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3.0 - 5.0 years
5 - 8 Lacs
Delhi, India
On-site
Senior Executive -Public Relations Key Responsibilities: Develop and execute comprehensive PR strategies to enhance brand visibility and reputation. Manage relationships with key media outlets, journalists, influencers, and other stakeholders to maximize positive coverage. Lead the creation of press releases, speeches, articles, responses, briefing docs and other content for internal and external communication. Plan and oversee press events, product launches, sponsorships, and corporate events to generate media interest. Handle crisis communication, providing strategic counsel to mitigate negative publicity and protect the brand image. Monitor, analyze, and report on media coverage and the effectiveness of PR campaigns, providing insights for future improvement. Collaborate with marketing, social media, and internal teams to ensure alignment of communication efforts. Collaborate with external agencies and liaisonwith internal teams Work on founders profiling and personal branding including their social media, speakership opportunities etc Assist in EaseMyTrip'sGroup companies PR Stay informed about industry trends, competitor activities, and emerging PR tools to keep strategies relevant and effective. Qualifications and Skills: Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field. 3+ years of experience in public relations, with a proven track record of managing successful campaigns.Agency experience is a must. Exceptional written and verbal communication skills with attention to detail. Strong media network and ability to build and nurture relationships with stakeholders. Experience in managing crisis communication and providing strategic counsel. Proficiency in PR software and tools like Meltwater, Cision, or similar platforms. Solid understanding of digital marketing and social media's role in PR strategies. Ability to manage multiple projects under tight deadlines with strong organizational skills. Personal Attributes: Ownership qualities with the ability to complete complex tasks in a short timeline. Strategic thinker with a proactive approach to problem-solving. Strong interpersonal and relationship-building skills. Adaptability to changing business priorities and a fast-paced environment.
Posted 3 weeks ago
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