales on Amazon. The ideal candidate should have deep expertise in Amazon advertising (sponsored ads), sales growth strategies, and end-to-end campaign management. You will be responsible for planning and executing ad strategies that drive visibility, conversions, and profitability. Roles & Responsibilities Amazon Ads Management: Plan, execute, and optimize Sponsored Product, Sponsored Brand, and Sponsored Display ad campaigns. Manage budgets, ACoS, RoAS targets, and daily performance tracking. Conduct keyword research and competitor analysis to improve campaign effectiveness. Sales Growth & Strategy Develop strategies to increase sales, ranking, and overall visibility of the brand/products on Amazon. Monitor ASIN performance, conversions, CTR, and customer behavior trends. Work on pricing strategies, promotions, and deals to maximize sales. Listing Optimization Coordinate with the catalog team to ensure SEO-friendly listings with relevant keywords, titles, and bullet points. Continuously audit and improve product pages, A+ content, and images. Analytics & Reporting Use Amazon Brand Analytics, Ads Console, and external tools to derive insights. Provide weekly/monthly performance reports with actionable insights. Track and report key KPIs including sales trends, ACoS, TACoS, CTR, and conversion rates. Collaboration Coordinate with content, design, and inventory teams to ensure ad-readiness. Work with finance and operations for forecast alignment and profitability tracking.

Key Responsibilities Project Ownership Take ownership and ensure timely execution of projects by prioritizing based on business goals. Strategic Communication Coordinate all stakeholder communications – internal (design, product, sales, operations) and external (vendors, agencies, partners). Act as a bridge between Product Development, Design, Packaging, and Marketing teams. Product Marketing Management Ideate and implement innovative marketing strategies for new and existing products. Manage marketing content creation and ensure content alignment with brand identity. Develop and manage product marketing collaterals including brochures, user manuals, and trade assets. Creative Asset Management Manage And Organize All Product Marketing Assets Images & Photos Videos Creatives & Infographics Print-ready files Ensure brand consistency across all visual and written assets. New Product Development Collaborate in the development of new products across import, domestic, and special projects (e.g., Dolphin series). Work closely with product teams on concept validation, feature alignment, and go-to-market readiness. Design & Packaging Oversight Manage design and packaging projects with a ‘Maker & Checker’ approach. Ensure all product and packaging design guidelines meet brand, compliance, and print production standards. Process & Quality Control Oversee the quality check process for all marketing guidelines, product printing, and packaging. Continuously evaluate and improve internal processes for marketing execution and asset handling. Data & Asset Organization Maintain And Update Product Marketing Databases For Existing products New launches Organize and streamline all product marketing collaterals, stationery, and internal document repositories. Offline Branding Projects Lead offline marketing and branding initiatives for trade shows, BTL activations, and point-of-sale visibility. Feedback & Optimization Gather, manage, and incorporate product feedback into future marketing and development efforts. Explore new methods to cross-sell and upsell across product categories through targeted communication.

As the Project Owner, you will be responsible for ensuring the timely execution of projects by prioritizing them based on business goals. You will take ownership of the projects to drive successful outcomes. Your role will involve coordinating all communications with stakeholders, both internal (design, product, sales, operations) and external (vendors, agencies, partners). Acting as a bridge between Product Development, Design, Packaging, and Marketing teams is crucial for effective collaboration. In the area of Product Marketing Management, you will be tasked with ideating and implementing innovative marketing strategies for new and existing products. Your responsibilities will include managing marketing content creation, ensuring alignment with brand identity, and overseeing the development of product marketing collaterals such as brochures, user manuals, and trade assets. Creative Asset Management will be a key aspect of your role, where you will manage and organize all product marketing assets including images, photos, videos, creatives, infographics, and print-ready files. Maintaining brand consistency across visual and written assets is essential. Collaborating in New Product Development across import, domestic, and special projects will be part of your responsibilities. You will work closely with product teams on concept validation, feature alignment, and go-to-market readiness, particularly focusing on projects like the Dolphin series. In terms of Design & Packaging Oversight, you will manage design and packaging projects with a meticulous "Maker & Checker" approach. Ensuring that all design and packaging guidelines meet brand, compliance, and print production standards will be crucial for success. Your role will also involve overseeing the quality control process for marketing guidelines, product printing, and packaging. Continuously evaluating and improving internal processes for marketing execution and asset handling will be necessary. Maintaining and updating Product Marketing Databases for existing products and new launches will be part of your responsibilities. Organizing and streamlining all product marketing collaterals, stationery, and internal document repositories is essential for efficient operations. Additionally, you will lead offline marketing and branding initiatives for trade shows, BTL activations, and point-of-sale visibility as part of Offline Branding Projects. Gathering, managing, and incorporating product feedback into future marketing and development efforts, as well as exploring new methods for cross-selling and upselling products, will also be key aspects of your role.,