4 Marketing Funnels Jobs

As a Generalist Marketer with 5+ years of experience in B2B SaaS, specifically in the USA market, you will be responsible for driving marketing initiatives to enhance brand awareness, lead generation, and customer marketing. Your role at this Y Combinator-backed startup will require you to thrive in a fast-paced environment while balancing content marketing, product marketing, event planning, and demand generation activities. Your responsibilities will include developing and executing content strategies such as thought leadership pieces, case studies, blogs, and product messaging. Collaborating with sales and product teams to refine positioning and sales enablement materials will also be crucial. You will own the creation of marketing collateral to support outbound campaigns and customer engagement. In addition, you will lead the company's presence at major US insurance industry conferences, plan micro-events to foster relationships within the industry, and build an engaged community through targeted outreach and valuable content. Amplifying events and community initiatives through media and securing industry recognition will also be part of your role. Executing targeted demand generation campaigns, aligning marketing with sales to ensure a steady pipeline of prospects, and supporting Account-Based Marketing (ABM) initiatives will be essential for driving business growth. You will monitor and report on marketing funnel performance, leveraging data to identify trends and optimization opportunities across the Go-To-Market (GTM) team. To excel in this role, you should have strong skills in marketing automation tools like HubSpot, Google Analytics & Tag Manager for performance tracking, copywriting, UX design, and crafting compelling messaging. Experience in organizing and executing industry events, as well as startup experience, will be highly beneficial. Additional skills such as campaign optimization, lead generation, CRM management, event marketing, marketing funnels, design, budget management, and knowledge of content marketing will further enhance your ability to succeed in this position. Bonus points will be awarded for experience traveling to the US for industry events, client call participation, and managing customer communities and engagement programs.,

About the Company Ethos was established with the goal of simplifying and expediting the process of obtaining life insurance for millions of families. By combining industry knowledge, technological advancements, and personalized service, we aim to assist individuals in finding the most suitable insurance policy to safeguard their loved ones. Through the utilization of cutting-edge technology and data science, we have revolutionized the life insurance journey, making it more accessible and convenient than ever before. Our predictive analytics enable us to convert what was traditionally a lengthy process into a modern digital experience that can be completed in a matter of minutes. With billions in coverage issued monthly, we have successfully removed the traditional barriers in the industry, propelling it into the contemporary era. At the core of our mission lies our comprehensive technology platform, which serves as the cornerstone of family financial well-being. At Ethos, our objective is to enhance the accessibility, efficiency, and overall quality of life insurance for all individuals. About the Position We are seeking a dynamic and results-oriented Senior Marketing Designer to join our Brand & Creative team. In this role, you will play a pivotal role in bringing our brand to life across various marketing channels, such as email, social media, affiliate platforms, decks, landing pages, and animations. Your responsibilities will not be limited to designing assets; rather, you will immerse yourself in channel strategies, target audiences, and objectives to create impactful and high-performing creative materials that drive tangible results. Collaborating closely with marketers, writers, and other stakeholders, you will gain a deep understanding of the requirements before delivering innovative and polished solutions that resonate with our brand identity and contribute to our overall performance. Whether crafting static layouts or dynamic animations, your work will play a crucial role in maintaining a consistent and compelling brand presence at every stage of the marketing funnel. This role is well-suited for a designer who thrives in fast-paced environments and can adapt seamlessly to evolving priorities. You should be adept at taking ownership of projects from concept to execution, while maintaining a keen focus on craftsmanship, clarity, and coherence throughout the creative process. Responsibilities - Develop a wide range of performance-focused marketing content, spanning from email campaigns and social media ads to landing pages and animations. - Lead the visual evolution of email and lifecycle marketing strategies by designing captivating templates, layouts, graphics, and dynamic content that drive engagement and conversions. - Uphold and advance the Ethos brand identity across key marketing channels, ensuring a consistent and elevated brand experience tailored to diverse audiences and platforms. - Integrate animation and motion design into our marketing toolkit to enhance the energy, clarity, and visual appeal of digital assets. - Seamlessly transition between consumer-facing and partner-oriented creative projects, collaborating with different teams to deliver on-brand materials that align with distinct goals and messaging strategies. - Support the creative development for new product launches and evolving product lines, creating assets that effectively communicate value and engage customers across various segments. - Partner closely with marketing, growth, and product design teams to craft compelling visual narratives through the strategic use of design elements. - Take the lead on significant projects from conceptualization to execution in a fast-paced environment, ensuring a balance between speed, quality, and adaptability. Qualifications - 5-8 years of experience in marketing design, with a portfolio showcasing strong conceptual thinking and performance-driven work. - Proficiency in Figma and Adobe Creative Suite, with a solid grasp of motion design or animation. - In-depth knowledge of marketing funnels, audience segmentation, and best practices across different channels. - Excellent communication skills, both written and verbal, with the ability to articulate design decisions clearly. - Proven track record of designing conversion-oriented marketing materials that combine creativity with performance metrics. - Demonstrated ability to oversee design projects from inception to completion, emphasizing insights, ideation, and iteration. - Proficiency in storytelling, visual hierarchy, and audience-centric design principles. - Comfortable working with various product types and audience segments while adapting to different brand voices and objectives. - Experience collaborating cross-functionally with marketing, growth, and product teams to align creative assets with broader business strategies. - Ability to thrive in a fast-paced, feedback-driven environment with shifting priorities and evolving goals. - Highly organized and self-motivated, capable of managing multiple projects concurrently, meeting deadlines, and adapting to changes promptly. - Detail-oriented with a receptiveness to feedback and a collaborative approach to the design process. - Previous experience in direct-to-consumer (DTC), fintech, or financial services industries is advantageous. If you are enthusiastic about this role and believe in its potential impact, we encourage you to apply even if you do not meet every single requirement. At Ethos, we are committed to fostering a diverse, inclusive, and authentic workplace.,

You will be joining Social Beat Digital Marketing Agency as a Senior Specialist, focusing on developing, executing, and optimizing campaign and media planning across Meta, Google, and Marketplace ecosystems. Your role will involve leading certain businesses with a mix of branding and performance campaigns, with an emphasis on managing app campaigns. Your key responsibilities will include executing, managing, and optimizing paid digital campaigns across various platforms using native and third-party tools. You will collaborate with Account teams to translate client needs into effective campaign strategies, develop detailed technical reports to demonstrate performance, and manage ad tech vendors for campaign execution. Additionally, you will mentor junior team members, possess experience with ad serving solutions, tag management, and operations, and have a track record of managing multiple projects simultaneously. Your ability to remain organized and efficient in a fast-paced work environment will be crucial. To excel in this role, you should have 2.5 - 3+ years of experience working with media technology platforms, a solid understanding of marketing funnels and media planning, knowledge of Syndicated tools such as GA, GDS, GTM, Comscore, etc., familiarity with optimization and trafficking platforms, proficiency in Microsoft Office Software (Outlook, Excel, PowerPoint, Word, etc.), and a strategic mindset. An in-depth understanding of Meta, Google, and the marketplace ecosystem is essential, with knowledge of third-party platforms considered a valuable asset. If you are a smart, passionate, and experienced professional seeking to be part of an innovative team within a rapidly evolving industry, this opportunity at Social Beat Digital Marketing Agency may be the perfect fit for you.,

As a Campaign Manager specializing in Meta and Google Ads, you will play a crucial role in developing and implementing high-performing campaigns across various platforms. Your primary focus will be on creating full-funnel strategies to drive leads and conversions, while utilizing CRM tools to monitor lead progress and campaign effectiveness. Responsibilities: - Plan, execute, and optimize campaigns on Meta and Google Ads to generate leads and conversions. - Design and oversee end-to-end funnel strategies from awareness to conversion stages. - Collaborate with content, creative, and sales teams to develop compelling ad creatives and landing pages. - Implement and monitor conversion tracking using Meta Pixel, Google Tag Manager, and UTM tagging. - Utilize CRM systems (such as Zoho, HubSpot) to track and analyze lead quality and movement through the funnel. - Analyze campaign performance metrics like CTR, CPL, and ROAS to extract actionable insights. - Conduct A/B testing to enhance creatives, copy, and audience targeting. - Deliver clear campaign reports and recommendations to stakeholders. - Keep abreast of platform changes, ad policies, and industry best practices. Requirements: - At least 3-5 years of hands-on experience managing paid media campaigns on Meta and Google platforms. - Strong grasp of marketing funnels, campaign structuring, and lead nurturing. - Familiarity with CRM systems for lead tracking and reporting. - Proficiency in conversion tracking tools like Google Tag Manager, Facebook Events Manager, and UTM tracking. - Experience in audience segmentation, retargeting, and lookalike strategy implementation. - Excellent analytical skills to derive insights from campaign data. - Comfortable working in a fast-paced, performance-driven environment. - Effective communication skills and keen attention to detail. Preferred Qualifications: - Google Ads and Meta Blueprint certifications. - Background in B2B, SaaS, or lead-gen industries. - Knowledge of landing page tools such as Unbounce, Instapage, or Webflow. What We Offer: - Engaging projects that deliver tangible business results. - Flexible work arrangements (remote/hybrid). - Competitive compensation and opportunities for professional growth. - Dynamic, collaborative, and data-centric team environment. We seek individuals with a collaborative mindset and a drive for growth, capable of tackling challenges and delivering results. If you are ready to take on this exciting opportunity, please submit your resume, along with case studies and impact stories, to careers@meriity.com.,