Lead Generation Manager

Position - AVP, Business Development

Job Overview

• We are seeking an experienced and results-driven Business Development Leader to join our growing and energetic team.
• The ideal candidate will have a proven track record of generating BANT qualified leads for IT services, managing a lead generation team, and collaborating with cross-functional departments to drive business growth.
• You will be responsible for designing and executing lead generation strategies and Outbound campaigns that deliver measurable results and support our ambitious growth targets.

Key Responsibilities

• Strategy & Planning:

1. Develop, implement, and optimize multi-channel lead generation strategies (email campaigns, social media, content marketing, webinars, events, etc.) tailored for IT services.

2. Analyze market trends and competitor activities to identify new lead generation opportunities.

• Team Leadership:

1. Manage, mentor, and motivate a team of lead generation specialists.

2. Set clear KPIs and monitor team performance to ensure targets are met or exceeded.

• Campaign Management:

1.

2.

• Stakeholder Collaboration:

1. Work closely with the sales team to ensure seamless lead handoff and feedback loop.

2. Partner with the marketing team to create compelling content and messaging for lead nurturing.

• Process Improvement:

1. Evaluate and implement new tools and technologies to improve lead generation efficiency and effectiveness.

2. Develop and document best practices and standard operating procedures.

Required Skills & Qualifications

• Bachelors or Masters degree in Business, Marketing, IT, or related field.
• Minimum 8 years of experience in lead generation for IT services companies.
• Demonstrated success in developing and executing lead generation strategies and campaigns.
• Strong understanding of IT services and solutions (e.g., software development, managed services, cloud, cybersecurity, etc.).
• Proficiency with CRM systems (Salesforce, HubSpot, etc.) and lead generation tools.
• Excellent leadership, communication, and interpersonal skills.
• Analytical mindset with the ability to interpret data and make strategic recommendations.
• Experience with digital marketing, content creation, and marketing automation is a plus.

Preferred Attributes

• Experience working in international markets (US, Europe, MENA ).
• Self-motivated, proactive, and results-oriented.

Why Join Wildnet Technologies?

• Established Industry Leader

  : 15+ years of expertise in digital marketing and IT services; among the pioneers in India's digital space.

• Great Place to Work Certified:

  Recognized for fostering a flexible, positive, and people-first work culture.

• Learning & Growth:

  Fast-paced environment with ongoing training, career advancement, and leadership development opportunities.

• Health & Wellness Benefits:

  Comprehensive insurance and wellness support for employees and their families.

• Work-Life Balance:

  Flexible Working Hours, 5-day work week and generous leave policy to support personal well-being.

• Exposure to Top Clients:

  Work on diverse projects with leading global brands across industries.