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5.0 - 9.0 years
0 Lacs
haryana
On-site
As a Senior Marketing Specialist at ContentNinja, you play a crucial role in developing and executing comprehensive marketing strategies for prospective customers, clients, and the company. Your responsibilities include planning and building out data-driven and creative-heavy marketing strategies, leading and guiding cross-functional teams, managing project timelines and creative output, and developing and pitching campaigns and creative ideas to stakeholders, both internal and external. Your role also involves deeply understanding clients" businesses, market landscapes, and target audiences to generate insights that inform communication strategies supporting client objectives and resonating with their audience. In addition to strategic thinking, you are expected to have a foundational understanding of storytelling, design, video production, and user experience (UX). You will oversee the entire creative pipeline from concept to execution, ensuring collaboration and high-quality output aligned with strategic goals. Your key responsibilities include conducting research on clients" businesses, competitors, and target audiences, generating actionable insights from data analysis and consumer psychology, utilizing strategy frameworks to build and sustain client brands, managing the creative process across design, video, and UX teams, and developing communication strategies rooted in insights and business goals. You are required to shape and maintain consistent brand narratives, craft engaging campaign stories, tailor strategies for various platforms, collaborate with internal teams, present strategies to clients, analyze campaign performance, manage timelines and budgets, and demonstrate a strong understanding of B2B buying journeys and key marketing metrics. Experience with A/B testing, marketing technologies, content marketing fundamentals, and cross-functional team collaboration is essential for this role. ContentNinja is a company that values a perfect blend of creativity and data-driven decision-making. The company is known for its entrepreneurial spirit, solution-oriented approach, hustle, and storytelling capabilities. ContentNinja specializes in providing strategic solutions to growth teams at tech-first organizations and prides itself on being deep specialists in the industry, adaptable learners, and efficient problem solvers. For more information about ContentNinja, visit: [ContentNinja Website](https://contentninja.in/),
Posted 2 days ago
1.0 - 5.0 years
0 Lacs
navi mumbai, maharashtra
On-site
As a Social Media Strategist with 1-2 years of experience, you will play a crucial role in our marketing team based in Navi Mumbai, Vashi. Your primary responsibility will be to develop and execute social media strategies that are in line with our brand's objectives. We are looking for a candidate who possesses excellent leadership qualities, a thorough understanding of social media trends, impeccable aesthetic judgment, and a deep passion for creative storytelling. Your key responsibilities will include devising and implementing social media strategies across various platforms to enhance brand awareness, engagement, and conversion rates. You will work closely with the content team to create visually appealing and consistent content that aligns with our brand identity. Additionally, you will take charge of social media projects, provide guidance to junior team members, and collaborate with different teams to ensure the smooth execution of campaigns. Monitoring, analyzing, and reporting on key performance metrics will be essential to optimize strategies and drive improvements. Staying abreast of industry trends, platform updates, and emerging technologies will be crucial to keep our brand ahead of the curve. Managing online community interactions, overseeing paid social media campaigns, and collaborating with advertising and creative teams will also be part of your role. To excel in this position, you should have 1-2 years of experience in social media strategy, content creation, or a related field. Strong leadership skills, creativity in content development, a good sense of design and branding, analytical thinking, excellent communication abilities, in-depth knowledge of major social media platforms, and a proactive approach to work are some of the qualities we are looking for in the ideal candidate.,
Posted 2 days ago
3.0 - 12.0 years
0 Lacs
haryana
On-site
As part of Capgemini Invent since June 2021, frog collaborates with customer-centric enterprises to foster sustainable growth through the creation and coordination of experiences on a large scale, leveraging the potential of data and technology. The future of customer experiences is being redefined by delivering pioneering business models, products, services, brand interactions, and communications. When you join frog, you become a part of the pond, a worldwide network of studios characterized by a dynamic in-person and virtual culture. frogs are known for their inquisitiveness, teamwork, and bravery, bound by a shared dedication to enhancing the human experience across various domains of expertise, all while contributing their distinct and diverse talents and backgrounds. Leveraging our global presence and local insights, we tackle intricate challenges to devise innovative, sustainable solutions that resonate emotionally and drive markets. At frog, values like humor, optimism, and community are held in as high regard as performance and results. Our culture is characterized by openness, adaptability, inclusivity, and engagement. Working with frog empowers you to seize opportunities and leave your mark on every project, within your studio, your community, and the broader world. Your Role: - **Solution Architecture & Design:** Take the lead in devising scalable Adobe solutions, transforming customer experience strategies into feasible technical architectures and blueprints. - **Platform Expertise:** Act as the go-to authority on Adobe Experience Cloud tools, particularly Adobe Experience Manager (AEM), Adobe Analytics, Adobe Target, and Adobe Campaign, recommending best practices and ensuring optimal utilization. - **Requirements Analysis:** Collaborate with business stakeholders to grasp their objectives, outline requirements, and pinpoint Adobe solutions that enhance customer experience and engagement. - **Integration & Optimization:** Supervise the integration of Adobe solutions with other enterprise systems (CRM, data warehouses, etc.), ensuring smooth data flows and a cohesive customer perspective. - **User Experience & Personalization:** Implement personalized, data-driven customer experiences across web, mobile, and email channels, concentrating on refining the customer journey. - **Performance Monitoring:** Establish dashboards and analytics to monitor solution performance, conduct routine audits, and identify avenues for optimization. - **Documentation & Training:** Document architecture and configuration to facilitate ongoing maintenance and provide training to internal stakeholders on Adobe tools and best practices. Your Profile: - **Educational Background:** Possess a Bachelor's degree in computer science, Information Technology, Marketing, or a related field. - **Experience:** Accumulate 8-12 years of industry experience, with at least 3+ years spent as a Solution Architect, ideally within Adobes suite of tools, showcasing expertise in the customer experience realm. - **Technical Skills:** Demonstrate proficiency in Adobe Experience Cloud tools, specifically AEM, Adobe Analytics, Adobe Target, and Adobe Campaign. Hands-on experience with JavaScript, HTML, CSS, RESTful APIs, and CRM integrations. - **Project Experience:** Display a track record of designing and implementing intricate Adobe solutions from inception to deployment, particularly in extensive customer experience initiatives. - **Problem Solving & Innovation:** Possess robust analytical abilities and a proactive mindset for identifying issues and implementing effective solutions. - **Communication Skills:** Exhibit excellent communication skills, enabling the translation of technical requirements to business stakeholders and vice versa. - **Certifications:** A plus if you hold Adobe Certified Expert (ACE) credentials in AEM, Analytics, Target, or Campaign. - **Domain Knowledge:** Prior involvement in consulting, digital transformation, or customer experience projects, particularly in sectors like retail, finance, or healthcare. - **Agile Methodologies:** Preferably experienced in working within Agile/Scrum setups. Equal Opportunities at frog: At frog, equal opportunities are embraced and promoted.,
Posted 3 days ago
1.0 - 3.0 years
3 - 3 Lacs
Noida
Work from Office
About the Role We're hiring a Social Media Executive who lives online and thinks in trends. Someone who can plan like a strategist, write like a creator, and meme like a Gen-Z wizard. You'll work closely with designers, editors, and content leads to build digital voices that dont just post they perform. If your screen time is a badge of honour and your ideas go beyond templates, this role is yours to own. Candidates from a Mass Communication background are a strong plus. If you enjoy working in a politically driven, fast-paced environment, you'll thrive here. Role & responsibilities Manage daily content flow across Instagram, LinkedIn, X (Twitter), and Facebook Schedule, post, and optimize using Meta Suite, Buffer, or similar tools Craft engaging captions, hooks, and campaign copy tailored to each platform Monitor performance metrics, prepare insight-led reports, and iterate strategies Spot trends, memes, audios, and moments that brands can ride (or reinvent) Coordinate with designers and editors to create snackable, shareable content Assist in paid campaign tracking, boosting, and audience targeting. What You Bring 13 years of experience managing social media for brands/agencies Comfort with content tools like Canva, Meta Business Suite, Hootsuite, etc. Solid grasp of digital pop culture, internet lingo, and visual storytelling Great copywriting instinct from captions to comments to clapbacks Bonus: Knowledge of AI tools like ChatGPT, MidJourney, or trends trackers Bonus: Reels editing (basic), Canva animation, or motion-based formats You're based in Noida or willing to commute to our creative HQ Background in Mass Communication is a plus Interest in political communication or working in a political environment is highly valued
Posted 1 week ago
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